Groundwork

Food and drink · Metro area · New York

Pizza places in the New York-Newark-Jersey City, NY-NJ metro area

How the New York-Newark-Jersey City, NY-NJ metro area compares with other metro areas and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #220 of 387 scored metro areas
#4 of 13 scored metro areas based in New York

Listings
6,494
1,645 chain locations (25%)
Official establishments
18,189
All limited-service restaurants · +1.6% since 2019
Household spending a year
$34.1B
On food away from home · $4,609 a household
Spending per listing
$5.2M
3% above the U.S.
Listings per 10k households
8.8
10% above the U.S.
Population, 2025
20,112,448
+0.6% since 2020

See the pizza places around any address in the New York-Newark-Jersey City metro area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the New York-Newark-Jersey City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 6,494 pizza places in the New York-Newark-Jersey City metro area. 1,645 of them (25%) are chain locations, against 58% across the U.S. That is 8.8 per 10,000 households, 10% above the U.S. rate of 8.0.

Households in the New York-Newark-Jersey City metro area spend about $34.1B a year on food away from home, or $4,609 per household, 13% above the U.S. average. That is about $5.2M of household spending for each pizza place on map listings, 3% above the U.S. figure of $5.1M. That spending covers all food away from home, which pizza places share with other businesses in the trade.

In 2023, official counts showed 18,189 businesses with payroll in the New York-Newark-Jersey City metro area classed as limited-service restaurants, up 1.6% from 2019. That is one for every 406 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 4,629 one-person businesses without payroll. Since fiscal 2022, 471 SBA-backed loans worth $202.9M have gone to businesses classed as limited-service restaurants in the New York-Newark-Jersey City metro area.

Between 2020 and 2025, the population of the New York-Newark-Jersey City metro area grew 0.6%, slower than the U.S. (+3.1%). The Groundwork market score for pizza places in the New York-Newark-Jersey City metro area is 47 (lower middle), #220 of 387 scored metro areas and #4 of 13 scored metro areas based in New York.

How the New York-Newark-Jersey City metro area compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in New York-Newark-Jersey City, NY-NJ metro area compared with New York and the U.S.
MeasureNew York-Newark-Jersey City metro areaNew YorkU.S.
Listings per 10k households8.88.98.0
Spending per listing$5.2M$4.8M$5.1M
Households per official establishment (all limited-service restaurants)406433478
Official establishment growth, 2019–2023+1.6%−0.8%+6.1%
Population growth, 2020–2025+0.6%−0.6%+3.1%
Spending per household on food away from home$4,609$4,270$4,070
Median household income$99,155$85,974$80,734
Groundwork market score4735

Official counts and lending

Businesses

Official establishments, 2019 to 2023
18,189All limited-service restaurants · +1.6% over the period
Employees, 2023
193,213
Annual payroll, 2023
$4.9B
One-person businesses, 2023
4,629All limited-service restaurants with no payroll
Map listings, September 2026
6,4941,645 chain locations
Listings at the U.S. rate for this spending
6,704The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
471
Amount
$202.9M

SBA-backed loans to businesses classed as limited-service restaurants in the New York-Newark-Jersey City metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the New York-Newark-Jersey City metro area

Population, 2025 estimate
20,112,448+0.6% since 2020
Households
7,391,787
Median age
40.5
Homes lived in by their owners
51%
Vehicles per household
1.3
Land area
6,127 sq. mi.
People per square mile
3,219
Median household income
$99,155
Average household income
$146,791
Median home value
$614,200
Jobs located here
9,481,255
Daytime population
20,008,624Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the New York-Newark-Jersey City metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the New York-Newark-Jersey City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring metro areas in New York for pizza places, numbered among those based in New York, with the New York-Newark-Jersey City metro area marked.

Top metro areas in New York

Metro areas in New York ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ithaca, NY52378.6$4.6M−1.4%#178 of 387
2Binghamton, NY50706.8$5.2M−1.3%#190 of 387
3Albany-Schenectady-Troy, NY503739.7$4.3M+1.9%#198 of 387
4New York-Newark-Jersey City, NY-NJ476,4948.8$5.2M+0.6%#220 of 387
5Elmira, NY44257.1$4.9M−3.9%#238 of 387
6Kingston, NY44709.4$4.4M+1.1%#241 of 387
7Syracuse, NY432619.6$4M−1.3%#251 of 387
8Buffalo-Cheektowaga, NY414348.7$4.4M−0.8%#261 of 387
9Kiryas Joel-Poughkeepsie-Newburgh, NY4129311.5$3.9M+3.0%#264 of 387
10Rochester, NY394349.7$4M−0.7%#276 of 387

Other business types in the New York-Newark-Jersey City metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the New York-Newark-Jersey City, NY-NJ metro area?

The New York-Newark-Jersey City metro area has 6,494 pizza places on map listings as of September 2026. 1,645 of them (25%) are chain locations. The listings count pizza restaurants. Official counts show 18,189 businesses with payroll classed as limited-service restaurants in 2023, up 1.6% from 2019. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Another 4,629 one-person businesses have no payroll, by official counts.

How much do households in the New York-Newark-Jersey City, NY-NJ metro area spend on food away from home?

About $34.1B a year, or $4,609 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 6,494 pizza places on map listings, it comes to $5.2M per pizza place. The spending figure covers all food away from home, not only pizza places. It is estimated from the incomes of the 7,391,787 households in the New York-Newark-Jersey City metro area and national spending patterns by income.

How does the New York-Newark-Jersey City, NY-NJ metro area compare with the U.S. for pizza places?

The New York-Newark-Jersey City metro area has 8.8 pizza places per 10,000 households, 10% above the U.S. rate of 8.0. Spending per pizza place is $5.2M, 3% above the U.S. figure of $5.1M. At the national ratio of pizza places to household spending, the New York-Newark-Jersey City metro area would have about 6,704, against 6,494 on map listings. There is one business with payroll in the industry for every 406 households, against one for every 478 across the U.S. The official count rose 1.6% from 2019 to 2023, against +6.1% for the U.S.

How fast is the New York-Newark-Jersey City, NY-NJ metro area growing?

Population estimates put the New York-Newark-Jersey City metro area at 20,112,448 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 7,391,787 households. The median household income in the New York-Newark-Jersey City metro area is $99,155 a year, 23% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The New York-Newark-Jersey City metro area scores 47 for pizza places (lower middle), #220 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the New York-Newark-Jersey City metro area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the New York-Newark-Jersey City metro area

Screening a site or an acquisition in the New York-Newark-Jersey City metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the New York-Newark-Jersey City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.