Groundwork

Real estate · Metro area · New York

Real estate agents and brokers in the New York-Newark-Jersey City, NY-NJ metro area

The real estate agents and brokers in the New York-Newark-Jersey City, NY-NJ metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 57 out of 100: Upper middle

Ranked #119 of 387 scored metro areas
#13 of 13 scored metro areas based in New York

Listings
22,679
802 chain locations (4%)
Official establishments
6,944
+4.8% since 2019
Household spending a year
$149.3B
On rent and homeowner costs · $20,193 a household
Housing spending per listing (U.S. = 100)
121
21% above the U.S.
Listings per 10k households
30.7
In line with the U.S.
Population, 2025
20,112,448
+0.6% since 2020

See the real estate agents and brokers around any address in the New York-Newark-Jersey City metro area

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the New York-Newark-Jersey City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 22,679 real estate agents and brokers in the New York-Newark-Jersey City metro area. Of those, 802 are chain locations, or 4%, against 4% across the U.S. That is 30.7 per 10,000 households, in line with the U.S. rate of 30.6.

Households in the New York-Newark-Jersey City metro area spend about $149.3B a year on rent and homeowner costs, or $20,193 per household, 21% above the U.S. average. Housing spending per office is 21% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

The official count of businesses with payroll classed as offices of real estate agents and brokers in the New York-Newark-Jersey City metro area was 6,944 in 2023, up 4.8% from 2019. That is one for every 1,064 households, against one for every 788 across the U.S. Since fiscal 2022, 126 SBA-backed loans worth $31.3M have gone to businesses classed as offices of real estate agents and brokers in the New York-Newark-Jersey City metro area.

Population estimates show the New York-Newark-Jersey City metro area grew 0.6% from 2020 to 2025, slower than the U.S. (+3.1%). The New York-Newark-Jersey City metro area scores 57 (upper middle) on the Groundwork market score for real estate agents and brokers, ranking #119 of 387 scored metro areas and #13 of 13 scored metro areas based in New York.

How the New York-Newark-Jersey City metro area compares

The same measures for New York and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in New York-Newark-Jersey City, NY-NJ metro area compared with New York and the U.S.
MeasureNew York-Newark-Jersey City metro areaNew YorkU.S.
Listings per 10k households30.726.430.6
Housing spending per listing (U.S. = 100)121132100
Households per official establishment1,0641,170788
Official establishment growth, 2019–2023+4.8%+7.2%+20.1%
Population growth, 2020–2025+0.6%−0.6%+3.1%
Spending per household on rent and homeowner costs$20,193$19,048$16,661
Median household income$99,155$85,974$80,734
Groundwork market score5766

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6,944+4.8% over the period
Employees, 2023
24,628
Annual payroll, 2023
$2.5B
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
22,679802 chain locations
Listings at the U.S. rate for this spending
27,377The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
126
Amount
$31.3M

SBA-backed loans to businesses classed as offices of real estate agents and brokers in the New York-Newark-Jersey City metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the New York-Newark-Jersey City metro area

Population, 2025 estimate
20,112,448+0.6% since 2020
Households
7,391,787
Median age
40.5
Homes lived in by their owners
51%
Vehicles per household
1.3
Land area
6,127 sq. mi.
People per square mile
3,219
Median household income
$99,155
Average household income
$146,791
Median home value
$614,200
Jobs located here
9,481,255
Daytime population
20,008,624Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the New York-Newark-Jersey City metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of the New York-Newark-Jersey City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across New York

Every New York market ranked →

The highest-scoring metro areas in New York for real estate agents and brokers, numbered among those based in New York, with the New York-Newark-Jersey City metro area marked.

Top metro areas in New York

Metro areas in New York ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Albany-Schenectady-Troy, NY7784122.0157+1.9%#15 of 387
2Binghamton, NY7412111.8259−1.3%#22 of 387
3Elmira, NY733810.8280−3.9%#25 of 387
4Utica-Rome, NY7315813.1237−2.0%#28 of 387
5Buffalo-Cheektowaga, NY7283816.7191−0.8%#31 of 387
6Kiryas Joel-Poughkeepsie-Newburgh, NY7265125.5142+3.0%#34 of 387
7Ithaca, NY708519.6167−1.4%#38 of 387
8Kingston, NY7018725.2137+1.1%#41 of 387
9Syracuse, NY6852719.4166−1.3%#46 of 387
10Rochester, NY6791120.4159−0.7%#50 of 387
13New York-Newark-Jersey City, NY-NJ5722,67930.7121+0.6%#119 of 387

Other business types in the New York-Newark-Jersey City metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in the New York-Newark-Jersey City, NY-NJ metro area?

The New York-Newark-Jersey City metro area has 22,679 real estate agents and brokers on map listings as of September 2026. 802 of them (4%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 6,944 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 4.8% from 2019.

How much do households in the New York-Newark-Jersey City, NY-NJ metro area spend on rent and homeowner costs?

About $149.3B a year, or $20,193 per household. That is 21% above the U.S. average (an index of 121, where 100 is the U.S. average). For the 22,679 real estate agents and brokers on map listings, housing spending per office is 21% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 7,391,787 households in the New York-Newark-Jersey City metro area and national spending patterns by income.

How does the New York-Newark-Jersey City, NY-NJ metro area compare with the U.S. for real estate agents and brokers?

The New York-Newark-Jersey City metro area has 30.7 real estate agents and brokers per 10,000 households, in line with the U.S. rate of 30.6. The index of housing spending per office is 121, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, the New York-Newark-Jersey City metro area would have about 27,377, against 22,679 on map listings. There is one business with payroll in the industry for every 1,064 households, against one for every 788 across the U.S. The official count rose 4.8% from 2019 to 2023, against +20.1% for the U.S.

How fast is the New York-Newark-Jersey City, NY-NJ metro area growing?

Population estimates put the New York-Newark-Jersey City metro area at 20,112,448 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 7,391,787 households. The median household income in the New York-Newark-Jersey City metro area is $99,155 a year, 23% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The New York-Newark-Jersey City metro area scores 57 for real estate agents and brokers (upper middle), #119 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the New York-Newark-Jersey City metro area. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in the New York-Newark-Jersey City metro area

Screening a site or an acquisition in the New York-Newark-Jersey City metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the New York-Newark-Jersey City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.