Groundwork

Food and drink · Small-town market · Indiana

Pizza places in the Greensburg, IN area

Competitor counts, household spending and official business counts for pizza places in the Greensburg, IN area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #383 of 520 scored small-town markets
#17 of 25 scored small-town markets based in Indiana

Listings
13
12 chain locations (92%)
Official establishments
24
All limited-service restaurants
Household spending a year
$40.3M
On food away from home · $3,760 a household
Spending per listing
$3.1M
39% below the U.S.
Listings per 10k households
12.1
51% above the U.S.
Population, 2025
26,576
+0.4% since 2020

See the pizza places around any address in the Greensburg area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Greensburg area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in the Greensburg area comes to about $40.3M a year: $3,760 per household, 8% below the U.S. average. Spread across 13 pizza places, that is $3.1M per pizza place, 39% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 13 pizza places on map listings in the Greensburg area as of September 2026. Chain locations make up 92% of them, against 58% across the U.S. That is 12.1 per 10,000 households, 51% above the U.S. rate of 8.0.

The official count of businesses with payroll classed as limited-service restaurants in the Greensburg area was 24 in 2023. That is one for every 446 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 1 SBA-backed loan worth $101K has gone to businesses classed as limited-service restaurants in the Greensburg area.

Population estimates show the Greensburg area grew 0.4% from 2020 to 2025, slower than the U.S. (+3.1%). The Greensburg area scores 38 (lower middle) on the Groundwork market score for pizza places, ranking #383 of 520 scored small-town markets and #17 of 25 scored small-town markets based in Indiana.

How the Greensburg area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Greensburg, IN area compared with Indiana and the U.S.
MeasureGreensburg areaIndianaU.S.
Listings per 10k households12.110.68.0
Spending per listing$3.1M$3.6M$5.1M
Households per official establishment (all limited-service restaurants)446503478
Official establishment growth, 2019–2023n/a+9.1%+6.1%
Population growth, 2020–2025+0.4%+2.7%+3.1%
Spending per household on food away from home$3,760$3,802$4,070
Median household income$69,783$71,957$80,734
Groundwork market score3830

Official counts and lending

Businesses

Official establishments, 2019 to 2023
24All limited-service restaurants
Employees, 2023
511
Annual payroll, 2023
$8M
One-person businesses, 2023
0All limited-service restaurants with no payroll
Map listings, September 2026
1312 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$101K

SBA-backed loans to businesses classed as limited-service restaurants in the Greensburg area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Greensburg area

Population, 2025 estimate
26,576+0.4% since 2020
Households
10,712
Median age
40.8
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
373 sq. mi.
People per square mile
71
Median household income
$69,783+20.4% vs. 2015–2019, before inflation
Average household income
$92,207
Median home value
$199,100
Jobs located here
14,170
Daytime population
27,416Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Greensburg area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Greensburg area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

The highest-scoring small-town markets in Indiana for pizza places, numbered among those based in Indiana, with the Greensburg area marked.

Top small-town markets in Indiana

Small-town markets in Indiana ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bedford, IN66178.9$4M+1.2%#109 of 520
2Warsaw, IN60288.8$4.3M+0.9%#155 of 520
3Kendallville, IN58179.4$3.9M+1.0%#171 of 520
4Angola, IN57139.2$4.1M+1.0%#178 of 520
5Huntington, IN541610.4$3.4M+1.6%#222 of 520
6Decatur, IN521713.7$2.6M+2.2%#238 of 520
7Greencastle, IN512316.3$2.3M+3.2%#248 of 520
8Washington, IN512016.9$2.1M+2.5%#249 of 520
9Monticello, IN502120.5$1.7M+2.0%#260 of 520
10Crawfordsville, IN482918.6$2M+2.7%#283 of 520
17Greensburg, IN381312.1$3.1M+0.4%#383 of 520

Other business types in the Greensburg area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Greensburg, IN area?

As of September 2026, map listings count 13 pizza places in the Greensburg area. 12 of them (92%) are chain locations. The listings count pizza restaurants. Official counts show 24 businesses with payroll classed as limited-service restaurants in 2023. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too.

How much do households in the Greensburg, IN area spend on food away from home?

About $40.3M a year, or $3,760 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 13 pizza places on map listings, it comes to $3.1M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 10,712 households in the Greensburg area and national spending patterns by income.

How does the Greensburg, IN area compare with the U.S. for pizza places?

The Greensburg area has 12.1 pizza places per 10,000 households, 51% above the U.S. rate of 8.0. Spending per pizza place is $3.1M, 39% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, the Greensburg area would have about 8, against 13 on map listings. There is one business with payroll in the industry for every 446 households, against one for every 478 across the U.S.

How fast is the Greensburg, IN area growing?

Population estimates put the Greensburg area at 26,576 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 10,712 households. Median household income in the Greensburg area is $69,783, 14% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Greensburg area scores 38 for pizza places (lower middle), #383 of 520 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Greensburg area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Greensburg area

Screening a site or an acquisition in the Greensburg area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Greensburg area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.