Groundwork

Food and drink · Metro area · Alabama

Pizza places in the Gadsden, AL metro area

Competitor counts, household spending and official business counts for pizza places in the Gadsden, AL metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 23 out of 100: Low

Ranked #364 of 387 scored metro areas
#12 of 12 scored metro areas based in Alabama

Listings
26
17 chain locations (65%)
Official establishments
97
All limited-service restaurants · +10.2% since 2019
Household spending a year
$123.5M
On food away from home · $3,133 a household
Spending per listing
$4.7M
7% below the U.S.
Listings per 10k households
6.6
17% below the U.S.
Population, 2025
103,886
+0.4% since 2020

See the pizza places around any address in the Gadsden metro area

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Gadsden metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for pizza places in the Gadsden metro area is 23 (low), #364 of 387 scored metro areas and #12 of 12 scored metro areas based in Alabama. That puts it in the bottom quarter of metro areas.

At $3,133 per household (23% below the U.S. average), households in the Gadsden metro area spend about $123.5M a year on food away from home. That works out to $4.7M per pizza place, 7% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

There are 26 pizza places on map listings in the Gadsden metro area as of September 2026. Chain locations make up 65% of them, against 58% across the U.S. That is 6.6 per 10,000 households, 17% below the U.S. rate of 8.0.

In 2023, official counts showed 97 businesses with payroll in the Gadsden metro area classed as limited-service restaurants, up 10.2% from 2019. That is one for every 406 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 1 SBA-backed loan worth $635K has gone to businesses classed as limited-service restaurants in the Gadsden metro area. Between 2020 and 2025, the population of the Gadsden metro area grew 0.4%, slower than the U.S. (+3.1%).

How the Gadsden metro area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Gadsden, AL metro area compared with Alabama and the U.S.
MeasureGadsden metro areaAlabamaU.S.
Listings per 10k households6.65.78.0
Spending per listing$4.7M$6.1M$5.1M
Households per official establishment (all limited-service restaurants)406450478
Official establishment growth, 2019–2023+10.2%+8.8%+6.1%
Population growth, 2020–2025+0.4%+3.2%+3.1%
Spending per household on food away from home$3,133$3,519$4,070
Median household income$54,563$63,999$80,734
Groundwork market score2348

Official counts and lending

Businesses

Official establishments, 2019 to 2023
97All limited-service restaurants · +10.2% over the period
Employees, 2023
2,020
Annual payroll, 2023
$33.3M
One-person businesses, 2023
11All limited-service restaurants with no payroll
Map listings, September 2026
2617 chain locations
Listings at the U.S. rate for this spending
24The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$635K

SBA-backed loans to businesses classed as limited-service restaurants in the Gadsden metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in the Gadsden metro area

Population, 2025 estimate
103,886+0.4% since 2020
Households
39,411
Median age
42.0
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
535 sq. mi.
People per square mile
193
Median household income
$54,563+22.2% vs. 2015–2019, before inflation
Average household income
$73,295
Median home value
$167,100
Jobs located here
33,151
Daytime population
97,399Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Gadsden metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of the Gadsden metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring metro areas in Alabama for pizza places, numbered among those based in Alabama, with the Gadsden metro area marked.

Top metro areas in Alabama

Metro areas in Alabama ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Huntsville, AL701306.3$6.5M+12.5%#59 of 387
2Tuscaloosa, AL57504.7$7.3M+2.9%#129 of 387
3Daphne-Fairhope-Foley, AL57808.1$4.8M+14.8%#135 of 387
4Auburn-Opelika, AL55395.1$6.9M+7.1%#152 of 387
5Decatur, AL55355.6$6.4M+2.5%#154 of 387
6Birmingham, AL462916.3$6M+1.4%#224 of 387
7Montgomery, AL45765.0$6.9M+0.9%#231 of 387
8Dothan, AL41345.6$5.9M+3.4%#257 of 387
9Florence-Muscle Shoals, AL39426.6$5.1M+3.5%#273 of 387
10Mobile, AL38935.8$5.9M−0.7%#285 of 387
12Gadsden, AL23266.6$4.7M+0.4%#364 of 387

Other business types in the Gadsden metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in the Gadsden, AL metro area?

As of September 2026, map listings count 26 pizza places in the Gadsden metro area. 17 of them (65%) are chain locations. The listings count pizza restaurants. Official counts show 97 businesses with payroll classed as limited-service restaurants in 2023, up 10.2% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 11 one-person businesses without payroll.

How much do households in the Gadsden, AL metro area spend on food away from home?

About $123.5M a year, or $3,133 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 26 pizza places on map listings, it comes to $4.7M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 39,411 households in the Gadsden metro area and national spending patterns by income.

How does the Gadsden, AL metro area compare with the U.S. for pizza places?

The Gadsden metro area has 6.6 pizza places per 10,000 households, 17% below the U.S. rate of 8.0. Spending per pizza place is $4.7M, 7% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, the Gadsden metro area would have about 24, against 26 on map listings. There is one business with payroll in the industry for every 406 households, against one for every 478 across the U.S. The official count rose 10.2% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Gadsden, AL metro area growing?

Population estimates put the Gadsden metro area at 103,886 people in 2025, up 0.4% since 2020, slower than the U.S. (+3.1%). It has 39,411 households. Median household income in the Gadsden metro area is $54,563, 32% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Gadsden metro area scores 23 for pizza places (low), #364 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Gadsden metro area. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in the Gadsden metro area

Screening a site or an acquisition in the Gadsden metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Gadsden metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.