Groundwork

Pets · County · North Carolina

Pet stores in New Hanover County, NC

Competitor counts, household spending and official business counts for pet stores in New Hanover County, NC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #559 of 974 scored counties
#34 of 52 scored counties in North Carolina

Listings
30
14 chain locations (47%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$97.4M
On pets · $929 a household
Spending per listing
$3.2M
28% below the U.S.
Listings per 10k households
2.9
45% above the U.S.
Population, 2025
245,959
+8.6% since 2020

See the pet stores around any address in New Hanover County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of New Hanover County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 30 pet stores in New Hanover County. Chain locations make up 47% of them, against 38% across the U.S. That is 2.9 per 10,000 households, 45% above the U.S. rate of 2.0.

Household spending on pets in New Hanover County comes to about $97.4M a year: $929 per household, 2% above the U.S. average. That is about $3.2M of household spending for each store on map listings, 28% below the U.S. figure of $4.5M. That spending covers all pets, which pet stores share with other businesses in the trade.

The official count of businesses with payroll classed as pet and pet supplies stores in New Hanover County was 16 in 2023. That is one for every 6,554 households, against one for every 13,024 across the U.S.

Between 2020 and 2025, the population of New Hanover County grew 8.6%, faster than the U.S. (+3.1%). The Groundwork market score for pet stores in New Hanover County is 46 (lower middle), #559 of 974 scored counties and #34 of 52 scored counties in North Carolina.

How New Hanover County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in New Hanover County, NC compared with North Carolina and the U.S.
MeasureNew Hanover CountyNorth CarolinaU.S.
Listings per 10k households2.92.02.0
Spending per listing$3.2M$4.6M$4.5M
Households per official establishment6,55412,70713,024
Official establishment growth, 2019–2023n/a+9.8%−1.6%
Population growth, 2020–2025+8.6%+7.2%+3.1%
Spending per household on pets$929$899$909
Median household income$75,166$72,388$80,734
Groundwork market score4658

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13 → 16
Employees, 2023
254
Annual payroll, 2023
$6.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3014 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in New Hanover County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in New Hanover County

Population, 2025 estimate
245,959+8.6% since 2020
Households
104,856
Median age
41.0
Homes lived in by their owners
61%
Vehicles per household
1.8
Land area
192 sq. mi.
People per square mile
1,223
Median household income
$75,166+36.9% vs. 2015–2019, before inflation
Average household income
$107,828
Median home value
$387,800
Jobs located here
128,058
Daytime population
260,358Residents who don’t work, plus everyone whose job is here

Looking at a specific site in New Hanover County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of New Hanover County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet stores across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for pet stores, numbered among those based in North Carolina, with New Hanover County marked.

Top counties in North Carolina

Counties in North Carolina ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Union County, NC84172.0$5.5M+11.7%#28 of 974
2Durham County, NC83141.0$10M+7.7%#31 of 974
3Johnston County, NC82172.0$4.7M+17.9%#43 of 974
4Pitt County, NC7591.2$6.5M+5.4%#95 of 974
5Orange County, NC75132.3$4.7M+6.1%#107 of 974
6Wake County, NC741052.3$5M+11.2%#115 of 974
7Chatham County, NC7392.7$4M+11.0%#132 of 974
8Cabarrus County, NC72111.3$7.7M+9.9%#134 of 974
9Harnett County, NC71102.0$4.3M+12.3%#159 of 974
10Guilford County, NC70371.7$5.2M+4.4%#169 of 974
34New Hanover County, NC46302.9$3.2M+8.6%#559 of 974

Other business types in New Hanover County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in New Hanover County, NC?

There are 30 pet stores on map listings in New Hanover County as of September 2026. 14 of them (47%) are chain locations. The listings count pet stores. Official counts show 16 businesses with payroll classed as pet and pet supplies stores in 2023.

How much do households in New Hanover County, NC spend on pets?

About $97.4M a year, or $929 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 30 pet stores on map listings, it comes to $3.2M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 104,856 households in New Hanover County and national spending patterns by income.

How does New Hanover County, NC compare with the U.S. for pet stores?

New Hanover County has 2.9 pet stores per 10,000 households, 45% above the U.S. rate of 2.0. Spending per store is $3.2M, 28% below the U.S. figure of $4.5M. At the national ratio of pet stores to household spending, New Hanover County would have about 22, against 30 on map listings. There is one business with payroll in the industry for every 6,554 households, against one for every 13,024 across the U.S.

How fast is New Hanover County, NC growing?

Population estimates put New Hanover County at 245,959 people in 2025, up 8.6% since 2020, faster than the U.S. (+3.1%). It has 104,856 households. Median household income in New Hanover County is $75,166, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. New Hanover County scores 46 for pet stores (lower middle), #559 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in New Hanover County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in New Hanover County

Screening a site or an acquisition in New Hanover County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of New Hanover County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.