Groundwork

Pets · County · Iowa

Pet stores in Osceola County, IA

How Osceola County, IA compares with other counties and the U.S. for pet stores: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
0
None on the map
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.1M
On pets · $785 a household
Spending per listing
n/a
Listings per 10k households
0.0
Population, 2025
5,980
−3.6% since 2020

See the pet stores around any address in Osceola County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are no pet stores on map listings in Osceola County as of September 2026. At the U.S. ratio of pet stores to household spending, Osceola County would have about 1, against none on map listings.

At $785 per household (14% below the U.S. average), households in Osceola County spend about $2.1M a year on pets. That spending covers all pets, which pet stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as pet and pet supplies stores in Osceola County: counts under 3 aren’t published.

Population estimates put the population change in Osceola County from 2020 to 2025 at −3.6%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Osceola County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Osceola County, IA compared with Iowa and the U.S.
MeasureOsceola CountyIowaU.S.
Listings per 10k households0.01.92.0
Spending per listingn/a$4.4M$4.5M
Households per official establishmentn/a16,86813,024
Official establishment growth, 2019–2023n/a+5.4%−1.6%
Population growth, 2020–2025−3.6%+1.5%+3.1%
Spending per household on pets$785$843$909
Median household income$69,239$75,059$80,734
Groundwork market scoreNot scored54

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
0
Listings at the U.S. rate for this spending
1The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in Osceola County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Osceola County

Population, 2025 estimate
5,980−3.6% since 2020
Households
2,634
Median age
45.5
Homes lived in by their owners
78%
Vehicles per household
2.3
Land area
399 sq. mi.
People per square mile
15
Median household income
$69,239
Average household income
$86,400
Median home value
$122,600
Jobs located here
2,733
Daytime population
5,520Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Osceola County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for pet stores, numbered among those based in Iowa, with Osceola County marked.

Top counties in Iowa

Counties in Iowa ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dallas County, IA9461.4$7.5M+17.8%#1 of 974
2Johnson County, IA70101.6$5.6M+4.6%#166 of 974
3Linn County, IA70161.7$5.2M+0.7%#167 of 974
4Black Hawk County, IA6281.5$5.4M+0.4%#283 of 974
5Dubuque County, IA5971.7$5M+0.1%#332 of 974
6Scott County, IA56141.9$4.6M+0.4%#382 of 974
7Polk County, IA55432.1$4.4M+4.8%#400 of 974
8Woodbury County, IA4482.0$4.1M+0.7%#584 of 974
9Pottawattamie County, IA4482.1$3.8M−0.7%#586 of 974
10Story County, IA31123.1$2.7M+2.7%#769 of 974
Osceola County, IANot scored00.0n/a−3.6%

Other business types in Osceola County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many pet stores are in Osceola County, IA?

Map listings as of September 2026 show no pet stores in Osceola County. The listings count pet stores. No official count is published for pet and pet supplies stores in Osceola County: counts under 3 are left out.

How much do households in Osceola County, IA spend on pets?

About $2.1M a year, or $785 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 2,634 households in Osceola County and national spending patterns by income.

How does Osceola County, IA compare with the U.S. for pet stores?

Osceola County has no pet stores on map listings. At the national ratio of pet stores to household spending, Osceola County would have about 1, against none on map listings.

How fast is Osceola County, IA growing?

Population estimates put Osceola County at 5,980 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 2,634 households. Median household income in Osceola County is $69,239, 14% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Osceola County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Osceola County

Screening a site or an acquisition in Osceola County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Osceola County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.