Pets · Metro area · Illinois
Pet grooming and boarding businesses in the Rockford, IL metro area
The pet grooming and boarding businesses in the Rockford, IL metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 30 out of 100: Lower middle
Ranked #329 of 386 scored metro areas
#8 of 8 scored metro areas based in Illinois
- Listings
- 61
- 5 chain locations (8%)
- Official establishments
- 27
- +12.5% since 2019
- Household spending a year
- $108.4M
- On pets · $800 a household
- Spending per listing
- $1.8M
- 30% below the U.S.
- Listings per 10k households
- 4.5
- 25% above the U.S.
- Population, 2025
- 337,242
- −0.3% since 2020
See the pet grooming and boarding businesses around any address in the Rockford metro area
The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Rockford metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Rockford metro area scores 30 (lower middle) on the Groundwork market score for pet grooming and boarding businesses, ranking #329 of 386 scored metro areas and #8 of 8 scored metro areas based in Illinois. That puts it in the bottom quarter of metro areas.
As of September 2026, map listings count 61 pet grooming and boarding businesses in the Rockford metro area. Chain locations make up 8% of them, against 9% across the U.S. That is 4.5 per 10,000 households, 25% above the U.S. rate of 3.6.
Household spending on pets in the Rockford metro area comes to about $108.4M a year: $800 per household, 12% below the U.S. average. That is about $1.8M of household spending for each business on map listings, 30% below the U.S. figure of $2.5M. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade.
Official counts show 27 businesses with payroll classed as pet care (except veterinary) in the Rockford metro area in 2023, up 12.5% from 2019. That is one for every 5,018 households, against one for every 5,057 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as pet care (except veterinary) in the Rockford metro area. Between 2020 and 2025, the population of the Rockford metro area declined 0.3%, against +3.1% for the U.S.
How the Rockford metro area compares
The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Rockford metro area | Illinois | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.5 | 3.7 | 3.6 |
| Spending per listing | $1.8M | $2.5M | $2.5M |
| Households per official establishment | 5,018 | 4,933 | 5,057 |
| Official establishment growth, 2019–2023 | +12.5% | +12.9% | +25.2% |
| Population growth, 2020–2025 | −0.3% | −0.6% | +3.1% |
| Spending per household on pets | $800 | $925 | $909 |
| Median household income | $68,033 | $83,390 | $80,734 |
| Groundwork market score | 30 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 27+12.5% over the period
- Employees, 2023
- 174
- Annual payroll, 2023
- $4.5M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 615 chain locations
- Listings at the U.S. rate for this spending
- 43The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $50K
SBA-backed loans to businesses classed as pet care (except veterinary) in the Rockford metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Rockford metro area
- Population, 2025 estimate
- 337,242−0.3% since 2020
- Households
- 135,474
- Median age
- 40.5
- Homes lived in by their owners
- 68%
- Vehicles per household
- 1.7
- Land area
- 794 sq. mi.
- People per square mile
- 424
- Median household income
- $68,033+21.4% vs. 2015–2019, before inflation
- Average household income
- $89,321
- Median home value
- $171,300
- Jobs located here
- 135,218
- Daytime population
- 319,715Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Rockford metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.
Or open the report at the center of the Rockford metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet grooming and boarding across Illinois
Every Illinois market ranked →The highest-scoring metro areas in Illinois for pet grooming and boarding businesses, numbered among those based in Illinois (a market based in another state is listed without a number), with the Rockford metro area marked.
Top metro areas in Illinois
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Chicago-Naperville-Elgin, IL-IN | 59 | 1,239 | 3.4 | $2.9M | 0.0% | #121 of 386 |
| St. Louis, MO-IL | 50 | 410 | 3.5 | $2.5M | −0.2% | #200 of 386 |
| 2Peoria, IL | 47 | 57 | 3.7 | $2.3M | −1.3% | #225 of 386 |
| 3Champaign-Urbana, IL | 46 | 38 | 3.9 | $2.1M | +1.5% | #231 of 386 |
| 4Kankakee, IL | 45 | 16 | 3.9 | $2.1M | −1.7% | #239 of 386 |
| 5Bloomington, IL | 40 | 28 | 4.0 | $2.2M | +0.1% | #274 of 386 |
| Paducah, KY-IL | 39 | 17 | 4.1 | $2M | −1.2% | #281 of 386 |
| Davenport-Moline-Rock Island, IA-IL | 34 | 71 | 4.4 | $1.9M | −0.9% | #309 of 386 |
| Cape Girardeau, MO-IL | 33 | 16 | 4.2 | $1.8M | +1.7% | #316 of 386 |
| 6Decatur, IL | 33 | 18 | 4.1 | $1.8M | −4.3% | #317 of 386 |
| 8Rockford, IL | 30 | 61 | 4.5 | $1.8M | −0.3% | #329 of 386 |
Other business types in the Rockford metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses45
- Veterinarians57
- Pet grooming and boarding30
- Pet stores48
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet grooming and boarding businesses are in the Rockford, IL metro area?
The Rockford metro area has 61 pet grooming and boarding businesses on map listings as of September 2026. 5 of them (8%) are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. Official counts show 27 businesses with payroll classed as pet care (except veterinary) in 2023, up 12.5% from 2019.
How much do households in the Rockford, IL metro area spend on pets?
About $108.4M a year, or $800 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 61 pet grooming and boarding businesses on map listings, it comes to $1.8M per business. The spending figure covers all pets, not only pet grooming and boarding businesses. It is estimated from the incomes of the 135,474 households in the Rockford metro area and national spending patterns by income.
How does the Rockford, IL metro area compare with the U.S. for pet grooming and boarding businesses?
The Rockford metro area has 4.5 pet grooming and boarding businesses per 10,000 households, 25% above the U.S. rate of 3.6. Spending per business is $1.8M, 30% below the U.S. figure of $2.5M. At the national ratio of pet grooming and boarding businesses to household spending, the Rockford metro area would have about 43, against 61 on map listings. There is one business with payroll in the industry for every 5,018 households, against one for every 5,057 across the U.S. The official count rose 12.5% from 2019 to 2023, against +25.2% for the U.S.
How fast is the Rockford, IL metro area growing?
Population estimates put the Rockford metro area at 337,242 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 135,474 households. The median household income in the Rockford metro area is $68,033 a year, 16% below the U.S. median of $80,734. That rose 21.4% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Rockford metro area scores 30 for pet grooming and boarding businesses (lower middle), #329 of 386 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Rockford metro area. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in the Rockford metro area
Screening a site or an acquisition in the Rockford metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Rockford metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.