Pets · Small-town market · South Dakota
Pet businesses in the Vermillion, SD area
How the Vermillion, SD area compares with other small-town markets and the U.S. for pet businesses: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 1.
- Listings
- 1
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $4.1M
- On pets · $742 a household
- Spending per listing
- $4.1M
- Too few listings to compare
- Listings per 10k households
- 1.8
- Too few listings to compare
- Population, 2025
- 15,031
- +0.2% since 2020
See the pet businesses around any address in the Vermillion area
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Vermillion area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 1 pet business in the Vermillion area. That is 1.8 per 10,000 households.
Household spending on pets in the Vermillion area comes to about $4.1M a year: $742 per household, 18% below the U.S. average. That works out to $4.1M per business.
There is no official count of businesses with payroll classed as pet care, veterinarians and pet stores in the Vermillion area: counts under 3 aren’t published. Since fiscal 2022, 1 SBA-backed loan worth $493K has gone to businesses classed as pet care, veterinarians and pet stores in the Vermillion area.
Population estimates put the population change in the Vermillion area from 2020 to 2025 at +0.2%, slower than the U.S. (+3.1%). With 1 pet business on map listings, the Vermillion area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How the Vermillion area compares
The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Vermillion area | South Dakota | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.8 | 12.8 | 10.4 |
| Spending per listing | $4.1M | $651K | $878K |
| Households per official establishment | n/a | 1,406 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +19.3% | +11.4% |
| Population growth, 2020–2025 | +0.2% | +5.3% | +3.1% |
| Spending per household on pets | $742 | $835 | $909 |
| Median household income | $56,850 | $75,081 | $80,734 |
| Groundwork market score | Not scored | 32 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 0Businesses with no payroll
- Map listings, September 2026
- 10 chain locations
- Listings at the U.S. rate for this spending
- 5The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $493K
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in the Vermillion area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Vermillion area
- Population, 2025 estimate
- 15,031+0.2% since 2020
- Households
- 5,547
- Median age
- 31.1
- Homes lived in by their owners
- 51%
- Vehicles per household
- 1.9
- Land area
- 412 sq. mi.
- People per square mile
- 37
- Median household income
- $56,850+12.1% vs. 2015–2019, before inflation
- Average household income
- $78,631
- Median home value
- $232,300
- Jobs located here
- 5,728
- Daytime population
- 14,972Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Vermillion area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of the Vermillion area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across South Dakota
Every South Dakota market ranked →The highest-scoring small-town markets in South Dakota for pet businesses, numbered among those based in South Dakota, with the Vermillion area marked.
Top small-town markets in South Dakota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Yankton, SD | 57 | 11 | 11.3 | $706K | +1.5% | #176 of 527 |
| 2Spearfish, SD | 54 | 15 | 12.4 | $644K | +14.0% | #225 of 527 |
| 3Huron, SD | 50 | 10 | 13.3 | $576K | +2.4% | #280 of 527 |
| 4Brookings, SD | 48 | 19 | 13.8 | $589K | +9.6% | #308 of 527 |
| 5Pierre, SD | 45 | 11 | 12.9 | $670K | −0.5% | #330 of 527 |
| 6Watertown, SD | 34 | 22 | 17.6 | $444K | +4.3% | #438 of 527 |
| 7Aberdeen, SD | 30 | 29 | 16.2 | $506K | −1.5% | #461 of 527 |
| 8Mitchell, SD | 30 | 20 | 18.2 | $431K | +0.6% | #462 of 527 |
| Vermillion, SD | Not scored | 1 | 1.8 | $4.1M | +0.2% |
Other business types in the Vermillion area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses
- Veterinarians
- Pet grooming and boarding
- Pet stores
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in the Vermillion, SD area?
The Vermillion area has 1 pet business on map listings as of September 2026. The listings count vets, groomers, boarding and pet stores. No official count is published for pet care, veterinarians and pet stores in the Vermillion area: counts under 3 are left out.
How much do households in the Vermillion, SD area spend on pets?
About $4.1M a year, or $742 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 1 pet business on map listings, it comes to $4.1M per business. It is estimated from the incomes of the 5,547 households in the Vermillion area and national spending patterns by income.
How does the Vermillion, SD area compare with the U.S. for pet businesses?
The Vermillion area has 1 pet business on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of pet businesses to household spending, the Vermillion area would have about 5, against 1 on map listings.
How fast is the Vermillion, SD area growing?
Population estimates put the Vermillion area at 15,031 people in 2025, up 0.2% since 2020, slower than the U.S. (+3.1%). It has 5,547 households. The median household income in the Vermillion area is $56,850 a year, 30% below the U.S. median of $80,734. That rose 12.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Vermillion area has no market score for pet businesses: the score needs at least 5 on map listings, and it has 1.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Vermillion area. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in the Vermillion area
Screening a site or an acquisition in the Vermillion area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Vermillion area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.