Pets · County · Ohio
Pet businesses in Morrow County, OH
How Morrow County, OH compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 45 out of 100: Lower middle
Ranked #1,346 of 2,200 scored counties
#52 of 87 scored counties in Ohio
- Listings
- 23
- 2 chain locations (9%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $11.3M
- On pets · $839 a household
- Spending per listing
- $491K
- 44% below the U.S.
- Listings per 10k households
- 17.1
- 64% above the U.S.
- Population, 2025
- 36,305
- +3.7% since 2020
See the pet businesses around any address in Morrow County
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morrow County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 23 pet businesses in Morrow County. 2 of them (9%) are chain locations, against 17% across the U.S. That is 17.1 per 10,000 households, 64% above the U.S. rate of 10.4.
At $839 per household (8% below the U.S. average), households in Morrow County spend about $11.3M a year on pets. That is about $491K of household spending for each business on map listings, 44% below the U.S. figure of $878K.
The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Morrow County was 7 in 2023. That is one for every 1,923 households, against one for every 1,852 across the U.S. Another 33 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $50K has gone to businesses classed as pet care, veterinarians and pet stores in Morrow County.
Between 2020 and 2025, the population of Morrow County grew 3.7%, faster than the U.S. (+3.1%). The Groundwork market score for pet businesses in Morrow County is 45 (lower middle), #1,346 of 2,200 scored counties and #52 of 87 scored counties in Ohio.
How Morrow County compares
The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Morrow County | Ohio | U.S. |
|---|---|---|---|
| Listings per 10k households | 17.1 | 10.5 | 10.4 |
| Spending per listing | $491K | $791K | $878K |
| Households per official establishment | 1,923 | 2,030 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +8.4% | +11.4% |
| Population growth, 2020–2025 | +3.7% | +0.9% | +3.1% |
| Spending per household on pets | $839 | $832 | $909 |
| Median household income | $75,283 | $71,389 | $80,734 |
| Groundwork market score | 45 | 46 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6 → 7
- Employees, 2023
- 29
- Annual payroll, 2023
- $976K
- One-person businesses, 2023
- 33Businesses with no payroll
- Map listings, September 2026
- 232 chain locations
- Listings at the U.S. rate for this spending
- 13The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $50K
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Morrow County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Morrow County
- Population, 2025 estimate
- 36,305+3.7% since 2020
- Households
- 13,463
- Median age
- 43.3
- Homes lived in by their owners
- 81%
- Vehicles per household
- 2.3
- Land area
- 406 sq. mi.
- People per square mile
- 87
- Median household income
- $75,283+26.6% vs. 2015–2019, before inflation
- Average household income
- $94,154
- Median home value
- $222,300
- Jobs located here
- 6,230
- Daytime population
- 27,246Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Morrow County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of Morrow County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Ohio
Every Ohio market ranked →The highest-scoring counties in Ohio for pet businesses, numbered among those based in Ohio, with Morrow County marked.
Top counties in Ohio
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Pickaway County, OH | 89 | 12 | 5.5 | $1.5M | +7.4% | #8 of 2,200 |
| 2Franklin County, OH | 70 | 488 | 8.8 | $987K | +2.8% | #276 of 2,200 |
| 3Warren County, OH | 70 | 104 | 11.3 | $958K | +5.7% | #280 of 2,200 |
| 4Henry County, OH | 69 | 5 | 4.4 | $1.9M | −0.2% | #298 of 2,200 |
| 5Lorain County, OH | 69 | 129 | 10.1 | $838K | +3.1% | #325 of 2,200 |
| 6Butler County, OH | 67 | 158 | 10.8 | $834K | +2.4% | #397 of 2,200 |
| 7Greene County, OH | 66 | 77 | 11.3 | $834K | +3.7% | #437 of 2,200 |
| 8Union County, OH | 66 | 31 | 12.8 | $830K | +16.5% | #438 of 2,200 |
| 9Putnam County, OH | 66 | 15 | 11.4 | $765K | 0.0% | #445 of 2,200 |
| 10Seneca County, OH | 65 | 16 | 7.2 | $1M | −1.0% | #461 of 2,200 |
| 52Morrow County, OH | 45 | 23 | 17.1 | $491K | +3.7% | #1,346 of 2,200 |
Other business types in Morrow County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses45
- Veterinarians
- Pet grooming and boarding41
- Pet stores
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in Morrow County, OH?
Morrow County has 23 pet businesses on map listings as of September 2026. 2 of them (9%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 7 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts list 33 one-person businesses without payroll.
How much do households in Morrow County, OH spend on pets?
About $11.3M a year, or $839 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 23 pet businesses on map listings, it comes to $491K per business. It is estimated from the incomes of the 13,463 households in Morrow County and national spending patterns by income.
How does Morrow County, OH compare with the U.S. for pet businesses?
Morrow County has 17.1 pet businesses per 10,000 households, 64% above the U.S. rate of 10.4. Spending per business is $491K, 44% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, Morrow County would have about 13, against 23 on map listings. There is one business with payroll in the industry for every 1,923 households, against one for every 1,852 across the U.S.
How fast is Morrow County, OH growing?
Population estimates put Morrow County at 36,305 people in 2025, up 3.7% since 2020, faster than the U.S. (+3.1%). It has 13,463 households. The median household income in Morrow County is $75,283 a year, 7% below the U.S. median of $80,734. That rose 26.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morrow County scores 45 for pet businesses (lower middle), #1,346 of 2,200 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Morrow County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in Morrow County
Screening a site or an acquisition in Morrow County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Morrow County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.