Groundwork

County profile · Oklahoma

Ellis County, OK market data

Population, household spending and competition for 56 business types in Ellis County, each scored against other counties.

Population, 2025
3,613
−3.4% since 2020
Households
1,478
Median household income
$61,016
Median home value
$119,100
Jobs located here
1,116
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Ellis County by name and distance, and the households and spending within reach. Or open the report at the center of Ellis County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 3,613 people live in Ellis County, in 1,478 households. Population estimates put the population change in Ellis County from 2020 to 2025 at −3.4%, against +3.1% for the U.S. The median household income in Ellis County is $61,016 a year, 24% below the U.S. median of $80,734.

Set against the U.S., households in Ellis County spend the most on vehicle insurance (an index of 160, where 100 is the U.S. average) and the least on memberships, classes and admissions (52).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

All 56 business types in Ellis County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Ellis County, OK, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes15101.5$312K843
Auto repair and car care854.1$202K753
Grocery and convenience stores747.4$1.2M34Under 3
Sit-down restaurants747.4$669K101Under 3
Doctors, dentists and clinics640.6$237K1563
Gas stations640.6$895K385
Auto repair shops427.1$404K913
Convenience stores427.1$2M26Under 3
Hair salons427.1$285K66Under 3
Salons, barbers and spas427.1$285K134Under 3
Insurance agencies320.3$1.5M123Under 3
Tire shops320.3$539K22Under 3
Car washes and detailing213.5$809KToo fewUnder 3
Clothing and shoe stores213.5$1.2MToo fewUnder 3
Clothing, shoes and laundry213.5$1.2MToo fewUnder 3
Coffee shops and cafes213.5$2.3MToo fewUnder 3
Dentists and orthodontists213.5$712KToo fewUnder 3
Funeral homes213.5$130KToo fewUnder 3
Grocery stores213.5$4.1MToo fewUnder 3
Primary care and pediatrics213.5$712KToo few3
Bakeries and dessert shops16.8$4.7MToo fewUnder 3
Chiropractors16.8$1.4MToo fewUnder 3
Collision repair and body shops16.8$1.6MToo fewUnder 3
Fast food and sandwich shops16.8$4.7MToo fewUnder 3
Gyms16.8$751KToo fewUnder 3
Gyms, studios and classes16.8$751KToo fewUnder 3
Optometrists and eye care16.8$1.4MToo fewUnder 3
Pet businesses16.8$1.1MToo few3
Pizza16.8$4.7MToo fewUnder 3
Veterinarians16.8$1.1MToo few3
Barbershops00.0None listedNone listedUnder 3
Child care and preschools00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Laundromats00.0None listedNone listedUnder 3
Lawn, cleaning and pest control00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet grooming and boarding00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Real estate00.0None listedNone listedUnder 3
Real estate agents and brokers00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Ellis County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Ellis County, OK by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$1.6M$1,094114
Gasoline and other fuels$5.4M$3,634140
Food away from home$4.7M$3,16878
Groceries$8.2M$5,52187
Personal care products and services$1.1M$77077
Child care and other personal services$461K$31254
Memberships, classes and admissions$751K$50852
Medical and dental services$1.4M$96375
Pets$1.1M$74682
Clothing, shoes and related services$2.4M$1,60278
Vehicle insurance$4.6M$3,128160
Home repairs, maintenance and insurance$3.7M$2,48682
Lawn care, cleaning and other household services$1.9M$1,28091
Rent and homeowner costs$19.9M$13,44181

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Ellis County

Population, 2025 estimate
3,613−3.4% since 2020
Households
1,478
Median age
44.2
Homes lived in by their owners
82%
Vehicles per household
2.4
Land area
1,232 sq. mi.
People per square mile
3
Median household income
$61,016
Average household income
$72,231
Median home value
$119,100
Jobs located here
1,116
Daytime population
3,148Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Ellis County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Ellis County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Ellis County, OK growing?

Population estimates put Ellis County at 3,613 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 1,478 households.

How much do households in Ellis County, OK spend?

Households in Ellis County spend about $19.9M a year on rent and homeowner costs, $8.2M on groceries and $5.4M on gasoline and other fuels. Relative to the U.S., household spending in Ellis County runs highest on vehicle insurance (an index of 160, where 100 is the U.S. average) and lowest on memberships, classes and admissions (52).

Which business types have the highest market scores in Ellis County, OK?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Ellis County, OK compare with the U.S.?

Median household income in Ellis County is $61,016, 24% below the U.S. median of $80,734. The population fell 3.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $119,100, against $332,700 for the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ellis County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Oklahoma · Every U.S. market · How we measure

Screening a site or an acquisition in Ellis County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Ellis County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.