Beauty and personal care · County · Virginia
Nail salons in King George County, VA
Competitor counts, household spending and official business counts for nail salons in King George County, VA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 81 out of 100: High
Ranked #43 of 1,328 scored counties
#4 of 64 scored counties in Virginia
- Listings
- 5
- 1 chain location (20%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $11.2M
- On personal care products and services · $1,103 a household
- Spending per listing
- $2.2M
- 34% above the U.S.
- Listings per 10k households
- 4.9
- 18% below the U.S.
- Population, 2025
- 29,646
- +10.5% since 2020
See the nail salons around any address in King George County
The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of King George County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
King George County scores 81 (high) on the Groundwork market score for nail salons, ranking #43 of 1,328 scored counties and #4 of 64 scored counties in Virginia. That puts it in the top 10% of counties for nail salons.
Household spending on personal care products and services in King George County comes to about $11.2M a year: $1,103 per household, 10% above the U.S. average. That is about $2.2M of household spending for each salon on map listings, 34% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.
King George County has 5 nail salons on map listings as of September 2026. One of them (20%) is a chain location, against 27% across the U.S. Per 10,000 households, that is 4.9, 18% below the U.S. rate of 6.0.
Official counts don’t publish a figure for nail salons in King George County, since they leave out counts under 3. Population estimates put the population change in King George County from 2020 to 2025 at +10.5%, faster than the U.S. (+3.1%).
How King George County compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | King George County | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.9 | 6.0 | 6.0 |
| Spending per listing | $2.2M | $1.7M | $1.7M |
| Households per official establishment | n/a | 3,619 | 3,754 |
| Official establishment growth, 2019–2023 | n/a | +28.3% | +23.2% |
| Population growth, 2020–2025 | +10.5% | +2.8% | +3.1% |
| Spending per household on personal care products and services | $1,103 | $1,023 | $1,005 |
| Median household income | $116,884 | $93,170 | $80,734 |
| Groundwork market score | 81 | 44 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 12Businesses with no payroll
- Map listings, September 2026
- 51 chain location
- Listings at the U.S. rate for this spending
- 7The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as nail salons in King George County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in King George County
- Population, 2025 estimate
- 29,646+10.5% since 2020
- Households
- 10,133
- Median age
- 38.9
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.3
- Land area
- 180 sq. mi.
- People per square mile
- 155
- Median household income
- $116,884+24.0% vs. 2015–2019, before inflation
- Average household income
- $133,643
- Median home value
- $428,300
- Jobs located here
- 7,426
- Daytime population
- 24,472Residents who don’t work, plus everyone whose job is here
Looking at a specific site in King George County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.
Or open the report at the center of King George County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardNail salons across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for nail salons, numbered among those based in Virginia, with King George County marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Louisa County, VA | 83 | 5 | 3.2 | $3M | +13.6% | #27 of 1,328 |
| 2Powhatan County, VA | 82 | 5 | 4.4 | $2.5M | +7.0% | #32 of 1,328 |
| 3Fauquier County, VA | 81 | 13 | 4.9 | $2.4M | +4.8% | #41 of 1,328 |
| 4King George County, VA | 81 | 5 | 4.9 | $2.2M | +10.5% | #43 of 1,328 |
| 5Orange County, VA | 77 | 5 | 3.4 | $3M | +10.1% | #67 of 1,328 |
| 6Culpeper County, VA | 74 | 9 | 4.8 | $2.1M | +9.3% | #108 of 1,328 |
| 7Richmond city, VA | 69 | 34 | 3.3 | $2.6M | +4.6% | #170 of 1,328 |
| 8Albemarle County, VA | 68 | 19 | 4.1 | $2.6M | +5.1% | #190 of 1,328 |
| 9Frederick County, VA | 66 | 16 | 4.5 | $2.3M | +8.8% | #246 of 1,328 |
| 10Isle of Wight County, VA | 64 | 6 | 3.8 | $2.6M | +6.7% | #289 of 1,328 |
Other business types in King George County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas80
- Hair salons82
- Barbershops
- Nail salons81
- Spas and skin care91
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many nail salons are in King George County, VA?
Map listings as of September 2026 show 5 nail salons in King George County. One of them (20%) is a chain location. The listings count nail salons. No official count is published for nail salons in King George County: counts under 3 are left out. Official counts list 12 one-person businesses without payroll.
How much do households in King George County, VA spend on personal care products and services?
About $11.2M a year, or $1,103 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 5 nail salons on map listings, it comes to $2.2M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 10,133 households in King George County and national spending patterns by income.
How does King George County, VA compare with the U.S. for nail salons?
King George County has 4.9 nail salons per 10,000 households, 18% below the U.S. rate of 6.0. Spending per salon is $2.2M, 34% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, King George County would have about 7, against 5 on map listings.
How fast is King George County, VA growing?
Population estimates put King George County at 29,646 people in 2025, up 10.5% since 2020, faster than the U.S. (+3.1%). It has 10,133 households. Median household income in King George County is $116,884, 45% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.0%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. King George County scores 81 for nail salons (high), #43 of 1,328 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in King George County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for nail salons · All 56 business types in King George County
Screening a site or an acquisition in King George County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of King George County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.