Groundwork

Beauty and personal care · Metro area · Virginia

Nail salons in the Blacksburg-Christiansburg-Radford, VA metro area

Competitor counts, household spending and official business counts for nail salons in the Blacksburg-Christiansburg-Radford, VA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #155 of 387 scored metro areas
#3 of 9 scored metro areas based in Virginia

Listings
27
11 chain locations (41%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$59.8M
On personal care products and services · $851 a household
Spending per listing
$2.2M
33% above the U.S.
Listings per 10k households
3.8
37% below the U.S.
Population, 2025
181,616
−0.1% since 2020

See the nail salons around any address in the Blacksburg-Christiansburg-Radford metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Blacksburg-Christiansburg-Radford metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Blacksburg-Christiansburg-Radford metro area spend about $59.8M a year on personal care products and services, or $851 per household, 15% below the U.S. average. That works out to $2.2M per salon, 33% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

The Blacksburg-Christiansburg-Radford metro area has 27 nail salons on map listings as of September 2026. Chain locations make up 41% of them, against 27% across the U.S. That comes to 3.8 for every 10,000 households, 37% below the U.S. rate of 6.0.

In 2023, official counts showed 7 businesses with payroll in the Blacksburg-Christiansburg-Radford metro area classed as nail salons. That is one for every 10,040 households, against one for every 3,754 across the U.S. Official counts list 52 one-person businesses without payroll.

Population estimates show the Blacksburg-Christiansburg-Radford metro area declined 0.1% from 2020 to 2025, against +3.1% for the U.S. The Blacksburg-Christiansburg-Radford metro area scores 54 (upper middle) on the Groundwork market score for nail salons, ranking #155 of 387 scored metro areas and #3 of 9 scored metro areas based in Virginia.

How the Blacksburg-Christiansburg-Radford metro area compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Blacksburg-Christiansburg-Radford, VA metro area compared with Virginia and the U.S.
MeasureBlacksburg-Christiansburg-Radford metro areaVirginiaU.S.
Listings per 10k households3.86.06.0
Spending per listing$2.2M$1.7M$1.7M
Households per official establishment10,0403,6193,754
Official establishment growth, 2019–2023n/a+28.3%+23.2%
Population growth, 2020–2025−0.1%+2.8%+3.1%
Spending per household on personal care products and services$851$1,023$1,005
Median household income$65,839$93,170$80,734
Groundwork market score5444

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7
Employees, 2023
22
Annual payroll, 2023
$848K
One-person businesses, 2023
52Businesses with no payroll
Map listings, September 2026
2711 chain locations
Listings at the U.S. rate for this spending
36The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in the Blacksburg-Christiansburg-Radford metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Blacksburg-Christiansburg-Radford metro area

Population, 2025 estimate
181,616−0.1% since 2020
Households
70,282
Median age
38.7
Homes lived in by their owners
63%
Vehicles per household
2.0
Land area
1,455 sq. mi.
People per square mile
125
Median household income
$65,839
Average household income
$91,263
Median home value
$240,900
Jobs located here
72,190
Daytime population
185,735Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Blacksburg-Christiansburg-Radford metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

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Nail salons across Virginia

Every Virginia market ranked →

The highest-scoring metro areas in Virginia for nail salons, numbered among those based in Virginia (a market based in another state is listed without a number), with the Blacksburg-Christiansburg-Radford metro area marked.

Top metro areas in Virginia

Metro areas in Virginia ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Charlottesville, VA62414.5$2.3M+3.1%#84 of 387
Washington-Arlington-Alexandria, DC-VA-MD-WV561,4526.1$1.9M+3.3%#138 of 387
2Staunton-Stuarts Draft, VA55265.0$1.7M+3.2%#147 of 387
3Blacksburg-Christiansburg-Radford, VA54273.8$2.2M−0.1%#155 of 387
Kingsport-Bristol, TN-VA51574.4$1.8M+2.3%#184 of 387
4Richmond, VA463456.5$1.5M+5.5%#231 of 387
5Lynchburg, VA44656.3$1.3M+2.9%#251 of 387
6Winchester, VA-WV43376.7$1.4M+6.5%#259 of 387
7Harrisonburg, VA41244.8$1.8M+3.5%#275 of 387
8Roanoke, VA31796.0$1.4M+0.4%#351 of 387

Other business types in the Blacksburg-Christiansburg-Radford metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Blacksburg-Christiansburg-Radford, VA metro area?

Map listings as of September 2026 show 27 nail salons in the Blacksburg-Christiansburg-Radford metro area. 11 of them (41%) are chain locations. The listings count nail salons. Official counts show 7 businesses with payroll classed as nail salons in 2023. Official counts also show 52 one-person businesses without payroll.

How much do households in the Blacksburg-Christiansburg-Radford, VA metro area spend on personal care products and services?

About $59.8M a year, or $851 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 27 nail salons on map listings, it comes to $2.2M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 70,282 households in the Blacksburg-Christiansburg-Radford metro area and national spending patterns by income.

How does the Blacksburg-Christiansburg-Radford, VA metro area compare with the U.S. for nail salons?

The Blacksburg-Christiansburg-Radford metro area has 3.8 nail salons per 10,000 households, 37% below the U.S. rate of 6.0. Spending per salon is $2.2M, 33% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Blacksburg-Christiansburg-Radford metro area would have about 36, against 27 on map listings. There is one business with payroll in the industry for every 10,040 households, against one for every 3,754 across the U.S.

How fast is the Blacksburg-Christiansburg-Radford, VA metro area growing?

Population estimates put the Blacksburg-Christiansburg-Radford metro area at 181,616 people in 2025, down 0.1% since 2020, against +3.1% for the U.S. It has 70,282 households. Median household income in the Blacksburg-Christiansburg-Radford metro area is $65,839, 18% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Blacksburg-Christiansburg-Radford metro area scores 54 for nail salons (upper middle), #155 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Blacksburg-Christiansburg-Radford metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Blacksburg-Christiansburg-Radford metro area

Screening a site or an acquisition in the Blacksburg-Christiansburg-Radford metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Blacksburg-Christiansburg-Radford metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.