Groundwork

Beauty and personal care · County · Texas

Nail salons in Kerr County, TX

How Kerr County, TX compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 27 out of 100: Lower middle

Ranked #1,179 of 1,328 scored counties
#89 of 110 scored counties in Texas

Listings
20
12 chain locations (60%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$19.8M
On personal care products and services · $874 a household
Spending per listing
$988K
41% below the U.S.
Listings per 10k households
8.8
47% above the U.S.
Population, 2025
54,037
+2.5% since 2020

See the nail salons around any address in Kerr County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kerr County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For nail salons, Kerr County has a Groundwork market score of 27 (lower middle): #1,179 of 1,328 scored counties and #89 of 110 scored counties in Texas. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 20 nail salons in Kerr County. Chain locations make up 60% of them, against 27% across the U.S. Per 10,000 households, that is 8.8, 47% above the U.S. rate of 6.0.

Household spending on personal care products and services in Kerr County comes to about $19.8M a year: $874 per household, 13% below the U.S. average. That is about $988K of household spending for each salon on map listings, 41% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as nail salons in Kerr County: counts under 3 aren’t published. Population estimates show Kerr County grew 2.5% from 2020 to 2025, slower than the U.S. (+3.1%).

How Kerr County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Kerr County, TX compared with Texas and the U.S.
MeasureKerr CountyTexasU.S.
Listings per 10k households8.87.26.0
Spending per listing$988K$1.3M$1.7M
Households per official establishmentn/a5,8443,754
Official establishment growth, 2019–2023n/a+51.5%+23.2%
Population growth, 2020–2025+2.5%+8.5%+3.1%
Spending per household on personal care products and services$874$937$1,005
Median household income$69,395$78,476$80,734
Groundwork market score2740

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
59Businesses with no payroll
Map listings, September 2026
2012 chain locations
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Kerr County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Kerr County

Population, 2025 estimate
54,037+2.5% since 2020
Households
22,615
Median age
48.1
Homes lived in by their owners
70%
Vehicles per household
1.9
Land area
1,103 sq. mi.
People per square mile
48
Median household income
$69,395+23.9% vs. 2015–2019, before inflation
Average household income
$96,578
Median home value
$321,200
Jobs located here
18,958
Daytime population
49,388Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Kerr County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Kerr County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for nail salons, numbered among those based in Texas, with Kerr County marked.

Top counties in Texas

Counties in Texas ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX8752.7$3.6M+21.9%#10 of 1,328
2Medina County, TX7663.4$2.7M+11.4%#73 of 1,328
3Guadalupe County, TX74335.0$2M+15.8%#109 of 1,328
4Wise County, TX70124.8$2.1M+21.5%#153 of 1,328
5Bastrop County, TX70205.4$1.8M+21.3%#156 of 1,328
6Hays County, TX68565.6$1.8M+24.8%#198 of 1,328
7Kaufman County, TX68336.5$1.5M+42.2%#199 of 1,328
8Cherokee County, TX6752.7$3M+5.4%#206 of 1,328
9Fannin County, TX6753.9$2.3M+9.2%#214 of 1,328
10Parker County, TX67335.8$1.8M+23.5%#223 of 1,328
89Kerr County, TX27208.8$988K+2.5%#1,179 of 1,328

Other business types in Kerr County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Kerr County, TX?

Kerr County has 20 nail salons on map listings as of September 2026. 12 of them (60%) are chain locations. The listings count nail salons. No official count is published for nail salons in Kerr County: counts under 3 are left out. Official counts also show 59 one-person businesses without payroll.

How much do households in Kerr County, TX spend on personal care products and services?

About $19.8M a year, or $874 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 20 nail salons on map listings, it comes to $988K per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 22,615 households in Kerr County and national spending patterns by income.

How does Kerr County, TX compare with the U.S. for nail salons?

Kerr County has 8.8 nail salons per 10,000 households, 47% above the U.S. rate of 6.0. Spending per salon is $988K, 41% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Kerr County would have about 12, against 20 on map listings.

How fast is Kerr County, TX growing?

Population estimates put Kerr County at 54,037 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 22,615 households. The median household income in Kerr County is $69,395 a year, 14% below the U.S. median of $80,734. That rose 23.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kerr County scores 27 for nail salons (lower middle), #1,179 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Kerr County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Kerr County

Screening a site or an acquisition in Kerr County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Kerr County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.