Beauty and personal care · County · Rhode Island
Nail salons in Kent County, RI
How Kent County, RI compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 38 out of 100: Lower middle
Ranked #994 of 1,328 scored counties
#5 of 5 scored counties in Rhode Island
- Listings
- 63
- 24 chain locations (38%)
- Official establishments
- 25
- Businesses with payroll, 2023
- Household spending a year
- $79.1M
- On personal care products and services · $1,086 a household
- Spending per listing
- $1.3M
- 25% below the U.S.
- Listings per 10k households
- 8.6
- 43% above the U.S.
- Population, 2025
- 173,495
- +1.8% since 2020
See the nail salons around any address in Kent County
The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kent County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 63 nail salons in Kent County. Chain locations make up 38% of them, against 27% across the U.S. That comes to 8.6 for every 10,000 households, 43% above the U.S. rate of 6.0.
Household spending on personal care products and services in Kent County comes to about $79.1M a year: $1,086 per household, 8% above the U.S. average. Spread across 63 nail salons, that is $1.3M per salon, 25% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.
In 2023, official counts showed 25 businesses with payroll in Kent County classed as nail salons. That is one for every 2,914 households, against one for every 3,754 across the U.S. Official counts also show 118 one-person businesses without payroll.
Population estimates put the population change in Kent County from 2020 to 2025 at +1.8%, slower than the U.S. (+3.1%). The Groundwork market score for nail salons in Kent County is 38 (lower middle), #994 of 1,328 scored counties and #5 of 5 scored counties in Rhode Island.
How Kent County compares
The same measures for Rhode Island and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Kent County | Rhode Island | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.6 | 6.2 | 6.0 |
| Spending per listing | $1.3M | $1.7M | $1.7M |
| Households per official establishment | 2,914 | 3,943 | 3,754 |
| Official establishment growth, 2019–2023 | n/a | +49.3% | +23.2% |
| Population growth, 2020–2025 | +1.8% | +1.6% | +3.1% |
| Spending per household on personal care products and services | $1,086 | $1,053 | $1,005 |
| Median household income | $94,345 | $87,796 | $80,734 |
| Groundwork market score | 38 | 41 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 14 → 25
- Employees, 2023
- 133
- Annual payroll, 2023
- $3.5M
- One-person businesses, 2023
- 118Businesses with no payroll
- Map listings, September 2026
- 6324 chain locations
- Listings at the U.S. rate for this spending
- 47The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as nail salons in Kent County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Kent County
- Population, 2025 estimate
- 173,495+1.8% since 2020
- Households
- 72,839
- Median age
- 44.4
- Homes lived in by their owners
- 73%
- Vehicles per household
- 1.8
- Land area
- 169 sq. mi.
- People per square mile
- 1,017
- Median household income
- $94,345+28.3% vs. 2015–2019, before inflation
- Average household income
- $119,389
- Median home value
- $366,100
- Jobs located here
- 79,114
- Daytime population
- 158,826Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Kent County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.
Or open the report at the center of Kent County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardNail salons across Rhode Island
Every Rhode Island market ranked →The highest-scoring counties in Rhode Island for nail salons, numbered among those based in Rhode Island, with Kent County marked.
Top counties in Rhode Island
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Newport County, RI | 63 | 13 | 3.5 | $3.3M | −2.9% | #316 of 1,328 |
| 2Washington County, RI | 58 | 25 | 4.8 | $2.5M | 0.0% | #447 of 1,328 |
| 3Bristol County, RI | 53 | 11 | 5.5 | $2.2M | −1.5% | #589 of 1,328 |
| 4Providence County, RI | 51 | 162 | 6.2 | $1.6M | +2.8% | #676 of 1,328 |
| 5Kent County, RI | 38 | 63 | 8.6 | $1.3M | +1.8% | #994 of 1,328 |
Other business types in Kent County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas37
- Hair salons40
- Barbershops47
- Nail salons38
- Spas and skin care52
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many nail salons are in Kent County, RI?
There are 63 nail salons on map listings in Kent County as of September 2026. 24 of them (38%) are chain locations. The listings count nail salons. Official counts show 25 businesses with payroll classed as nail salons in 2023. Another 118 one-person businesses have no payroll, by official counts.
How much do households in Kent County, RI spend on personal care products and services?
About $79.1M a year, or $1,086 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 63 nail salons on map listings, it comes to $1.3M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 72,839 households in Kent County and national spending patterns by income.
How does Kent County, RI compare with the U.S. for nail salons?
Kent County has 8.6 nail salons per 10,000 households, 43% above the U.S. rate of 6.0. Spending per salon is $1.3M, 25% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Kent County would have about 47, against 63 on map listings. There is one business with payroll in the industry for every 2,914 households, against one for every 3,754 across the U.S.
How fast is Kent County, RI growing?
Population estimates put Kent County at 173,495 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 72,839 households. The median household income in Kent County is $94,345 a year, 17% above the U.S. median of $80,734. That rose 28.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kent County scores 38 for nail salons (lower middle), #994 of 1,328 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Kent County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for nail salons · All 56 business types in Kent County
Screening a site or an acquisition in Kent County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Kent County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.