Groundwork

Beauty and personal care · County · Ohio

Nail salons in Marion County, OH

How Marion County, OH compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #593 of 1,328 scored counties
#45 of 52 scored counties in Ohio

Listings
11
3 chain locations (27%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$21.4M
On personal care products and services · $868 a household
Spending per listing
$1.9M
17% above the U.S.
Listings per 10k households
4.5
25% below the U.S.
Population, 2025
65,115
−0.4% since 2020

See the nail salons around any address in Marion County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Marion County comes to about $21.4M a year: $868 per household, 14% below the U.S. average. That is about $1.9M of household spending for each salon on map listings, 17% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

Marion County has 11 nail salons on map listings as of September 2026. Chain locations make up 27% of them, against 27% across the U.S. That is 4.5 per 10,000 households, 25% below the U.S. rate of 6.0.

The official count of businesses with payroll classed as nail salons in Marion County was 3 in 2023. That is one for every 8,228 households, against one for every 3,754 across the U.S. Another 22 one-person businesses have no payroll, by official counts.

Population estimates put the population change in Marion County from 2020 to 2025 at −0.4%, against +3.1% for the U.S. For nail salons, Marion County has a Groundwork market score of 53 (upper middle): #593 of 1,328 scored counties and #45 of 52 scored counties in Ohio.

How Marion County compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Marion County, OH compared with Ohio and the U.S.
MeasureMarion CountyOhioU.S.
Listings per 10k households4.54.06.0
Spending per listing$1.9M$2.5M$1.7M
Households per official establishment8,2286,4243,754
Official establishment growth, 2019–2023n/a+17.9%+23.2%
Population growth, 2020–2025−0.4%+0.9%+3.1%
Spending per household on personal care products and services$868$976$1,005
Median household income$59,371$71,389$80,734
Groundwork market score5359

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
3
Annual payroll, 2023
$85K
One-person businesses, 2023
22Businesses with no payroll
Map listings, September 2026
113 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Marion County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Marion County

Population, 2025 estimate
65,115−0.4% since 2020
Households
24,683
Median age
40.8
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
404 sq. mi.
People per square mile
161
Median household income
$59,371+25.0% vs. 2015–2019, before inflation
Average household income
$76,921
Median home value
$156,800
Jobs located here
23,364
Daytime population
60,757Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Marion County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Ohio

Every Ohio market ranked →

The highest-scoring counties in Ohio for nail salons, numbered among those based in Ohio, with Marion County marked.

Top counties in Ohio

Counties in Ohio ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Union County, OH9772.9$4.2M+16.5%#1 of 1,328
2Madison County, OH8753.2$3.3M+7.1%#11 of 1,328
3Pickaway County, OH8652.3$4.3M+7.4%#17 of 1,328
4Licking County, OH84182.6$4M+3.8%#23 of 1,328
5Miami County, OH81122.7$3.7M+3.4%#36 of 1,328
6Fairfield County, OH81305.0$2.2M+6.5%#44 of 1,328
7Warren County, OH79303.3$3.7M+5.7%#52 of 1,328
8Clermont County, OH79293.4$3.1M+3.9%#54 of 1,328
9Geauga County, OH7661.7$7.2M+0.3%#68 of 1,328
10Wood County, OH75213.9$2.6M+1.5%#87 of 1,328
45Marion County, OH53114.5$1.9M−0.4%#593 of 1,328

Other business types in Marion County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Marion County, OH?

Map listings as of September 2026 show 11 nail salons in Marion County. 3 of them (27%) are chain locations. The listings count nail salons. Official counts show 3 businesses with payroll classed as nail salons in 2023. Official counts list 22 one-person businesses without payroll.

How much do households in Marion County, OH spend on personal care products and services?

About $21.4M a year, or $868 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 11 nail salons on map listings, it comes to $1.9M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 24,683 households in Marion County and national spending patterns by income.

How does Marion County, OH compare with the U.S. for nail salons?

Marion County has 4.5 nail salons per 10,000 households, 25% below the U.S. rate of 6.0. Spending per salon is $1.9M, 17% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Marion County would have about 13, against 11 on map listings. There is one business with payroll in the industry for every 8,228 households, against one for every 3,754 across the U.S.

How fast is Marion County, OH growing?

Population estimates put Marion County at 65,115 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 24,683 households. Median household income in Marion County is $59,371, 26% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marion County scores 53 for nail salons (upper middle), #593 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Marion County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Marion County

Screening a site or an acquisition in Marion County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.