Groundwork

Beauty and personal care · County · Minnesota

Nail salons in Dakota County, MN

How Dakota County, MN compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #422 of 1,328 scored counties
#17 of 24 scored counties in Minnesota

Listings
94
25 chain locations (27%)
Official establishments
85
+7.6% since 2019
Household spending a year
$206.6M
On personal care products and services · $1,185 a household
Spending per listing
$2.2M
32% above the U.S.
Listings per 10k households
5.4
10% below the U.S.
Population, 2025
457,710
+3.9% since 2020

See the nail salons around any address in Dakota County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dakota County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 94 nail salons in Dakota County. 25 of them (27%) are chain locations, against 27% across the U.S. That is 5.4 per 10,000 households, 10% below the U.S. rate of 6.0.

Households in Dakota County spend about $206.6M a year on personal care products and services, or $1,185 per household, 18% above the U.S. average. Spread across 94 nail salons, that is $2.2M per salon, 32% above the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

In 2023, official counts showed 85 businesses with payroll in Dakota County classed as nail salons, up 7.6% from 2019. That is one for every 2,051 households, against one for every 3,754 across the U.S. Official counts list 60 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $23K has gone to businesses classed as nail salons in Dakota County.

Between 2020 and 2025, the population of Dakota County grew 3.9%, faster than the U.S. (+3.1%). Dakota County scores 59 (upper middle) on the Groundwork market score for nail salons, ranking #422 of 1,328 scored counties and #17 of 24 scored counties in Minnesota.

How Dakota County compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Dakota County, MN compared with Minnesota and the U.S.
MeasureDakota CountyMinnesotaU.S.
Listings per 10k households5.43.86.0
Spending per listing$2.2M$2.9M$1.7M
Households per official establishment2,0513,4343,754
Official establishment growth, 2019–2023+7.6%+9.5%+23.2%
Population growth, 2020–2025+3.9%+2.1%+3.1%
Spending per household on personal care products and services$1,185$1,091$1,005
Median household income$106,318$89,062$80,734
Groundwork market score5964

Official counts and lending

Businesses

Official establishments, 2019 to 2023
79 → 85+7.6% over the period
Employees, 2023
403
Annual payroll, 2023
$11.7M
One-person businesses, 2023
60Businesses with no payroll
Map listings, September 2026
9425 chain locations
Listings at the U.S. rate for this spending
124The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$23K

SBA-backed loans to businesses classed as nail salons in Dakota County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Dakota County

Population, 2025 estimate
457,710+3.9% since 2020
Households
174,362
Median age
39.8
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
563 sq. mi.
People per square mile
792
Median household income
$106,318+23.6% vs. 2015–2019, before inflation
Average household income
$131,265
Median home value
$381,000
Jobs located here
180,369
Daytime population
396,728Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Dakota County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Dakota County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Nail salons across Minnesota

Every Minnesota market ranked →

The highest-scoring counties in Minnesota for nail salons, numbered among those based in Minnesota, with Dakota County marked.

Top counties in Minnesota

Counties in Minnesota ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wright County, MN82163.0$4M+11.1%#28 of 1,328
2St. Louis County, MN75172.0$4.9M+0.2%#78 of 1,328
3Carver County, MN74153.6$3.6M+6.6%#99 of 1,328
4Sherburne County, MN74133.7$3.2M+6.8%#100 of 1,328
5Scott County, MN73234.2$3.1M+5.1%#113 of 1,328
6Rice County, MN6962.6$4M+4.2%#161 of 1,328
7Kandiyohi County, MN6752.8$3.5M+2.3%#203 of 1,328
8Crow Wing County, MN67103.4$2.9M+4.3%#207 of 1,328
9Douglas County, MN6652.9$3.5M+2.6%#234 of 1,328
10Winona County, MN6684.0$2.4M+1.8%#244 of 1,328
17Dakota County, MN59945.4$2.2M+3.9%#422 of 1,328

Other business types in Dakota County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Dakota County, MN?

Dakota County has 94 nail salons on map listings as of September 2026. 25 of them (27%) are chain locations. The listings count nail salons. Official counts show 85 businesses with payroll classed as nail salons in 2023, up 7.6% from 2019. Official counts also show 60 one-person businesses without payroll.

How much do households in Dakota County, MN spend on personal care products and services?

About $206.6M a year, or $1,185 per household. That is 18% above the U.S. average (an index of 118, where 100 is the U.S. average). Spread across the 94 nail salons on map listings, it comes to $2.2M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 174,362 households in Dakota County and national spending patterns by income.

How does Dakota County, MN compare with the U.S. for nail salons?

Dakota County has 5.4 nail salons per 10,000 households, 10% below the U.S. rate of 6.0. Spending per salon is $2.2M, 32% above the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, Dakota County would have about 124, against 94 on map listings. There is one business with payroll in the industry for every 2,051 households, against one for every 3,754 across the U.S. The official count rose 7.6% from 2019 to 2023, against +23.2% for the U.S.

How fast is Dakota County, MN growing?

Population estimates put Dakota County at 457,710 people in 2025, up 3.9% since 2020, faster than the U.S. (+3.1%). It has 174,362 households. The median household income in Dakota County is $106,318 a year, 32% above the U.S. median of $80,734. That rose 23.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dakota County scores 59 for nail salons (upper middle), #422 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Dakota County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Dakota County

Screening a site or an acquisition in Dakota County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Dakota County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.