Groundwork

Beauty and personal care · County · Idaho

Nail salons in Nez Perce County, ID

How Nez Perce County, ID compares with other counties and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #163 of 1,328 scored counties
#4 of 11 scored counties in Idaho

Listings
5
1 chain location (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$16.2M
On personal care products and services · $938 a household
Spending per listing
$3.2M
94% above the U.S.
Listings per 10k households
2.9
52% below the U.S.
Population, 2025
42,905
+1.8% since 2020

See the nail salons around any address in Nez Perce County

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Nez Perce County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Nez Perce County spend about $16.2M a year on personal care products and services, or $938 per household, 7% below the U.S. average. Spread across 5 nail salons, that is $3.2M per salon, 94% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

Nez Perce County has 5 nail salons on map listings as of September 2026. One of them (20%) is a chain location, against 27% across the U.S. That is 2.9 per 10,000 households, 52% below the U.S. rate of 6.0.

Official counts don’t publish a figure for nail salons in Nez Perce County, since they leave out counts under 3. Official counts list 14 one-person businesses without payroll.

Population estimates put the population change in Nez Perce County from 2020 to 2025 at +1.8%, slower than the U.S. (+3.1%). Nez Perce County scores 69 (upper middle) on the Groundwork market score for nail salons, ranking #163 of 1,328 scored counties and #4 of 11 scored counties in Idaho. That puts it in the top quarter of counties.

How Nez Perce County compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Nez Perce County, ID compared with Idaho and the U.S.
MeasureNez Perce CountyIdahoU.S.
Listings per 10k households2.94.86.0
Spending per listing$3.2M$2.1M$1.7M
Households per official establishmentn/a7,2763,754
Official establishment growth, 2019–2023n/a+58.1%+23.2%
Population growth, 2020–2025+1.8%+9.8%+3.1%
Spending per household on personal care products and services$938$991$1,005
Median household income$72,599$77,800$80,734
Groundwork market score6966

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
14Businesses with no payroll
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as nail salons in Nez Perce County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Nez Perce County

Population, 2025 estimate
42,905+1.8% since 2020
Households
17,270
Median age
42.2
Homes lived in by their owners
70%
Vehicles per household
2.1
Land area
848 sq. mi.
People per square mile
50
Median household income
$72,599+24.9% vs. 2015–2019, before inflation
Average household income
$91,379
Median home value
$334,700
Jobs located here
21,904
Daytime population
44,762Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Nez Perce County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of Nez Perce County. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Idaho

Every Idaho market ranked →

The highest-scoring counties in Idaho for nail salons, numbered among those based in Idaho, with Nez Perce County marked.

Top counties in Idaho

Counties in Idaho ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Bannock County, ID76103.0$3.1M+4.9%#72 of 1,328
2Canyon County, ID76424.9$2M+18.1%#77 of 1,328
3Twin Falls County, ID73164.6$2M+7.9%#118 of 1,328
4Nez Perce County, ID6952.9$3.2M+1.8%#163 of 1,328
5Madison County, ID6453.8$2.4M+4.2%#294 of 1,328
6Bonneville County, ID64286.3$1.6M+8.9%#308 of 1,328
7Bonner County, ID63115.4$1.7M+14.8%#335 of 1,328
8Ada County, ID601336.6$1.7M+9.6%#407 of 1,328
9Kootenai County, ID58466.5$1.5M+11.0%#464 of 1,328
10Blaine County, ID4987.7$1.4M+4.8%#741 of 1,328

Other business types in Nez Perce County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in Nez Perce County, ID?

Map listings as of September 2026 show 5 nail salons in Nez Perce County. One of them (20%) is a chain location. The listings count nail salons. No official count is published for nail salons in Nez Perce County: counts under 3 are left out. Official counts also show 14 one-person businesses without payroll.

How much do households in Nez Perce County, ID spend on personal care products and services?

About $16.2M a year, or $938 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 5 nail salons on map listings, it comes to $3.2M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 17,270 households in Nez Perce County and national spending patterns by income.

How does Nez Perce County, ID compare with the U.S. for nail salons?

Nez Perce County has 2.9 nail salons per 10,000 households, 52% below the U.S. rate of 6.0. Spending per salon is $3.2M, 94% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, Nez Perce County would have about 10, against 5 on map listings.

How fast is Nez Perce County, ID growing?

Population estimates put Nez Perce County at 42,905 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 17,270 households. Median household income in Nez Perce County is $72,599, 10% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nez Perce County scores 69 for nail salons (upper middle), #163 of 1,328 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nez Perce County. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in Nez Perce County

Screening a site or an acquisition in Nez Perce County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Nez Perce County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.