Groundwork

Beauty and personal care · Metro area · Georgia

Nail salons in the Macon-Bibb County, GA metro area

How the Macon-Bibb County, GA metro area compares with other metro areas and the U.S. for nail salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #325 of 387 scored metro areas
#10 of 14 scored metro areas based in Georgia

Listings
48
15 chain locations (31%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$71.9M
On personal care products and services · $811 a household
Spending per listing
$1.5M
10% below the U.S.
Listings per 10k households
5.4
10% below the U.S.
Population, 2025
238,553
+2.1% since 2020

See the nail salons around any address in the Macon-Bibb County metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Macon-Bibb County metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Macon-Bibb County metro area scores 37 (lower middle) on the Groundwork market score for nail salons, ranking #325 of 387 scored metro areas and #10 of 14 scored metro areas based in Georgia. That puts it in the bottom quarter of metro areas.

Map listings as of September 2026 show 48 nail salons in the Macon-Bibb County metro area. 15 of them (31%) are chain locations, against 27% across the U.S. That is 5.4 per 10,000 households, 10% below the U.S. rate of 6.0.

Household spending on personal care products and services in the Macon-Bibb County metro area comes to about $71.9M a year: $811 per household, 19% below the U.S. average. Spread across 48 nail salons, that is $1.5M per salon, 10% below the U.S. figure of $1.7M. That spending covers all personal care products and services, which nail salons share with other businesses in the trade.

Official counts show 14 businesses with payroll classed as nail salons in the Macon-Bibb County metro area in 2023. That is one for every 6,328 households, against one for every 3,754 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $833K have gone to businesses classed as nail salons in the Macon-Bibb County metro area. Population estimates put the population change in the Macon-Bibb County metro area from 2020 to 2025 at +2.1%, slower than the U.S. (+3.1%).

How the Macon-Bibb County metro area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Macon-Bibb County, GA metro area compared with Georgia and the U.S.
MeasureMacon-Bibb County metro areaGeorgiaU.S.
Listings per 10k households5.47.46.0
Spending per listing$1.5M$1.3M$1.7M
Households per official establishment6,3284,8103,754
Official establishment growth, 2019–2023n/a+39.5%+23.2%
Population growth, 2020–2025+2.1%+5.3%+3.1%
Spending per household on personal care products and services$811$926$1,005
Median household income$59,526$77,353$80,734
Groundwork market score3732

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14
Employees, 2023
21
Annual payroll, 2023
$733K
One-person businesses, 2023
334Businesses with no payroll
Map listings, September 2026
4815 chain locations
Listings at the U.S. rate for this spending
43The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$833K

SBA-backed loans to businesses classed as nail salons in the Macon-Bibb County metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Macon-Bibb County metro area

Population, 2025 estimate
238,553+2.1% since 2020
Households
88,590
Median age
39.7
Homes lived in by their owners
62%
Vehicles per household
1.8
Land area
1,724 sq. mi.
People per square mile
136
Median household income
$59,526+34.3% vs. 2015–2019, before inflation
Average household income
$85,411
Median home value
$188,300
Jobs located here
96,309
Daytime population
240,689Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Macon-Bibb County metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

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Nail salons across Georgia

Every Georgia market ranked →

The highest-scoring metro areas in Georgia for nail salons, numbered among those based in Georgia (a market based in another state is listed without a number), with the Macon-Bibb County metro area marked.

Top metro areas in Georgia

Metro areas in Georgia ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dalton, GA54224.2$2M+3.5%#156 of 387
Chattanooga, TN-GA531506.5$1.4M+5.3%#168 of 387
2Hinesville, GA47165.3$1.5M+12.6%#222 of 387
3Valdosta, GA43325.6$1.4M+3.3%#260 of 387
4Atlanta-Sandy Springs-Roswell, GA431,8978.2$1.2M+5.9%#262 of 387
5Rome, GA42205.4$1.5M+2.8%#269 of 387
6Athens-Clarke County, GA40515.9$1.5M+3.9%#297 of 387
7Gainesville, GA39527.1$1.3M+11.4%#305 of 387
8Savannah, GA391257.8$1.2M+8.1%#308 of 387
9Augusta-Richmond County, GA-SC391737.5$1.2M+4.7%#309 of 387
10Macon-Bibb County, GA37485.4$1.5M+2.1%#325 of 387

Other business types in the Macon-Bibb County metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Macon-Bibb County, GA metro area?

There are 48 nail salons on map listings in the Macon-Bibb County metro area as of September 2026. 15 of them (31%) are chain locations. The listings count nail salons. Official counts show 14 businesses with payroll classed as nail salons in 2023. Official counts list 334 one-person businesses without payroll.

How much do households in the Macon-Bibb County, GA metro area spend on personal care products and services?

About $71.9M a year, or $811 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 48 nail salons on map listings, it comes to $1.5M per salon. The spending figure covers all personal care products and services, not only nail salons. It is estimated from the incomes of the 88,590 households in the Macon-Bibb County metro area and national spending patterns by income.

How does the Macon-Bibb County, GA metro area compare with the U.S. for nail salons?

The Macon-Bibb County metro area has 5.4 nail salons per 10,000 households, 10% below the U.S. rate of 6.0. Spending per salon is $1.5M, 10% below the U.S. figure of $1.7M. At the national ratio of nail salons to household spending, the Macon-Bibb County metro area would have about 43, against 48 on map listings. There is one business with payroll in the industry for every 6,328 households, against one for every 3,754 across the U.S.

How fast is the Macon-Bibb County, GA metro area growing?

Population estimates put the Macon-Bibb County metro area at 238,553 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 88,590 households. The median household income in the Macon-Bibb County metro area is $59,526 a year, 26% below the U.S. median of $80,734. That rose 34.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Macon-Bibb County metro area scores 37 for nail salons (lower middle), #325 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Macon-Bibb County metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Macon-Bibb County metro area

Screening a site or an acquisition in the Macon-Bibb County metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Macon-Bibb County metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.