Real estate · Metro area · Connecticut
Mortgage brokers and lenders in the New Haven, CT metro area
How the New Haven, CT metro area compares with other metro areas and the U.S. for mortgage brokers and lenders: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 67 out of 100: Upper middle
Ranked #45 of 373 scored metro areas
#3 of 5 scored metro areas based in Connecticut
- Listings
- 82
- 12 chain locations (15%)
- Official establishments
- 29
- Businesses with payroll, 2023
- Household spending a year
- $4.4B
- On rent and homeowner costs · $19,119 a household
- Housing spending per listing (U.S. = 100)
- 138
- 38% above the U.S.
- Listings per 10k households
- 3.6
- 16% below the U.S.
- Population, 2025
- 578,741
- +2.5% since 2020
See the mortgage brokers and lenders around any address in the New Haven metro area
The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the New Haven metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $19,119 per household (15% above the U.S. average), households in the New Haven metro area spend about $4.4B a year on rent and homeowner costs. Housing spending per office is 38% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.
There are 82 mortgage brokers and lenders on map listings in the New Haven metro area as of September 2026. Of those, 12 are chain locations, or 15%, against 21% across the U.S. Per 10,000 households, that is 3.6, 16% below the U.S. rate of 4.3.
The official count of businesses with payroll classed as mortgage brokers and real estate lenders in the New Haven metro area was 29 in 2023. That is one for every 7,954 households, against one for every 4,897 across the U.S.
Between 2020 and 2025, the population of the New Haven metro area grew 2.5%, slower than the U.S. (+3.1%). The Groundwork market score for mortgage brokers and lenders in the New Haven metro area is 67 (upper middle), #45 of 373 scored metro areas and #3 of 5 scored metro areas based in Connecticut. That puts it in the top quarter of metro areas.
How the New Haven metro area compares
The same measures for Connecticut and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | New Haven metro area | Connecticut | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.6 | 3.5 | 4.3 |
| Housing spending per listing (U.S. = 100) | 138 | 146 | 100 |
| Households per official establishment | 7,954 | 5,494 | 4,897 |
| Official establishment growth, 2019–2023 | n/a | +4.8% | +9.5% |
| Population growth, 2020–2025 | +2.5% | +3.0% | +3.1% |
| Spending per household on rent and homeowner costs | $19,119 | $19,819 | $16,661 |
| Median household income | $88,197 | $95,781 | $80,734 |
| Groundwork market score | 67 | 68 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 29
- Employees, 2023
- 479
- Annual payroll, 2023
- $34.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 8212 chain locations
- Listings at the U.S. rate for this spending
- 113The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in the New Haven metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the New Haven metro area
- Population, 2025 estimate
- 578,741+2.5% since 2020
- Households
- 230,673
- Median age
- 41.7
- Homes lived in by their owners
- 61%
- Vehicles per household
- 1.6
- Land area
- 367 sq. mi.
- People per square mile
- 1,554
- Median household income
- $88,197
- Average household income
- $121,518
- Median home value
- $353,100
- Jobs located here
- 298,580
- Daytime population
- 597,614Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the New Haven metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.
Or open the report at the center of the New Haven metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardMortgage brokers and lenders across Connecticut
Every Connecticut market ranked →The highest-scoring metro areas in Connecticut for mortgage brokers and lenders, numbered among those based in Connecticut, with the New Haven metro area marked.
Top metro areas in Connecticut
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Norwich-New London-Willimantic, CT | 82 | 12 | 1.0 | 461 | +2.0% | #4 of 373 |
| 2Waterbury-Shelton, CT | 71 | 51 | 2.8 | 170 | +3.2% | #29 of 373 |
| 3New Haven, CT | 67 | 82 | 3.6 | 138 | +2.5% | #45 of 373 |
| 4Hartford-West Hartford-East Hartford, CT | 63 | 162 | 3.5 | 144 | +3.0% | #73 of 373 |
| 5Bridgeport-Stamford-Danbury, CT | 55 | 179 | 5.0 | 110 | +3.7% | #144 of 373 |
Other business types in the New Haven metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate74
- Real estate agents and brokers76
- Property management65
- Mortgage brokers and lenders67
- Home inspectors65
Funeral services
Questions
How many mortgage brokers and lenders are in the New Haven, CT metro area?
As of September 2026, map listings count 82 mortgage brokers and lenders in the New Haven metro area. 12 of them (15%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 29 businesses with payroll classed as mortgage brokers and real estate lenders in 2023.
How much do households in the New Haven, CT metro area spend on rent and homeowner costs?
About $4.4B a year, or $19,119 per household. That is 15% above the U.S. average (an index of 115, where 100 is the U.S. average). For the 82 mortgage brokers and lenders on map listings, housing spending per office is 38% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 230,673 households in the New Haven metro area and national spending patterns by income.
How does the New Haven, CT metro area compare with the U.S. for mortgage brokers and lenders?
The New Haven metro area has 3.6 mortgage brokers and lenders per 10,000 households, 16% below the U.S. rate of 4.3. The index of housing spending per office is 138, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, the New Haven metro area would have about 113, against 82 on map listings. There is one business with payroll in the industry for every 7,954 households, against one for every 4,897 across the U.S.
How fast is the New Haven, CT metro area growing?
Population estimates put the New Haven metro area at 578,741 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 230,673 households. Median household income in the New Haven metro area is $88,197, 9% above the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The New Haven metro area scores 67 for mortgage brokers and lenders (upper middle), #45 of 373 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the New Haven metro area. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for mortgage brokers and lenders · All 56 business types in the New Haven metro area
Screening a site or an acquisition in the New Haven metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the New Haven metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.