Groundwork

County profile · Missouri

Clark County, MO market data

How Clark County compares with other counties for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
6,475
−2.8% since 2020
Households
2,423
Median household income
$51,781
Median home value
$130,700
Jobs located here
1,462
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Clark County by name and distance, and the households and spending within reach. Or open the report at the center of Clark County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Clark County has an estimated 6,475 people and 2,423 households. Population estimates put the population change in Clark County from 2020 to 2025 at −2.8%, against +3.1% for the U.S. Median household income in Clark County is $51,781, 36% below the U.S. median of $80,734.

Relative to the U.S., household spending in Clark County runs highest on vehicle maintenance and repairs (an index of 124, where 100 is the U.S. average) and lowest on child care and other personal services (50).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

Against the U.S., map listings per household run highest for auto repair and car care businesses (16% above the U.S. rate) and lowest for medical and dental practices (51% below the U.S. rate).

All 56 business types in Clark County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Clark County, MO, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes2499.1$324K877
Sit-down restaurants1353.7$598K904
Auto repair and car care1041.3$288K1074
Doctors, dentists and clinics1041.3$294K193Under 3
Grocery and convenience stores728.9$1.9M55Under 3
Insurance agencies624.8$760K614
Salons, barbers and spas624.8$338K159Under 3
Gas stations520.6$1.5M627
Hair salons520.6$406K94Under 3
Child care and preschools416.5$177K18Under 3
Clothing, shoes and laundry416.5$1M116Under 3
Convenience stores416.5$3.3M42Under 3
Auto repair shops312.4$959K2163
Bakeries and dessert shops312.4$2.6M63Under 3
Fast food and sandwich shops312.4$2.6M85Under 3
Real estate312.4Index only230Under 3
Car washes and detailing28.3$1.4MToo fewUnder 3
Dentists and orthodontists28.3$1.5MToo fewUnder 3
Grocery stores28.3$6.6MToo fewUnder 3
Home repair trades28.3$2.8MToo fewUnder 3
HVAC and plumbing28.3$2.8MToo fewUnder 3
Laundromats28.3$2MToo fewUnder 3
Pet businesses28.3$835KToo fewUnder 3
Pizza28.3$3.9MToo fewUnder 3
Primary care and pediatrics28.3$1.5MToo fewUnder 3
Real estate agents and brokers28.3Index onlyToo fewUnder 3
Barbershops14.1$2MToo fewUnder 3
Clothing and shoe stores14.1$4.1MToo fewUnder 3
Coffee shops and cafes14.1$7.8MToo fewUnder 3
Funeral homes14.1$510KToo fewUnder 3
Gyms, studios and classes14.1$1.6MToo fewUnder 3
Lawn, cleaning and pest control14.1$2.6MToo fewUnder 3
Oil change and quick lube14.1$2.9MToo fewUnder 3
Optometrists and eye care14.1$2.9MToo fewUnder 3
Pest control14.1$2.6MToo fewUnder 3
Pet grooming and boarding14.1$1.7MToo fewUnder 3
Physical therapy14.1$2.9MToo fewUnder 3
Property management14.1Index onlyToo fewUnder 3
Veterinarians14.1$1.7MToo fewUnder 3
Yoga, Pilates and fitness studios14.1$1.6MToo fewUnder 3
Chiropractors00.0None listedNone listedUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Gyms00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Tire shops00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3

Household spending in Clark County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Clark County, MO by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$2.9M$1,187124
Gasoline and other fuels$7.4M$3,071118
Food away from home$7.8M$3,21079
Groceries$13.1M$5,42786
Personal care products and services$2M$83783
Child care and other personal services$707K$29250
Memberships, classes and admissions$1.6M$65066
Medical and dental services$2.9M$1,21394
Pets$1.7M$69076
Clothing, shoes and related services$4.1M$1,68982
Vehicle insurance$4.6M$1,88396
Home repairs, maintenance and insurance$5.6M$2,33077
Lawn care, cleaning and other household services$2.6M$1,06876
Rent and homeowner costs$29.9M$12,35374

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Clark County

Population, 2025 estimate
6,475−2.8% since 2020
Households
2,423
Median age
44.2
Homes lived in by their owners
78%
Vehicles per household
2.1
Land area
505 sq. mi.
People per square mile
13
Median household income
$51,781
Average household income
$71,247
Median home value
$130,700
Jobs located here
1,462
Daytime population
5,401Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Clark County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Clark County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Clark County, MO growing?

Population estimates put Clark County at 6,475 people in 2025, down 2.8% since 2020, against +3.1% for the U.S. It has 2,423 households.

How much do households in Clark County, MO spend?

Households in Clark County spend about $29.9M a year on rent and homeowner costs, $13.1M on groceries and $7.8M on food away from home. Set against the U.S., households in Clark County spend the most on vehicle maintenance and repairs (an index of 124, where 100 is the U.S. average) and the least on child care and other personal services (50).

Which business types have the highest market scores in Clark County, MO?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Clark County, MO compare with the U.S.?

The median household income in Clark County is $51,781 a year, 36% below the U.S. median of $80,734. The population fell 2.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $130,700, against $332,700 for the U.S. For its number of households, Clark County has the most map listings, relative to the U.S., for auto repair and car care businesses (16% above the U.S. rate) and the fewest for medical and dental practices (51% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Clark County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Missouri · Every U.S. market · How we measure

Screening a site or an acquisition in Clark County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Clark County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.