Groundwork

Fitness and classes · County · Missouri

Martial arts and dance studios in St. Louis County, MO

The martial arts and dance studios in St. Louis County, MO, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #538 of 1,334 scored counties
#12 of 33 scored counties in Missouri

Listings
195
17 chain locations (9%)
Official establishments
136
+12.4% since 2019
Household spending a year
$452M
On memberships, classes and admissions · $1,092 a household
Spending per listing
$2.3M
15% above the U.S.
Listings per 10k households
4.7
4% below the U.S.
Population, 2025
990,911
−1.2% since 2020

See the martial arts and dance studios around any address in St. Louis County

The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of St. Louis County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,092 per household (11% above the U.S. average), households in St. Louis County spend about $452M a year on memberships, classes and admissions. That is about $2.3M of household spending for each studio on map listings, 15% above the U.S. figure of $2M. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios.

St. Louis County has 195 martial arts and dance studios on map listings as of September 2026. Chain locations make up 9% of them, against 7% across the U.S. That comes to 4.7 for every 10,000 households, 4% below the U.S. rate of 4.9.

In 2023, official counts showed 136 businesses with payroll in St. Louis County classed as sports, recreation and fine arts instruction, up 12.4% from 2019. That is one for every 3,043 households, against one for every 3,473 across the U.S. Since fiscal 2022, 6 SBA-backed loans worth $5.3M have gone to businesses classed as sports, recreation and fine arts instruction in St. Louis County.

Population estimates put the population change in St. Louis County from 2020 to 2025 at −1.2%, against +3.1% for the U.S. St. Louis County scores 54 (upper middle) on the Groundwork market score for martial arts and dance studios, ranking #538 of 1,334 scored counties and #12 of 33 scored counties in Missouri.

How St. Louis County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Martial arts and dance studios in St. Louis County, MO compared with Missouri and the U.S.
MeasureSt. Louis CountyMissouriU.S.
Listings per 10k households4.74.24.9
Spending per listing$2.3M$2.1M$2M
Households per official establishment3,0434,6193,473
Official establishment growth, 2019–2023+12.4%+11.3%+11.1%
Population growth, 2020–2025−1.2%+1.9%+3.1%
Spending per household on memberships, classes and admissions$1,092$869$983
Median household income$82,936$70,702$80,734
Groundwork market score5452

Official counts and lending

Businesses

Official establishments, 2019 to 2023
121 → 136+12.4% over the period
Employees, 2023
1,617
Annual payroll, 2023
$26.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
19517 chain locations
Listings at the U.S. rate for this spending
224The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$5.3M

SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in St. Louis County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in St. Louis County

Population, 2025 estimate
990,911−1.2% since 2020
Households
413,849
Median age
41.2
Homes lived in by their owners
69%
Vehicles per household
1.7
Land area
509 sq. mi.
People per square mile
1,958
Median household income
$82,936+23.0% vs. 2015–2019, before inflation
Average household income
$123,036
Median home value
$276,800
Jobs located here
655,776
Daytime population
1,175,839Residents who don’t work, plus everyone whose job is here

Looking at a specific site in St. Louis County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.

Or open the report at the center of St. Louis County. Signed out, you see a blurred preview; on an account, each report is one action.

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Martial arts and dance studios across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for martial arts and dance studios, numbered among those based in Missouri, with St. Louis County marked.

Top counties in Missouri

Counties in Missouri ranked for martial arts and dance studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, MO8253.6$2.6M+9.2%#30 of 1,334
2Johnson County, MO6962.8$2.6M+4.9%#179 of 1,334
3Camden County, MO6963.3$2.5M+2.9%#182 of 1,334
4Cass County, MO68225.1$2M+7.1%#210 of 1,334
5Franklin County, MO67153.5$2.4M+3.1%#220 of 1,334
6St. Charles County, MO67835.1$2.4M+4.9%#224 of 1,334
7Jefferson County, MO65414.6$2M+2.7%#266 of 1,334
8Christian County, MO63164.6$2M+8.3%#311 of 1,334
9Boone County, MO59334.3$2.1M+4.2%#404 of 1,334
10Platte County, MO59255.7$2M+6.7%#409 of 1,334
12St. Louis County, MO541954.7$2.3M−1.2%#538 of 1,334

Other business types in St. Louis County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many martial arts and dance studios are in St. Louis County, MO?

Map listings as of September 2026 show 195 martial arts and dance studios in St. Louis County. 17 of them (9%) are chain locations. The listings count martial arts and dance studios. Official counts show 136 businesses with payroll classed as sports, recreation and fine arts instruction in 2023, up 12.4% from 2019.

How much do households in St. Louis County, MO spend on memberships, classes and admissions?

About $452M a year, or $1,092 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 195 martial arts and dance studios on map listings, it comes to $2.3M per studio. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade. It is estimated from the incomes of the 413,849 households in St. Louis County and national spending patterns by income.

How does St. Louis County, MO compare with the U.S. for martial arts and dance studios?

St. Louis County has 4.7 martial arts and dance studios per 10,000 households, 4% below the U.S. rate of 4.9. Spending per studio is $2.3M, 15% above the U.S. figure of $2M. At the U.S. ratio of martial arts and dance studios to household spending, St. Louis County would have about 224, against 195 on map listings. There is one business with payroll in the industry for every 3,043 households, against one for every 3,473 across the U.S. The official count rose 12.4% from 2019 to 2023, against +11.1% for the U.S.

How fast is St. Louis County, MO growing?

Population estimates put St. Louis County at 990,911 people in 2025, down 1.2% since 2020, against +3.1% for the U.S. It has 413,849 households. The median household income in St. Louis County is $82,936 a year, 3% above the U.S. median of $80,734. That rose 23.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. St. Louis County scores 54 for martial arts and dance studios (upper middle), #538 of 1,334 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in St. Louis County. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for martial arts and dance studios · All 56 business types in St. Louis County

Screening a site or an acquisition in St. Louis County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of St. Louis County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.