Groundwork

Clothing and laundry · Metro area · North Carolina

Laundromats in the Wilmington, NC metro area

The laundromats in the Wilmington, NC metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #51 of 364 scored metro areas
#4 of 13 scored metro areas based in North Carolina

Listings
20
4 chain locations (20%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$382M
On clothing, shoes and related services · $1,917 a household
Spending per listing
$19.1M
53% above the U.S.
Listings per 10k households
1.0
37% below the U.S.
Population, 2025
492,772
+15.9% since 2020

See the laundromats around any address in the Wilmington metro area

The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Wilmington metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on clothing, shoes and related services in the Wilmington metro area comes to about $382M a year: $1,917 per household, 7% below the U.S. average. Spread across 20 laundromats, that is $19.1M per laundromat, 53% above the U.S. figure of $12.5M. The spending figure covers all clothing, shoes and related services, not only laundromats.

The Wilmington metro area has 20 laundromats on map listings as of September 2026. 4 of them (20%) are chain locations, against 19% across the U.S. That is 1.0 per 10,000 households, 37% below the U.S. rate of 1.6.

Official counts show 13 businesses with payroll classed as coin-operated laundries in the Wilmington metro area in 2023. That is one for every 15,329 households, against one for every 11,865 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $2.8M have gone to businesses classed as coin-operated laundries in the Wilmington metro area.

Population estimates show the Wilmington metro area grew 15.9% from 2020 to 2025, faster than the U.S. (+3.1%). For laundromats, the Wilmington metro area has a Groundwork market score of 72 (upper middle): #51 of 364 scored metro areas and #4 of 13 scored metro areas based in North Carolina. That puts it in the top quarter of metro areas.

How the Wilmington metro area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Laundromats in Wilmington, NC metro area compared with North Carolina and the U.S.
MeasureWilmington metro areaNorth CarolinaU.S.
Listings per 10k households1.01.11.6
Spending per listing$19.1M$16.8M$12.5M
Households per official establishment15,32913,85911,865
Official establishment growth, 2019–2023n/a+15.3%+3.0%
Population growth, 2020–2025+15.9%+7.2%+3.1%
Spending per household on clothing, shoes and related services$1,917$1,894$2,055
Median household income$76,471$72,388$80,734
Groundwork market score7261

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13
Employees, 2023
55
Annual payroll, 2023
$932K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
204 chain locations
Listings at the U.S. rate for this spending
31The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$2.8M

SBA-backed loans to businesses classed as coin-operated laundries in the Wilmington metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Wilmington metro area

Population, 2025 estimate
492,772+15.9% since 2020
Households
199,271
Median age
45.1
Homes lived in by their owners
72%
Vehicles per household
1.9
Land area
1,913 sq. mi.
People per square mile
237
Median household income
$76,471
Average household income
$104,427
Median home value
$362,400
Jobs located here
180,798
Daytime population
448,307Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Wilmington metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.

Or open the report at the center of the Wilmington metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Laundromats across North Carolina

Every North Carolina market ranked →

The highest-scoring metro areas in North Carolina for laundromats, numbered among those based in North Carolina (a market based in another state is listed without a number), with the Wilmington metro area marked.

Top metro areas in North Carolina

Metro areas in North Carolina ranked for laundromats by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Raleigh-Cary, NC82470.8$27.3M+12.6%#12 of 364
2Durham-Chapel Hill, NC79220.9$23.6M+7.5%#22 of 364
3Charlotte-Concord-Gastonia, NC-SC741081.0$20.4M+10.1%#42 of 364
4Wilmington, NC72201.0$19.1M+15.9%#51 of 364
5Jacksonville, NC6491.2$14.5M+6.0%#94 of 364
6Asheville, NC63171.1$17.8M+3.6%#99 of 364
7Greensboro-High Point, NC56411.3$13.8M+4.1%#146 of 364
8Winston-Salem, NC50391.4$12.9M+5.3%#178 of 364
Virginia Beach-Chesapeake-Norfolk, VA-NC48901.3$15.6M+0.9%#185 of 364
9Rocky Mount, NC4161.0$16.4M+2.8%#230 of 364

Other business types in the Wilmington metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many laundromats are in the Wilmington, NC metro area?

Map listings as of September 2026 show 20 laundromats in the Wilmington metro area. 4 of them (20%) are chain locations. The listings count laundromats. Official counts show 13 businesses with payroll classed as coin-operated laundries in 2023.

How much do households in the Wilmington, NC metro area spend on clothing, shoes and related services?

About $382M a year, or $1,917 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 20 laundromats on map listings, it comes to $19.1M per laundromat. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade. It is estimated from the incomes of the 199,271 households in the Wilmington metro area and national spending patterns by income.

How does the Wilmington, NC metro area compare with the U.S. for laundromats?

The Wilmington metro area has 1.0 laundromats per 10,000 households, 37% below the U.S. rate of 1.6. Spending per laundromat is $19.1M, 53% above the U.S. figure of $12.5M. At the U.S. ratio of laundromats to household spending, the Wilmington metro area would have about 31, against 20 on map listings. There is one business with payroll in the industry for every 15,329 households, against one for every 11,865 across the U.S.

How fast is the Wilmington, NC metro area growing?

Population estimates put the Wilmington metro area at 492,772 people in 2025, up 15.9% since 2020, faster than the U.S. (+3.1%). It has 199,271 households. Median household income in the Wilmington metro area is $76,471, 5% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Wilmington metro area scores 72 for laundromats (upper middle), #51 of 364 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Wilmington metro area. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for laundromats · All 56 business types in the Wilmington metro area

Screening a site or an acquisition in the Wilmington metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Wilmington metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.