Market rankings · Iowa
Laundromats in Iowa
Every metro area, small-town market and county in Iowa, ranked by the Groundwork market score for laundromats, with competitor counts and household spending for each.
- Listings
- 217
- 64 chain locations (29%)
- Official establishments
- 46
- −11.5% since 2019
- Household spending a year
- $2.6B
- On clothing, shoes and related services
- Listings per 10k households
- 1.6
- In line with the U.S.
- Spending per listing
- $11.9M
- 5% below the U.S.
- Rank among states
- #24 of 51
- Market score 51 · Upper middle
A site report maps the laundromats on map listings around any address in Iowa by name and distance, and the spending within reach.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Iowa has 217 laundromats on map listings as of September 2026. Chain locations make up 29% of them, against 19% across the U.S. Per 10,000 households, that is 1.6, in line with the U.S. rate of 1.6.
At $1,967 per household (4% below the U.S. average), households in Iowa spend about $2.6B a year on clothing, shoes and related services. That is about $11.9M of household spending for each laundromat on map listings, 5% below the U.S. figure of $12.5M. The spending figure covers all clothing, shoes and related services, not only laundromats.
The official count of businesses with payroll classed as coin-operated laundries in Iowa was 46 in 2023, down 11.5% from 2019. That is one for every 28,602 households, against one for every 11,865 across the U.S. Across the U.S., the count rose 3.0% over the same years. Since fiscal 2022, 6 SBA-backed loans worth $4.9M have gone to businesses classed as coin-operated laundries in Iowa.
Among the 50 states and DC, Iowa ranks #24 for laundromats, with a Groundwork market score of 51 (upper middle). Of the 8 scored metro areas in or partly in Iowa, the Omaha metro area scores highest (77). Of the 2 scored small-town markets in or partly in Iowa, the Fort Dodge area scores highest (35).
Every market in Iowa for laundromats
Download the ranking (CSV)Numbered by Groundwork market score among the markets based in Iowa, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.
Metro areas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Omaha, NE-IA | 77 | 42 | 1.1 | $19.7M | +4.2% | #29 of 364 |
| 1Iowa City, IA | 72 | 9 | 1.2 | $16.4M | +4.1% | #53 of 364 |
| 2Des Moines-West Des Moines, IA | 71 | 47 | 1.6 | $13.4M | +6.7% | #61 of 364 |
| 3Cedar Rapids, IA | 59 | 19 | 1.7 | $12.1M | +1.0% | #119 of 364 |
| 4Ames, IA | 56 | 7 | 1.4 | $14M | +2.2% | #144 of 364 |
| 5Davenport-Moline-Rock Island, IA-IL | 54 | 23 | 1.4 | $13.7M | −0.9% | #157 of 364 |
| 6Waterloo-Cedar Falls, IA | 34 | 12 | 1.7 | $11M | +0.5% | #276 of 364 |
| 7Sioux City, IA-NE-SD | 34 | 19 | 3.4 | $5.6M | +1.0% | #280 of 364 |
| Dubuque, IA | Not scored | 4 | 1.0 | $20.3M | +0.1% |
Small-town markets
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Fort Dodge, IA | 35 | 5 | 3.3 | $5.6M | −0.4% | #115 of 150 |
| 2Muscatine, IA | 28 | 6 | 3.5 | $5.4M | −3.0% | #132 of 150 |
| Mason City, IA | Not scored | 3 | 1.3 | $14.3M | −1.5% | |
| Clinton, IA | Not scored | 3 | 1.5 | $12.2M | −0.9% | |
| Burlington, IA-IL | Not scored | 1 | 0.5 | $35.2M | −2.5% | |
| Marshalltown, IA | Not scored | 3 | 1.9 | $9.5M | −0.5% | |
| Ottumwa, IA | Not scored | 4 | 2.9 | $6.2M | −0.3% | |
| Pella, IA | Not scored | 2 | 1.5 | $13.2M | +2.3% | |
| Fort Madison, IA | Not scored | 3 | 2.1 | $8.5M | −3.6% | |
| Le Mars, IA | Not scored | 3 | 2.9 | $6.9M | 0.0% | |
| Oskaloosa, IA | Not scored | 1 | 1.1 | $16M | −1.2% | |
| Storm Lake, IA | Not scored | 2 | 2.7 | $7.2M | −1.7% | |
| Carroll, IA | Not scored | 1 | 1.1 | $16.8M | −2.0% | |
| Spirit Lake, IA | Not scored | 2 | 2.3 | $9M | +1.7% | |
| Spencer, IA | Not scored | 1 | 1.4 | $13.3M | −0.8% |
Counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Johnson County, IA | 73 | 8 | 1.3 | $16.2M | +4.6% | #130 of 785 |
| 2Polk County, IA | 67 | 35 | 1.7 | $12.4M | +4.8% | #194 of 785 |
| 3Scott County, IA | 62 | 9 | 1.2 | $16.5M | +0.4% | #237 of 785 |
| 4Linn County, IA | 60 | 16 | 1.7 | $12.1M | +0.7% | #266 of 785 |
| 5Black Hawk County, IA | 33 | 11 | 2.0 | $9.3M | +0.4% | #576 of 785 |
| 6Woodbury County, IA | 27 | 12 | 2.9 | $6.4M | +0.7% | #655 of 785 |
| 7Jasper County, IA | 26 | 5 | 3.3 | $5.7M | +0.9% | #665 of 785 |
| 8Webster County, IA | 18 | 5 | 3.3 | $5.6M | −0.4% | #721 of 785 |
| 9Muscatine County, IA | 15 | 6 | 3.5 | $5.4M | −3.0% | #747 of 785 |
| Dallas County, IA | Not scored | 2 | 0.5 | $50.9M | +17.8% | |
| Story County, IA | Not scored | 4 | 1.0 | $19M | +2.7% | |
| Dubuque County, IA | Not scored | 4 | 1.0 | $20.3M | +0.1% | |
| Pottawattamie County, IA | Not scored | 4 | 1.1 | $18M | −0.7% | |
| Warren County, IA | Not scored | 3 | 1.5 | $14.9M | +9.0% | |
| Clinton County, IA | Not scored | 3 | 1.5 | $12.2M | −0.9% | |
| Cerro Gordo County, IA | Not scored | 3 | 1.5 | $12.2M | −1.5% | |
| Marshall County, IA | Not scored | 3 | 1.9 | $9.5M | −0.5% | |
| Des Moines County, IA | Not scored | 1 | 0.6 | $30.6M | −2.0% | |
| Sioux County, IA | Not scored | 2 | 1.6 | $13.1M | +2.5% | |
| Wapello County, IA | Not scored | 4 | 2.9 | $6.2M | −0.3% | |
| Marion County, IA | Not scored | 2 | 1.5 | $13.2M | +2.3% | |
| Lee County, IA | Not scored | 3 | 2.1 | $8.5M | −3.6% | |
| Boone County, IA | Not scored | 3 | 2.7 | $7.3M | +0.4% | |
| Plymouth County, IA | Not scored | 3 | 2.9 | $6.9M | 0.0% | |
| Benton County, IA | Not scored | 2 | 2.0 | $10.5M | +1.8% |
Show all 99 counties
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Bremer County, IA | Not scored | 1 | 1.0 | $19.4M | +1.1% | |
| Washington County, IA | Not scored | 1 | 1.1 | $17.3M | +0.6% | |
| Mahaska County, IA | Not scored | 1 | 1.1 | $16M | −1.2% | |
| Jones County, IA | Not scored | 1 | 1.2 | $15.4M | +2.9% | |
| Buena Vista County, IA | Not scored | 2 | 2.7 | $7.2M | −1.7% | |
| Buchanan County, IA | Not scored | 1 | 1.2 | $15.6M | +1.3% | |
| Carroll County, IA | Not scored | 1 | 1.1 | $16.8M | −2.0% | |
| Henry County, IA | Not scored | 2 | 2.6 | $7M | −5.4% | |
| Winneshiek County, IA | Not scored | 2 | 2.5 | $7.9M | −1.6% | |
| Jackson County, IA | Not scored | 1 | 1.2 | $15.6M | −0.8% | |
| Fayette County, IA | Not scored | 1 | 1.2 | $14.8M | −2.1% | |
| Poweshiek County, IA | Not scored | 2 | 2.6 | $7.4M | −1.4% | |
| Cedar County, IA | Not scored | 2 | 2.6 | $7.4M | −0.7% | |
| Dickinson County, IA | Not scored | 2 | 2.3 | $9M | +1.7% | |
| Delaware County, IA | Not scored | 0 | 0.0 | n/a | +1.3% | |
| Clayton County, IA | Not scored | 1 | 1.3 | $13.7M | −1.1% | |
| Madison County, IA | Not scored | 1 | 1.5 | $13.9M | +3.8% | |
| Tama County, IA | Not scored | 2 | 3.0 | $6.1M | −1.5% | |
| Hardin County, IA | Not scored | 2 | 2.8 | $6.2M | −2.2% | |
| Iowa County, IA | Not scored | 1 | 1.4 | $13M | −1.0% | |
| Clay County, IA | Not scored | 1 | 1.4 | $13.3M | −0.8% | |
| Crawford County, IA | Not scored | 1 | 1.6 | $11.7M | −1.5% | |
| Jefferson County, IA | Not scored | 2 | 2.9 | $6.1M | −2.5% | |
| Floyd County, IA | Not scored | 2 | 3.1 | $6M | −4.4% | |
| Page County, IA | Not scored | 2 | 3.2 | $5.4M | −2.3% | |
| Hamilton County, IA | Not scored | 0 | 0.0 | n/a | −0.5% | |
| Harrison County, IA | Not scored | 0 | 0.0 | n/a | +0.4% | |
| Mills County, IA | Not scored | 1 | 1.9 | $11.5M | +2.6% | |
| Kossuth County, IA | Not scored | 2 | 3.1 | $6M | −3.2% | |
| Butler County, IA | Not scored | 0 | 0.0 | n/a | −2.0% | |
| O’Brien County, IA | Not scored | 0 | 0.0 | n/a | +0.5% | |
| Allamakee County, IA | Not scored | 2 | 3.4 | $5.5M | +1.2% | |
| Cass County, IA | Not scored | 1 | 1.7 | $10.6M | −1.2% | |
| Wright County, IA | Not scored | 3 | 5.6 | $3.4M | −0.9% | |
| Grundy County, IA | Not scored | 0 | 0.0 | n/a | +0.2% | |
| Appanoose County, IA | Not scored | 2 | 3.8 | $4.3M | −1.7% | |
| Lyon County, IA | Not scored | 0 | 0.0 | n/a | +3.6% | |
| Union County, IA | Not scored | 2 | 3.9 | $4.3M | −2.5% | |
| Chickasaw County, IA | Not scored | 0 | 0.0 | n/a | −2.8% | |
| Shelby County, IA | Not scored | 2 | 4.1 | $4.9M | −0.2% | |
| Cherokee County, IA | Not scored | 1 | 2.0 | $9.6M | −2.4% | |
| Guthrie County, IA | Not scored | 1 | 2.2 | $9.2M | +1.6% | |
| Louisa County, IA | Not scored | 1 | 2.4 | $8.1M | −3.7% | |
| Hancock County, IA | Not scored | 1 | 2.1 | $8.4M | −2.2% | |
| Winnebago County, IA | Not scored | 0 | 0.0 | n/a | −3.8% | |
| Mitchell County, IA | Not scored | 1 | 2.2 | $8.8M | +0.6% | |
| Montgomery County, IA | Not scored | 0 | 0.0 | n/a | −3.2% | |
| Franklin County, IA | Not scored | 0 | 0.0 | n/a | −1.2% | |
| Keokuk County, IA | Not scored | 0 | 0.0 | n/a | −2.0% | |
| Calhoun County, IA | Not scored | 0 | 0.0 | n/a | −3.4% | |
| Sac County, IA | Not scored | 0 | 0.0 | n/a | −2.7% | |
| Clarke County, IA | Not scored | 0 | 0.0 | n/a | −1.6% | |
| Humboldt County, IA | Not scored | 1 | 2.4 | $8M | −2.0% | |
| Howard County, IA | Not scored | 0 | 0.0 | n/a | −0.8% | |
| Emmet County, IA | Not scored | 1 | 2.5 | $7M | −2.5% | |
| Davis County, IA | Not scored | 0 | 0.0 | n/a | +1.3% | |
| Palo Alto County, IA | Not scored | 0 | 0.0 | n/a | −1.0% | |
| Lucas County, IA | Not scored | 0 | 0.0 | n/a | +2.6% | |
| Greene County, IA | Not scored | 1 | 2.5 | $7.2M | −1.0% | |
| Monona County, IA | Not scored | 1 | 2.6 | $7M | −2.4% | |
| Decatur County, IA | Not scored | 0 | 0.0 | n/a | −0.9% | |
| Monroe County, IA | Not scored | 0 | 0.0 | n/a | −2.5% | |
| Adair County, IA | Not scored | 1 | 3.1 | $6.1M | −1.3% | |
| Worth County, IA | Not scored | 0 | 0.0 | n/a | −1.3% | |
| Van Buren County, IA | Not scored | 1 | 3.5 | $5M | −1.2% | |
| Pocahontas County, IA | Not scored | 0 | 0.0 | n/a | −3.5% | |
| Ida County, IA | Not scored | 0 | 0.0 | n/a | −3.4% | |
| Wayne County, IA | Not scored | 0 | 0.0 | n/a | +3.6% | |
| Fremont County, IA | Not scored | 1 | 3.5 | $5.4M | −0.8% | |
| Osceola County, IA | Not scored | 1 | 3.8 | $4.9M | −3.6% | |
| Taylor County, IA | Not scored | 0 | 0.0 | n/a | −0.5% | |
| Audubon County, IA | Not scored | 0 | 0.0 | n/a | −3.0% | |
| Ringgold County, IA | Not scored | 0 | 0.0 | n/a | 0.0% | |
| Adams County, IA | Not scored | 1 | 6.5 | $3M | −2.5% |
Markets with fewer than 5 laundromats on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.
Questions
How many laundromats are in Iowa?
Map listings as of September 2026 show 217 laundromats in Iowa. 64 of them (29%) are chain locations. The listings count laundromats. Official counts show 46 businesses with payroll classed as coin-operated laundries in 2023, down 11.5% from 2019.
How much do households in Iowa spend on clothing, shoes and related services?
About $2.6B a year, or $1,967 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 217 laundromats on map listings, it comes to $11.9M per laundromat. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade. It is estimated from the incomes of the 1,315,707 households in Iowa and national spending patterns by income.
How does Iowa compare with the U.S. for laundromats?
Iowa has 1.6 laundromats per 10,000 households, in line with the U.S. rate of 1.6. Spending per laundromat is $11.9M, 5% below the U.S. figure of $12.5M. At the U.S. ratio of laundromats to household spending, Iowa would have about 207, against 217 on map listings. There is one business with payroll in the industry for every 28,602 households, against one for every 11,865 across the U.S. The official count fell 11.5% from 2019 to 2023, against +3.0% for the U.S.
Which market in Iowa has the highest market score for laundromats?
Among 8 scored metro areas in or partly in Iowa, the Omaha metro area scores highest, at 77 (high). Among 2 scored small-town markets in or partly in Iowa, the Fort Dodge area scores highest, at 35 (lower middle). Among 9 scored counties in Iowa, Johnson County scores highest, at 73 (upper middle). Scores compare each market with others of its kind across the U.S.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Iowa scores 51 for laundromats (upper middle), #24 of the 50 states and DC.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Iowa. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
Laundromats in other states
All 51 states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Top markets for laundromats across the U.S. · All business types in Iowa
Related business types in Iowa
- Clothing, shoes and laundry2,733 listings
- Clothing and shoe stores2,058 listings
- Dry cleaners83 listings
Screening a site or an acquisition in Iowa?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.