Auto · County · Virginia
Insurance agencies in Pulaski County, VA
How Pulaski County, VA compares with other counties and the U.S. for insurance agencies: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 73 out of 100: Upper middle
Ranked #386 of 2,272 scored counties
#47 of 97 scored counties in Virginia
- Listings
- 18
- 4 chain locations (22%)
- Official establishments
- 6
- Businesses with payroll, 2023
- Household spending a year
- $38.1M
- On vehicle insurance · $2,636 a household
- Spending per listing
- $2.1M
- 69% above the U.S.
- Listings per 10k households
- 12.5
- 20% below the U.S.
- Population, 2025
- 33,586
- −0.6% since 2020
See the insurance agencies around any address in Pulaski County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pulaski County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 18 insurance agencies in Pulaski County. Of those, 4 are chain locations, or 22%, against 21% across the U.S. That is 12.5 per 10,000 households, 20% below the U.S. rate of 15.6.
Households in Pulaski County spend about $38.1M a year on vehicle insurance, or $2,636 per household, 35% above the U.S. average. That works out to $2.1M per agency, 69% above the U.S. figure of $1.3M.
The official count of businesses with payroll classed as insurance agencies and brokerages in Pulaski County was 6 in 2023. That is one for every 2,409 households, against one for every 966 across the U.S.
Population estimates show Pulaski County declined 0.6% from 2020 to 2025, against +3.1% for the U.S. Pulaski County scores 73 (upper middle) on the Groundwork market score for insurance agencies, ranking #386 of 2,272 scored counties and #47 of 97 scored counties in Virginia. That puts it in the top quarter of counties.
How Pulaski County compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Pulaski County | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.5 | 12.5 | 15.6 |
| Spending per listing | $2.1M | $2M | $1.3M |
| Households per official establishment | 2,409 | 1,234 | 966 |
| Official establishment growth, 2019–2023 | n/a | −7.4% | −1.0% |
| Population growth, 2020–2025 | −0.6% | +2.8% | +3.1% |
| Spending per household on vehicle insurance | $2,636 | $2,545 | $1,957 |
| Median household income | $62,028 | $93,170 | $80,734 |
| Groundwork market score | 73 | 83 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 7 → 6
- Employees, 2023
- 16
- Annual payroll, 2023
- $711K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 184 chain locations
- Listings at the U.S. rate for this spending
- 30The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as insurance agencies and brokerages in Pulaski County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Pulaski County
- Population, 2025 estimate
- 33,586−0.6% since 2020
- Households
- 14,456
- Median age
- 46.3
- Homes lived in by their owners
- 73%
- Vehicles per household
- 2.0
- Land area
- 320 sq. mi.
- People per square mile
- 105
- Median household income
- $62,028+15.2% vs. 2015–2019, before inflation
- Average household income
- $83,453
- Median home value
- $191,700
- Jobs located here
- 14,839
- Daytime population
- 34,353Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Pulaski County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Pulaski County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for insurance agencies, numbered among those based in Virginia, with Pulaski County marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Louisa County, VA | 98 | 10 | 6.4 | $5M | +13.6% | #1 of 2,272 |
| 2Stafford County, VA | 97 | 26 | 5.0 | $6.1M | +8.3% | #3 of 2,272 |
| 3King William County, VA | 97 | 6 | 8.2 | $3.9M | +9.5% | #5 of 2,272 |
| 4King George County, VA | 96 | 9 | 8.9 | $3.4M | +10.5% | #10 of 2,272 |
| 5Rockingham County, VA | 95 | 16 | 4.9 | $6.2M | +6.6% | #13 of 2,272 |
| 6Frederick County, VA | 95 | 22 | 6.2 | $4.7M | +8.8% | #15 of 2,272 |
| 7Orange County, VA | 95 | 11 | 7.4 | $4M | +10.1% | #17 of 2,272 |
| 8Spotsylvania County, VA | 95 | 44 | 8.4 | $3.6M | +10.5% | #19 of 2,272 |
| 9Dinwiddie County, VA | 94 | 6 | 5.6 | $5.8M | +3.6% | #22 of 2,272 |
| 10Caroline County, VA | 94 | 7 | 5.8 | $5.3M | +11.3% | #23 of 2,272 |
| 47Pulaski County, VA | 73 | 18 | 12.5 | $2.1M | −0.6% | #386 of 2,272 |
Other business types in Pulaski County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Pulaski County, VA?
There are 18 insurance agencies on map listings in Pulaski County as of September 2026. 4 of them (22%) are chain locations. The listings count insurance agencies. Official counts show 6 businesses with payroll classed as insurance agencies and brokerages in 2023.
How much do households in Pulaski County, VA spend on vehicle insurance?
About $38.1M a year, or $2,636 per household. That is 35% above the U.S. average (an index of 135, where 100 is the U.S. average). Spread across the 18 insurance agencies on map listings, it comes to $2.1M per agency. It is estimated from the incomes of the 14,456 households in Pulaski County and national spending patterns by income.
How does Pulaski County, VA compare with the U.S. for insurance agencies?
Pulaski County has 12.5 insurance agencies per 10,000 households, 20% below the U.S. rate of 15.6. Spending per agency is $2.1M, 69% above the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, Pulaski County would have about 30, against 18 on map listings. There is one business with payroll in the industry for every 2,409 households, against one for every 966 across the U.S.
How fast is Pulaski County, VA growing?
Population estimates put Pulaski County at 33,586 people in 2025, down 0.6% since 2020, against +3.1% for the U.S. It has 14,456 households. The median household income in Pulaski County is $62,028 a year, 23% below the U.S. median of $80,734. That rose 15.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pulaski County scores 73 for insurance agencies (upper middle), #386 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Pulaski County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Pulaski County
Screening a site or an acquisition in Pulaski County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Pulaski County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.