Groundwork

Auto · Metro area · South Carolina

Insurance agencies in the Greenville-Anderson-Greer, SC metro area

Competitor counts, household spending and official business counts for insurance agencies in the Greenville-Anderson-Greer, SC metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 70 out of 100: Upper middle

Ranked #78 of 387 scored metro areas
#6 of 8 scored metro areas based in South Carolina

Listings
581
105 chain locations (18%)
Official establishments
417
0.0% since 2019
Household spending a year
$981.1M
On vehicle insurance · $2,556 a household
Spending per listing
$1.7M
34% above the U.S.
Listings per 10k households
15.1
3% below the U.S.
Population, 2025
1,014,101
+9.0% since 2020

See the insurance agencies around any address in the Greenville-Anderson-Greer metro area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Greenville-Anderson-Greer metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 581 insurance agencies in the Greenville-Anderson-Greer metro area. 105 of them (18%) are chain locations, against 21% across the U.S. That comes to 15.1 for every 10,000 households, 3% below the U.S. rate of 15.6.

Household spending on vehicle insurance in the Greenville-Anderson-Greer metro area comes to about $981.1M a year: $2,556 per household, 31% above the U.S. average. That is about $1.7M of household spending for each agency on map listings, 34% above the U.S. figure of $1.3M.

In 2023, official counts showed 417 businesses with payroll in the Greenville-Anderson-Greer metro area classed as insurance agencies and brokerages, unchanged from 2019. That is one for every 920 households, against one for every 966 across the U.S. Since fiscal 2022, 14 SBA-backed loans worth $3.2M have gone to businesses classed as insurance agencies and brokerages in the Greenville-Anderson-Greer metro area.

Population estimates put the population change in the Greenville-Anderson-Greer metro area from 2020 to 2025 at +9.0%, faster than the U.S. (+3.1%). The Groundwork market score for insurance agencies in the Greenville-Anderson-Greer metro area is 70 (upper middle), #78 of 387 scored metro areas and #6 of 8 scored metro areas based in South Carolina. That puts it in the top quarter of metro areas.

How the Greenville-Anderson-Greer metro area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Greenville-Anderson-Greer, SC metro area compared with South Carolina and the U.S.
MeasureGreenville-Anderson-Greer metro areaSouth CarolinaU.S.
Listings per 10k households15.113.915.6
Spending per listing$1.7M$1.8M$1.3M
Households per official establishment9201,037966
Official establishment growth, 2019–20230.0%+3.0%−1.0%
Population growth, 2020–2025+9.0%+8.5%+3.1%
Spending per household on vehicle insurance$2,556$2,491$1,957
Median household income$71,240$69,324$80,734
Groundwork market score7081

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4170.0% over the period
Employees, 2023
1,889
Annual payroll, 2023
$141.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
581105 chain locations
Listings at the U.S. rate for this spending
781The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
14
Amount
$3.2M

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Greenville-Anderson-Greer metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Greenville-Anderson-Greer metro area

Population, 2025 estimate
1,014,101+9.0% since 2020
Households
383,842
Median age
39.7
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
2,710 sq. mi.
People per square mile
355
Median household income
$71,240+29.8% vs. 2015–2019, before inflation
Average household income
$97,317
Median home value
$264,600
Jobs located here
442,869
Daytime population
979,975Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Greenville-Anderson-Greer metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Greenville-Anderson-Greer metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across South Carolina

Every South Carolina market ranked →

The highest-scoring metro areas in South Carolina for insurance agencies, numbered among those based in South Carolina (a market based in another state is listed without a number), with the Greenville-Anderson-Greer metro area marked.

Top metro areas in South Carolina

Metro areas in South Carolina ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Spartanburg, SC9016211.3$2.3M+14.3%#6 of 387
Augusta-Richmond County, GA-SC8328612.3$2M+4.7%#24 of 387
2Hilton Head Island-Bluffton-Port Royal, SC7910310.8$2.2M+12.0%#39 of 387
3Myrtle Beach-Conway-North Myrtle Beach, SC7919112.0$2M+20.9%#40 of 387
4Sumter, SC764811.7$2.1M−0.3%#55 of 387
Charlotte-Concord-Gastonia, NC-SC721,59214.8$1.7M+10.1%#69 of 387
5Charleston-North Charleston, SC7148114.3$1.7M+10.7%#74 of 387
6Greenville-Anderson-Greer, SC7058115.1$1.7M+9.0%#78 of 387
7Florence, SC6012315.7$1.5M+0.9%#129 of 387
8Columbia, SC5860617.8$1.4M+6.0%#141 of 387

Other business types in the Greenville-Anderson-Greer metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Greenville-Anderson-Greer, SC metro area?

There are 581 insurance agencies on map listings in the Greenville-Anderson-Greer metro area as of September 2026. 105 of them (18%) are chain locations. The listings count insurance agencies. Official counts show 417 businesses with payroll classed as insurance agencies and brokerages in 2023, unchanged from 2019.

How much do households in the Greenville-Anderson-Greer, SC metro area spend on vehicle insurance?

About $981.1M a year, or $2,556 per household. That is 31% above the U.S. average (an index of 131, where 100 is the U.S. average). Spread across the 581 insurance agencies on map listings, it comes to $1.7M per agency. It is estimated from the incomes of the 383,842 households in the Greenville-Anderson-Greer metro area and national spending patterns by income.

How does the Greenville-Anderson-Greer, SC metro area compare with the U.S. for insurance agencies?

The Greenville-Anderson-Greer metro area has 15.1 insurance agencies per 10,000 households, 3% below the U.S. rate of 15.6. Spending per agency is $1.7M, 34% above the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, the Greenville-Anderson-Greer metro area would have about 781, against 581 on map listings. There is one business with payroll in the industry for every 920 households, against one for every 966 across the U.S. The official count held level from 2019 to 2023, against −1.0% for the U.S.

How fast is the Greenville-Anderson-Greer, SC metro area growing?

Population estimates put the Greenville-Anderson-Greer metro area at 1,014,101 people in 2025, up 9.0% since 2020, faster than the U.S. (+3.1%). It has 383,842 households. The median household income in the Greenville-Anderson-Greer metro area is $71,240 a year, 12% below the U.S. median of $80,734. That rose 29.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Greenville-Anderson-Greer metro area scores 70 for insurance agencies (upper middle), #78 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Greenville-Anderson-Greer metro area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Greenville-Anderson-Greer metro area

Screening a site or an acquisition in the Greenville-Anderson-Greer metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Greenville-Anderson-Greer metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.