Groundwork

Food and drink · Metro area · South Carolina

Bakeries and dessert shops in the Greenville-Anderson-Greer, SC metro area

How the Greenville-Anderson-Greer, SC metro area compares with other metro areas and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 71 out of 100: Upper middle

Ranked #32 of 387 scored metro areas
#3 of 8 scored metro areas based in South Carolina

Listings
290
117 chain locations (40%)
Official establishments
185
All snack bars and retail bakeries · +39.4% since 2019
Household spending a year
$1.4B
On food away from home · $3,697 a household
Spending per listing
$4.9M
18% above the U.S.
Listings per 10k households
7.6
22% below the U.S.
Population, 2025
1,014,101
+9.0% since 2020

See the bakeries and dessert shops around any address in the Greenville-Anderson-Greer metro area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Greenville-Anderson-Greer metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for bakeries and dessert shops in the Greenville-Anderson-Greer metro area is 71 (upper middle), #32 of 387 scored metro areas and #3 of 8 scored metro areas based in South Carolina. That puts it in the top 10% of metro areas for bakeries and dessert shops.

Households in the Greenville-Anderson-Greer metro area spend about $1.4B a year on food away from home, or $3,697 per household, 9% below the U.S. average. That is about $4.9M of household spending for each shop on map listings, 18% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

The Greenville-Anderson-Greer metro area has 290 bakeries and dessert shops on map listings as of September 2026. Of those, 117 are chain locations, or 40%, against 35% across the U.S. Per 10,000 households, that is 7.6, 22% below the U.S. rate of 9.8.

The official count of businesses with payroll classed as snack bars and retail bakeries in the Greenville-Anderson-Greer metro area was 185 in 2023, up 39.4% from 2019. That is one for every 2,075 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Since fiscal 2022, 18 SBA-backed loans worth $8.2M have gone to businesses classed as snack bars and retail bakeries in the Greenville-Anderson-Greer metro area. Between 2020 and 2025, the population of the Greenville-Anderson-Greer metro area grew 9.0%, faster than the U.S. (+3.1%).

How the Greenville-Anderson-Greer metro area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Greenville-Anderson-Greer, SC metro area compared with South Carolina and the U.S.
MeasureGreenville-Anderson-Greer metro areaSouth CarolinaU.S.
Listings per 10k households7.68.09.8
Spending per listing$4.9M$4.6M$4.1M
Households per official establishment (all snack bars and retail bakeries)2,0752,4181,369
Official establishment growth, 2019–2023+39.4%+29.4%+24.6%
Population growth, 2020–2025+9.0%+8.5%+3.1%
Spending per household on food away from home$3,697$3,660$4,070
Median household income$71,240$69,324$80,734
Groundwork market score7167

Official counts and lending

Businesses

Official establishments, 2019 to 2023
185All snack bars and retail bakeries · +39.4% over the period
Employees, 2023
2,490
Annual payroll, 2023
$43.2M
One-person businesses, 2023
40All snack bars and retail bakeries with no payroll
Map listings, September 2026
290117 chain locations
Listings at the U.S. rate for this spending
343The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
18
Amount
$8.2M

SBA-backed loans to businesses classed as snack bars and retail bakeries in the Greenville-Anderson-Greer metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the Greenville-Anderson-Greer metro area

Population, 2025 estimate
1,014,101+9.0% since 2020
Households
383,842
Median age
39.7
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
2,710 sq. mi.
People per square mile
355
Median household income
$71,240+29.8% vs. 2015–2019, before inflation
Average household income
$97,317
Median home value
$264,600
Jobs located here
442,869
Daytime population
979,975Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Greenville-Anderson-Greer metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

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Bakeries and dessert shops across South Carolina

Every South Carolina market ranked →

The highest-scoring metro areas in South Carolina for bakeries and dessert shops, numbered among those based in South Carolina (a market based in another state is listed without a number), with the Greenville-Anderson-Greer metro area marked.

Top metro areas in South Carolina

Metro areas in South Carolina ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Spartanburg, SC76866.0$5.8M+14.3%#13 of 387
2Columbia, SC732407.1$5.1M+6.0%#24 of 387
3Greenville-Anderson-Greer, SC712907.6$4.9M+9.0%#32 of 387
Augusta-Richmond County, GA-SC701647.1$5.2M+4.7%#40 of 387
4Sumter, SC64174.1$7.9M−0.3%#78 of 387
Charlotte-Concord-Gastonia, NC-SC649909.2$4.5M+10.1%#85 of 387
5Hilton Head Island-Bluffton-Port Royal, SC64929.6$4.3M+12.0%#86 of 387
6Charleston-North Charleston, SC6434010.1$4.1M+10.7%#87 of 387
7Florence, SC44638.0$4.1M+0.9%#250 of 387
8Myrtle Beach-Conway-North Myrtle Beach, SC3524615.5$2.3M+20.9%#314 of 387

Other business types in the Greenville-Anderson-Greer metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the Greenville-Anderson-Greer, SC metro area?

Map listings as of September 2026 show 290 bakeries and dessert shops in the Greenville-Anderson-Greer metro area. 117 of them (40%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 185 businesses with payroll classed as snack bars and retail bakeries in 2023, up 39.4% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts also show 40 one-person businesses without payroll.

How much do households in the Greenville-Anderson-Greer, SC metro area spend on food away from home?

About $1.4B a year, or $3,697 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 290 bakeries and dessert shops on map listings, it comes to $4.9M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 383,842 households in the Greenville-Anderson-Greer metro area and national spending patterns by income.

How does the Greenville-Anderson-Greer, SC metro area compare with the U.S. for bakeries and dessert shops?

The Greenville-Anderson-Greer metro area has 7.6 bakeries and dessert shops per 10,000 households, 22% below the U.S. rate of 9.8. Spending per shop is $4.9M, 18% above the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, the Greenville-Anderson-Greer metro area would have about 343, against 290 on map listings. There is one business with payroll in the industry for every 2,075 households, against one for every 1,369 across the U.S. The official count rose 39.4% from 2019 to 2023, against +24.6% for the U.S.

How fast is the Greenville-Anderson-Greer, SC metro area growing?

Population estimates put the Greenville-Anderson-Greer metro area at 1,014,101 people in 2025, up 9.0% since 2020, faster than the U.S. (+3.1%). It has 383,842 households. The median household income in the Greenville-Anderson-Greer metro area is $71,240 a year, 12% below the U.S. median of $80,734. That rose 29.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Greenville-Anderson-Greer metro area scores 71 for bakeries and dessert shops (upper middle), #32 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Greenville-Anderson-Greer metro area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the Greenville-Anderson-Greer metro area

Screening a site or an acquisition in the Greenville-Anderson-Greer metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Greenville-Anderson-Greer metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.