Beauty and personal care · Metro area · South Carolina
Hair salons in the Greenville-Anderson-Greer, SC metro area
How the Greenville-Anderson-Greer, SC metro area compares with other metro areas and the U.S. for hair salons: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 40 out of 100: Lower middle
Ranked #301 of 387 scored metro areas
#4 of 8 scored metro areas based in South Carolina
- Listings
- 1,032
- 168 chain locations (16%)
- Official establishments
- 201
- +22.6% since 2019
- Household spending a year
- $337.7M
- On personal care products and services · $880 a household
- Spending per listing
- $327K
- 24% below the U.S.
- Listings per 10k households
- 26.9
- 15% above the U.S.
- Population, 2025
- 1,014,101
- +9.0% since 2020
See the hair salons around any address in the Greenville-Anderson-Greer metro area
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Greenville-Anderson-Greer metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For hair salons, the Greenville-Anderson-Greer metro area has a Groundwork market score of 40 (lower middle): #301 of 387 scored metro areas and #4 of 8 scored metro areas based in South Carolina. That puts it in the bottom quarter of metro areas.
As of September 2026, map listings count 1,032 hair salons in the Greenville-Anderson-Greer metro area. Chain locations make up 16% of them, against 14% across the U.S. That comes to 26.9 for every 10,000 households, 15% above the U.S. rate of 23.4.
At $880 per household (12% below the U.S. average), households in the Greenville-Anderson-Greer metro area spend about $337.7M a year on personal care products and services. Spread across 1,032 hair salons, that is $327K per salon, 24% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
In 2023, official counts showed 201 businesses with payroll in the Greenville-Anderson-Greer metro area classed as beauty salons, up 22.6% from 2019. That is one for every 1,910 households, against one for every 1,535 across the U.S. Since fiscal 2022, 10 SBA-backed loans worth $2.6M have gone to businesses classed as beauty salons in the Greenville-Anderson-Greer metro area. Population estimates show the Greenville-Anderson-Greer metro area grew 9.0% from 2020 to 2025, faster than the U.S. (+3.1%).
How the Greenville-Anderson-Greer metro area compares
The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Greenville-Anderson-Greer metro area | South Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 26.9 | 25.6 | 23.4 |
| Spending per listing | $327K | $341K | $430K |
| Households per official establishment | 1,910 | 2,013 | 1,535 |
| Official establishment growth, 2019–2023 | +22.6% | +21.5% | +6.0% |
| Population growth, 2020–2025 | +9.0% | +8.5% | +3.1% |
| Spending per household on personal care products and services | $880 | $871 | $1,005 |
| Median household income | $71,240 | $69,324 | $80,734 |
| Groundwork market score | 40 | 42 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 201+22.6% over the period
- Employees, 2023
- 849
- Annual payroll, 2023
- $28.6M
- One-person businesses, 2023
- 3,175Businesses with no payroll
- Map listings, September 2026
- 1,032168 chain locations
- Listings at the U.S. rate for this spending
- 785The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 10
- Amount
- $2.6M
SBA-backed loans to businesses classed as beauty salons in the Greenville-Anderson-Greer metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Greenville-Anderson-Greer metro area
- Population, 2025 estimate
- 1,014,101+9.0% since 2020
- Households
- 383,842
- Median age
- 39.7
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.9
- Land area
- 2,710 sq. mi.
- People per square mile
- 355
- Median household income
- $71,240+29.8% vs. 2015–2019, before inflation
- Average household income
- $97,317
- Median home value
- $264,600
- Jobs located here
- 442,869
- Daytime population
- 979,975Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Greenville-Anderson-Greer metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of the Greenville-Anderson-Greer metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across South Carolina
Every South Carolina market ranked →The highest-scoring metro areas in South Carolina for hair salons, numbered among those based in South Carolina (a market based in another state is listed without a number), with the Greenville-Anderson-Greer metro area marked.
Top metro areas in South Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Spartanburg, SC | 48 | 358 | 25.0 | $331K | +14.3% | #210 of 387 |
| 2Hilton Head Island-Bluffton-Port Royal, SC | 47 | 227 | 23.8 | $408K | +12.0% | #217 of 387 |
| 3Charleston-North Charleston, SC | 41 | 944 | 28.1 | $344K | +10.7% | #290 of 387 |
| 4Greenville-Anderson-Greer, SC | 40 | 1,032 | 26.9 | $327K | +9.0% | #301 of 387 |
| Charlotte-Concord-Gastonia, NC-SC | 39 | 3,280 | 30.5 | $318K | +10.1% | #307 of 387 |
| Augusta-Richmond County, GA-SC | 37 | 639 | 27.6 | $315K | +4.7% | #322 of 387 |
| 5Columbia, SC | 37 | 984 | 29.0 | $298K | +6.0% | #323 of 387 |
| 6Myrtle Beach-Conway-North Myrtle Beach, SC | 36 | 400 | 25.2 | $333K | +20.9% | #333 of 387 |
| 7Florence, SC | 28 | 246 | 31.4 | $250K | +0.9% | #370 of 387 |
| 8Sumter, SC | 25 | 95 | 23.1 | $339K | −0.3% | #377 of 387 |
Other business types in the Greenville-Anderson-Greer metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas42
- Hair salons40
- Barbershops43
- Nail salons52
- Spas and skin care45
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in the Greenville-Anderson-Greer, SC metro area?
The Greenville-Anderson-Greer metro area has 1,032 hair salons on map listings as of September 2026. 168 of them (16%) are chain locations. The listings count hair and beauty salons. Official counts show 201 businesses with payroll classed as beauty salons in 2023, up 22.6% from 2019. Official counts also show 3,175 one-person businesses without payroll.
How much do households in the Greenville-Anderson-Greer, SC metro area spend on personal care products and services?
About $337.7M a year, or $880 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 1,032 hair salons on map listings, it comes to $327K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 383,842 households in the Greenville-Anderson-Greer metro area and national spending patterns by income.
How does the Greenville-Anderson-Greer, SC metro area compare with the U.S. for hair salons?
The Greenville-Anderson-Greer metro area has 26.9 hair salons per 10,000 households, 15% above the U.S. rate of 23.4. Spending per salon is $327K, 24% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Greenville-Anderson-Greer metro area would have about 785, against 1,032 on map listings. There is one business with payroll in the industry for every 1,910 households, against one for every 1,535 across the U.S. The official count rose 22.6% from 2019 to 2023, against +6.0% for the U.S.
How fast is the Greenville-Anderson-Greer, SC metro area growing?
Population estimates put the Greenville-Anderson-Greer metro area at 1,014,101 people in 2025, up 9.0% since 2020, faster than the U.S. (+3.1%). It has 383,842 households. The median household income in the Greenville-Anderson-Greer metro area is $71,240 a year, 12% below the U.S. median of $80,734. That rose 29.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Greenville-Anderson-Greer metro area scores 40 for hair salons (lower middle), #301 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Greenville-Anderson-Greer metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in the Greenville-Anderson-Greer metro area
Screening a site or an acquisition in the Greenville-Anderson-Greer metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Greenville-Anderson-Greer metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.