Groundwork

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Insurance agencies in Defiance County, OH

How Defiance County, OH compares with other counties and the U.S. for insurance agencies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #1,731 of 2,272 scored counties
#65 of 87 scored counties in Ohio

Listings
21
5 chain locations (24%)
Official establishments
20
0.0% since 2019
Household spending a year
$27.5M
On vehicle insurance · $1,796 a household
Spending per listing
$1.3M
4% above the U.S.
Listings per 10k households
13.7
12% below the U.S.
Population, 2025
38,292
+0.1% since 2020

See the insurance agencies around any address in Defiance County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Defiance County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Defiance County scores 32 (lower middle) on the Groundwork market score for insurance agencies, ranking #1,731 of 2,272 scored counties and #65 of 87 scored counties in Ohio. That puts it in the bottom quarter of counties.

At $1,796 per household (8% below the U.S. average), households in Defiance County spend about $27.5M a year on vehicle insurance. Spread across 21 insurance agencies, that is $1.3M per agency, 4% above the U.S. figure of $1.3M.

There are 21 insurance agencies on map listings in Defiance County as of September 2026. Of those, 5 are chain locations, or 24%, against 21% across the U.S. That comes to 13.7 for every 10,000 households, 12% below the U.S. rate of 15.6.

In 2023, official counts showed 20 businesses with payroll in Defiance County classed as insurance agencies and brokerages, unchanged from 2019. That is one for every 766 households, against one for every 966 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $175K has gone to businesses classed as insurance agencies and brokerages in Defiance County. Population estimates show Defiance County grew 0.1% from 2020 to 2025, slower than the U.S. (+3.1%).

How Defiance County compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Defiance County, OH compared with Ohio and the U.S.
MeasureDefiance CountyOhioU.S.
Listings per 10k households13.714.215.6
Spending per listing$1.3M$1.1M$1.3M
Households per official establishment7661,110966
Official establishment growth, 2019–20230.0%−6.8%−1.0%
Population growth, 2020–2025+0.1%+0.9%+3.1%
Spending per household on vehicle insurance$1,796$1,579$1,957
Median household income$73,064$71,389$80,734
Groundwork market score3234

Official counts and lending

Businesses

Official establishments, 2019 to 2023
20 → 200.0% over the period
Employees, 2023
89
Annual payroll, 2023
$5.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
215 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$175K

SBA-backed loans to businesses classed as insurance agencies and brokerages in Defiance County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Defiance County

Population, 2025 estimate
38,292+0.1% since 2020
Households
15,327
Median age
40.9
Homes lived in by their owners
79%
Vehicles per household
2.0
Land area
411 sq. mi.
People per square mile
93
Median household income
$73,064+21.9% vs. 2015–2019, before inflation
Average household income
$88,073
Median home value
$163,200
Jobs located here
14,922
Daytime population
36,059Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Defiance County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Defiance County. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Ohio

Every Ohio market ranked →

The highest-scoring counties in Ohio for insurance agencies, numbered among those based in Ohio, with Defiance County marked.

Top counties in Ohio

Counties in Ohio ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brown County, OH75127.0$2.8M+1.6%#331 of 2,272
2Morrow County, OH73118.2$2.5M+3.7%#380 of 2,272
3Perry County, OH69128.9$2.1M+1.3%#497 of 2,272
4Pickaway County, OH68198.7$2.1M+7.4%#521 of 2,272
5Holmes County, OH6775.2$2.8M+1.7%#540 of 2,272
6Meigs County, OH6455.5$3.2M−2.6%#637 of 2,272
7Champaign County, OH611610.2$1.8M+0.2%#756 of 2,272
8Adams County, OH59109.6$1.9M+1.5%#800 of 2,272
9Clermont County, OH5910111.9$1.5M+3.9%#818 of 2,272
10Madison County, OH582113.4$1.4M+7.1%#855 of 2,272
65Defiance County, OH322113.7$1.3M+0.1%#1,731 of 2,272

Other business types in Defiance County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in Defiance County, OH?

As of September 2026, map listings count 21 insurance agencies in Defiance County. 5 of them (24%) are chain locations. The listings count insurance agencies. Official counts show 20 businesses with payroll classed as insurance agencies and brokerages in 2023, unchanged from 2019.

How much do households in Defiance County, OH spend on vehicle insurance?

About $27.5M a year, or $1,796 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 21 insurance agencies on map listings, it comes to $1.3M per agency. It is estimated from the incomes of the 15,327 households in Defiance County and national spending patterns by income.

How does Defiance County, OH compare with the U.S. for insurance agencies?

Defiance County has 13.7 insurance agencies per 10,000 households, 12% below the U.S. rate of 15.6. Spending per agency is $1.3M, 4% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Defiance County would have about 22, against 21 on map listings. There is one business with payroll in the industry for every 766 households, against one for every 966 across the U.S. The official count held level from 2019 to 2023, against −1.0% for the U.S.

How fast is Defiance County, OH growing?

Population estimates put Defiance County at 38,292 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 15,327 households. Median household income in Defiance County is $73,064, 10% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Defiance County scores 32 for insurance agencies (lower middle), #1,731 of 2,272 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Defiance County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Defiance County

Screening a site or an acquisition in Defiance County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Defiance County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.