Groundwork

Auto · Small-town market · Mississippi

Insurance agencies in the Cleveland, MS area

The insurance agencies in the Cleveland, MS area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #277 of 537 scored small-town markets
#10 of 17 scored small-town markets based in Mississippi

Listings
16
3 chain locations (19%)
Official establishments
11
Businesses with payroll, 2023
Household spending a year
$25.3M
On vehicle insurance · $2,125 a household
Spending per listing
$1.6M
26% above the U.S.
Listings per 10k households
13.4
14% below the U.S.
Population, 2025
28,262
−8.3% since 2020

See the insurance agencies around any address in the Cleveland area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Cleveland area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Cleveland area spend about $25.3M a year on vehicle insurance, or $2,125 per household, 9% above the U.S. average. Spread across 16 insurance agencies, that is $1.6M per agency, 26% above the U.S. figure of $1.3M.

The Cleveland area has 16 insurance agencies on map listings as of September 2026. Chain locations make up 19% of them, against 21% across the U.S. Per 10,000 households, that is 13.4, 14% below the U.S. rate of 15.6.

Official counts show 11 businesses with payroll classed as insurance agencies and brokerages in the Cleveland area in 2023. That is one for every 1,083 households, against one for every 966 across the U.S.

Population estimates show the Cleveland area declined 8.3% from 2020 to 2025, against +3.1% for the U.S. The Cleveland area scores 48 (lower middle) on the Groundwork market score for insurance agencies, ranking #277 of 537 scored small-town markets and #10 of 17 scored small-town markets based in Mississippi.

How the Cleveland area compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Cleveland, MS area compared with Mississippi and the U.S.
MeasureCleveland areaMississippiU.S.
Listings per 10k households13.416.315.6
Spending per listing$1.6M$1.5M$1.3M
Households per official establishment1,083929966
Official establishment growth, 2019–2023n/a+1.5%−1.0%
Population growth, 2020–2025−8.3%−0.1%+3.1%
Spending per household on vehicle insurance$2,125$2,496$1,957
Median household income$39,585$56,447$80,734
Groundwork market score4854

Official counts and lending

Businesses

Official establishments, 2019 to 2023
11
Employees, 2023
40
Annual payroll, 2023
$1.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
163 chain locations
Listings at the U.S. rate for this spending
20The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Cleveland area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Cleveland area

Population, 2025 estimate
28,262−8.3% since 2020
Households
11,915
Median age
39.0
Homes lived in by their owners
63%
Vehicles per household
1.6
Land area
877 sq. mi.
People per square mile
34
Median household income
$39,585+32.6% vs. 2015–2019, before inflation
Average household income
$60,985
Median home value
$130,000
Jobs located here
10,627
Daytime population
29,215Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Cleveland area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Cleveland area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Insurance agencies across Mississippi

Every Mississippi market ranked →

The highest-scoring small-town markets in Mississippi for insurance agencies, numbered among those based in Mississippi, with the Cleveland area marked.

Top small-town markets in Mississippi

Small-town markets in Mississippi ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Picayune, MS703415.5$1.7M+5.6%#103 of 537
2Oxford, MS693815.8$1.6M+5.3%#110 of 537
3Starkville, MS673613.9$1.8M+0.8%#127 of 537
4Laurel, MS554614.6$1.7M−1.5%#217 of 537
5Corinth, MS541711.8$2.1M−0.5%#222 of 537
6McComb, MS542612.8$1.9M−2.6%#223 of 537
7Greenville, MS522112.3$1.7M−9.4%#244 of 537
8Columbus, MS524215.6$1.6M−2.7%#245 of 537
9Tupelo, MS4910119.5$1.3M+0.8%#274 of 537
10Cleveland, MS481613.4$1.6M−8.3%#277 of 537

Other business types in the Cleveland area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Cleveland, MS area?

Map listings as of September 2026 show 16 insurance agencies in the Cleveland area. 3 of them (19%) are chain locations. The listings count insurance agencies. Official counts show 11 businesses with payroll classed as insurance agencies and brokerages in 2023.

How much do households in the Cleveland, MS area spend on vehicle insurance?

About $25.3M a year, or $2,125 per household. That is 9% above the U.S. average (an index of 109, where 100 is the U.S. average). Spread across the 16 insurance agencies on map listings, it comes to $1.6M per agency. It is estimated from the incomes of the 11,915 households in the Cleveland area and national spending patterns by income.

How does the Cleveland, MS area compare with the U.S. for insurance agencies?

The Cleveland area has 13.4 insurance agencies per 10,000 households, 14% below the U.S. rate of 15.6. Spending per agency is $1.6M, 26% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, the Cleveland area would have about 20, against 16 on map listings. There is one business with payroll in the industry for every 1,083 households, against one for every 966 across the U.S.

How fast is the Cleveland, MS area growing?

Population estimates put the Cleveland area at 28,262 people in 2025, down 8.3% since 2020, against +3.1% for the U.S. It has 11,915 households. Median household income in the Cleveland area is $39,585, 51% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 32.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Cleveland area scores 48 for insurance agencies (lower middle), #277 of 537 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Cleveland area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Cleveland area

Screening a site or an acquisition in the Cleveland area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Cleveland area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.