Groundwork

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Insurance agencies in Tippecanoe County, IN

Competitor counts, household spending and official business counts for insurance agencies in Tippecanoe County, IN, set against other counties and the U.S.

Groundwork market score · out of 100

Score 34 out of 100: Lower middle

Ranked #1,688 of 2,272 scored counties
#36 of 81 scored counties in Indiana

Listings
110
20 chain locations (18%)
Official establishments
66
−2.9% since 2019
Household spending a year
$115.3M
On vehicle insurance · $1,521 a household
Spending per listing
$1M
16% below the U.S.
Listings per 10k households
14.5
7% below the U.S.
Population, 2025
190,456
+2.2% since 2020

See the insurance agencies around any address in Tippecanoe County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Tippecanoe County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on vehicle insurance in Tippecanoe County comes to about $115.3M a year: $1,521 per household, 22% below the U.S. average. That is about $1M of household spending for each agency on map listings, 16% below the U.S. figure of $1.3M.

There are 110 insurance agencies on map listings in Tippecanoe County as of September 2026. Of those, 20 are chain locations, or 18%, against 21% across the U.S. Per 10,000 households, that is 14.5, 7% below the U.S. rate of 15.6.

Official counts show 66 businesses with payroll classed as insurance agencies and brokerages in Tippecanoe County in 2023, down 2.9% from 2019. That is one for every 1,149 households, against one for every 966 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $1.1M have gone to businesses classed as insurance agencies and brokerages in Tippecanoe County.

Between 2020 and 2025, the population of Tippecanoe County grew 2.2%, slower than the U.S. (+3.1%). Tippecanoe County scores 34 (lower middle) on the Groundwork market score for insurance agencies, ranking #1,688 of 2,272 scored counties and #36 of 81 scored counties in Indiana.

How Tippecanoe County compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Tippecanoe County, IN compared with Indiana and the U.S.
MeasureTippecanoe CountyIndianaU.S.
Listings per 10k households14.516.215.6
Spending per listing$1M$1M$1.3M
Households per official establishment1,149916966
Official establishment growth, 2019–2023−2.9%−0.4%−1.0%
Population growth, 2020–2025+2.2%+2.7%+3.1%
Spending per household on vehicle insurance$1,521$1,648$1,957
Median household income$60,636$71,957$80,734
Groundwork market score3432

Official counts and lending

Businesses

Official establishments, 2019 to 2023
68 → 66−2.9% over the period
Employees, 2023
250
Annual payroll, 2023
$15.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
11020 chain locations
Listings at the U.S. rate for this spending
92The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$1.1M

SBA-backed loans to businesses classed as insurance agencies and brokerages in Tippecanoe County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Tippecanoe County

Population, 2025 estimate
190,456+2.2% since 2020
Households
75,808
Median age
33.6
Homes lived in by their owners
53%
Vehicles per household
1.7
Land area
499 sq. mi.
People per square mile
379
Median household income
$60,636+14.1% vs. 2015–2019, before inflation
Average household income
$83,483
Median home value
$239,300
Jobs located here
96,546
Daytime population
205,195Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Tippecanoe County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Tippecanoe County. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Indiana

Every Indiana market ranked →

The highest-scoring counties in Indiana for insurance agencies, numbered among those based in Indiana, with Tippecanoe County marked.

Top counties in Indiana

Counties in Indiana ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Owen County, IN60910.4$1.8M+2.6%#780 of 2,272
2Sullivan County, IN58810.2$1.8M+0.1%#841 of 2,272
3Dearborn County, IN572311.3$1.7M+1.7%#878 of 2,272
4LaGrange County, IN56129.3$1.6M+1.9%#914 of 2,272
5Morgan County, IN563412.0$1.6M+4.4%#918 of 2,272
6Noble County, IN522011.0$1.6M+1.0%#1,041 of 2,272
7Clark County, IN496512.7$1.3M+7.5%#1,155 of 2,272
8Hancock County, IN495014.9$1.2M+13.5%#1,157 of 2,272
9Putnam County, IN481712.0$1.5M+3.2%#1,178 of 2,272
10Washington County, IN481513.4$1.5M+0.5%#1,179 of 2,272
36Tippecanoe County, IN3411014.5$1M+2.2%#1,688 of 2,272

Other business types in Tippecanoe County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in Tippecanoe County, IN?

As of September 2026, map listings count 110 insurance agencies in Tippecanoe County. 20 of them (18%) are chain locations. The listings count insurance agencies. Official counts show 66 businesses with payroll classed as insurance agencies and brokerages in 2023, down 2.9% from 2019.

How much do households in Tippecanoe County, IN spend on vehicle insurance?

About $115.3M a year, or $1,521 per household. That is 22% below the U.S. average (an index of 78, where 100 is the U.S. average). Spread across the 110 insurance agencies on map listings, it comes to $1M per agency. It is estimated from the incomes of the 75,808 households in Tippecanoe County and national spending patterns by income.

How does Tippecanoe County, IN compare with the U.S. for insurance agencies?

Tippecanoe County has 14.5 insurance agencies per 10,000 households, 7% below the U.S. rate of 15.6. Spending per agency is $1M, 16% below the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Tippecanoe County would have about 92, against 110 on map listings. There is one business with payroll in the industry for every 1,149 households, against one for every 966 across the U.S. The official count fell 2.9% from 2019 to 2023, against −1.0% for the U.S.

How fast is Tippecanoe County, IN growing?

Population estimates put Tippecanoe County at 190,456 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 75,808 households. Median household income in Tippecanoe County is $60,636, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 14.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Tippecanoe County scores 34 for insurance agencies (lower middle), #1,688 of 2,272 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Tippecanoe County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Tippecanoe County

Screening a site or an acquisition in Tippecanoe County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Tippecanoe County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.