Groundwork

County profile · Illinois

Grundy County, IL market data

Population, household spending and competition for 56 business types in Grundy County, each scored against other counties.

Population, 2025
54,052
+2.9% since 2020
Households
20,595
Median household income
$92,235
+19.2% vs. 2015–2019, before inflation
Median home value
$271,700
Jobs located here
22,659
Highest market score
86
Tire shops, #27 of 1,530 scored counties

A site report maps the competitors on map listings around any address in Grundy County by name and distance, and the households and spending within reach. Or open the report at the center of Grundy County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 54,052 people live in Grundy County, in 20,595 households. Population estimates show Grundy County grew 2.9% from 2020 to 2025, in step with the U.S. (+3.1%). The median household income in Grundy County is $92,235 a year, 14% above the U.S. median of $80,734. That rose 19.2% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Grundy County spend the most on vehicle maintenance and repairs (an index of 128, where 100 is the U.S. average) and the least on child care and other personal services (84).

The highest Groundwork market scores in Grundy County are for tire shops (86), grocery stores (83) and grocery and convenience stores (83). Grundy County ranks #27 of 1,530 scored counties for tire shops.

Grundy County is part of the Chicago-Naperville-Elgin metro area. For its number of households, Grundy County has the most map listings, relative to the U.S., for pet grooming and boarding businesses (2.4 times the U.S. rate) and the fewest for clothing and shoe stores (37% below the U.S. rate).

All 56 business types in Grundy County

Highest Groundwork market score first. Each score compares Grundy County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Grundy County, IL, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Tire shops86#27 of 1,53052.4$5M201Under 3
Grocery stores83#133 of 2,07094.4$14.8M1596
Grocery and convenience stores83#135 of 2,4023316.0$4M1197
Child care and preschools77#130 of 1,61183.9$1.3M1267
Dentists and orthodontists75#160 of 1,886209.7$1.6M16312
Clothing and shoe stores74#264 of 2,0872110.2$2.1M1689
Clothing, shoes and laundry74#275 of 2,2103115.1$1.4M1659
Barbershops72#187 of 1,35694.4$2.5M133Under 3
Bakeries and dessert shops70#272 of 1,889188.7$5M1209
Convenience stores69#470 of 2,261209.7$6.6M84Under 3
Electricians65#253 of 1,16052.4$12.4M10313
Collision repair and body shops63#362 of 1,32762.9$4.2M13610
Hair salons63#542 of 2,3394421.4$514K11913
Coffee shops and cafes60#624 of 2,0632612.6$3.4M939
Roofing and gutters59#385 of 1,17773.4$8.9M1055
Nail salons57#490 of 1,328146.8$1.6M974
Physical therapy57#525 of 1,422115.3$2.9M12115
Car washes and detailing57#551 of 1,451146.8$1.8M713
Veterinarians57#556 of 1,48573.4$2.8M10310
Sit-down restaurants57#867 of 2,40511756.8$765K11543
Primary care and pediatrics56#639 of 1,656157.3$2.1M12050
Auto repair shops56#902 of 2,3785225.2$484K10933
Lawn, cleaning and pest control55#688 of 1,771188.7$1.6M9329
Spas and skin care55#702 of 1,7692110.2$1.1M1236
Chiropractors54#628 of 1,490146.8$2.3M9510
Salons, barbers and spas54#941 of 2,3859043.7$251K11824
Gas stations54#990 of 2,3582813.6$2.2M9332
Auto repair and car care52#1,144 of 2,4019847.6$257K9640
Mortgage brokers and lenders51#422 of 88773.4Index only115Under 3
Restaurants and cafes51#1,152 of 2,405239116.0$374K101102
Laundromats50#384 of 78552.4$9M72Under 3
Landscaping and lawn care50#712 of 1,493136.3$2.2M7320
Real estate50#1,107 of 2,2296431.1Index only11322
Real estate agents and brokers49#1,120 of 2,1765325.7Index only10914
Home repair trades48#1,154 of 2,0573416.5$1.8M7536
Fast food and sandwich shops48#1,230 of 2,2223517.0$2.6M8450
Gyms46#1,061 of 1,7922210.7$1M7810
Doctors, dentists and clinics45#1,430 of 2,39419494.2$165K10893
HVAC and plumbing44#1,085 of 1,7072210.7$2.8M5918
Optometrists and eye care43#852 of 1,302146.8$2.3M736
Pet businesses43#1,406 of 2,2003416.5$575K6518
Gyms, studios and classes42#1,436 of 2,0884119.9$546K8221
Pet grooming and boarding40#983 of 1,461188.7$1.1M435
Pizza39#1,494 of 2,0903316.0$2.7M5350
Martial arts and dance studios38#985 of 1,334167.8$1.4M6911
Pet stores36#696 of 97473.4$2.8M623
Funeral homes35#1,099 of 1,47283.9$336K495
Insurance agencies35#1,654 of 2,2723517.0$1.1M8624
Home inspectorsNot scoredNot scored41.9Index only30Under 3
House cleaningNot scoredNot scored31.5$9.3M1469
Yoga, Pilates and fitness studiosNot scoredNot scored31.5$7.5M18410
Pest controlNot scoredNot scored21.0$14MToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored21.0$16MToo fewUnder 3
Dry cleanersNot scoredNot scored10.5$44.9MToo fewUnder 3
Oil change and quick lubeNot scoredNot scored10.5$25.2MToo few4
Property managementNot scoredNot scored00.0None listedNone listed4

Household spending in Grundy County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Grundy County, IL by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$25.2M$1,223128
Gasoline and other fuels$62.1M$3,017116
Food away from home$89.5M$4,344107
Groceries$132.8M$6,450102
Personal care products and services$22.6M$1,098109
Child care and other personal services$10.1M$48884
Memberships, classes and admissions$22.4M$1,087111
Medical and dental services$32M$1,553121
Pets$19.5M$949104
Clothing, shoes and related services$44.9M$2,181106
Vehicle insurance$37.7M$1,83094
Home repairs, maintenance and insurance$62M$3,011100
Lawn care, cleaning and other household services$28M$1,35896
Rent and homeowner costs$313.8M$15,23591

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Grundy County

Population, 2025 estimate
54,052+2.9% since 2020
Households
20,595
Median age
39.5
Homes lived in by their owners
74%
Vehicles per household
2.1
Land area
418 sq. mi.
People per square mile
127
Median household income
$92,235+19.2% vs. 2015–2019, before inflation
Average household income
$111,828
Median home value
$271,700
Jobs located here
22,659
Daytime population
48,130Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Grundy County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Grundy County. Signed out, you see a blurred preview; on an account, each report is one action.

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Grundy County is part of the Chicago-Naperville-Elgin, IL-IN metro area.

Questions

How fast is Grundy County, IL growing?

Population estimates put Grundy County at 54,052 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 20,595 households. Against the 2015–2019 survey, median household income rose 19.2%, before inflation.

How much do households in Grundy County, IL spend?

Households in Grundy County spend about $313.8M a year on rent and homeowner costs, $132.8M on groceries and $89.5M on food away from home. Relative to the U.S., household spending in Grundy County runs highest on vehicle maintenance and repairs (an index of 128, where 100 is the U.S. average) and lowest on child care and other personal services (84).

Which business types have the highest market scores in Grundy County, IL?

Of the business types scored in Grundy County, tire shops (86), grocery stores (83) and grocery and convenience stores (83) have the highest Groundwork market scores. For tire shops, that ranks #27 of 1,530 scored counties.

How does Grundy County, IL compare with the U.S.?

Median household income in Grundy County is $92,235, 14% above the U.S. median of $80,734. The population rose 2.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $271,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pet grooming and boarding businesses (2.4 times the U.S. rate) and lowest for clothing and shoe stores (37% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 48 of the 56 business types have a score in Grundy County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Grundy County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Grundy County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Grundy County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.