County profile · Illinois
Bureau County, IL market data
How Bureau County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 32,510
- −2.1% since 2020
- Households
- 14,028
- Median household income
- $69,257
- +20.6% vs. 2015–2019, before inflation
- Median home value
- $126,900
- Jobs located here
- 10,627
- Highest market score
- 74
- Dentists and orthodontists, #168 of 1,886 scored counties
A site report maps the competitors on map listings around any address in Bureau County by name and distance, and the households and spending within reach. Or open the report at the center of Bureau County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Bureau County has an estimated 32,510 people and 14,028 households. Population estimates put the population change in Bureau County from 2020 to 2025 at −2.1%, against +3.1% for the U.S. Median household income in Bureau County is $69,257, 14% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.6%, before inflation.
Relative to the U.S., household spending in Bureau County runs highest on vehicle maintenance and repairs (an index of 111, where 100 is the U.S. average) and lowest on child care and other personal services (61).
Of the business types scored in Bureau County, dentists and orthodontists (74), fast food and sandwich shops (68) and real estate agents and brokers (66) have the highest Groundwork market scores. For dentists and orthodontists, that ranks #168 of 1,886 scored counties.
Bureau County is part of the Ottawa area. Against the U.S., map listings per household run highest for car washes and detailers (2.3 times the U.S. rate) and lowest for real estate businesses (80% below the U.S. rate).
All 56 business types in Bureau County
Highest Groundwork market score first. Each score compares Bureau County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Dentists and orthodontists | 74 | #168 of 1,886 | 8 | 5.7 | $2.3M | 238 | 5 |
| Fast food and sandwich shops | 68 | #423 of 2,222 | 12 | 8.6 | $4.3M | 140 | 15 |
| Real estate agents and brokers | 66 | #314 of 2,176 | 8 | 5.7 | Index only | 430 | 3 |
| Real estate | 66 | #327 of 2,229 | 11 | 7.8 | Index only | 394 | 3 |
| Home repair trades | 63 | #434 of 2,057 | 10 | 7.1 | $3.6M | 147 | 12 |
| Convenience stores | 63 | #642 of 2,261 | 8 | 5.7 | $10.2M | 130 | 3 |
| Spas and skin care | 61 | #467 of 1,769 | 7 | 5.0 | $1.9M | 214 | Under 3 |
| Salons, barbers and spas | 59 | #678 of 2,385 | 38 | 27.1 | $345K | 162 | 9 |
| Doctors, dentists and clinics | 57 | #876 of 2,394 | 84 | 59.9 | $223K | 146 | 21 |
| Grocery stores | 54 | #872 of 2,070 | 8 | 5.7 | $10.2M | 110 | 5 |
| Barbershops | 53 | #613 of 1,356 | 5 | 3.6 | $2.6M | 139 | Under 3 |
| Grocery and convenience stores | 53 | #1,063 of 2,402 | 26 | 18.5 | $3.2M | 93 | 8 |
| Bakeries and dessert shops | 52 | #841 of 1,889 | 9 | 6.4 | $5.7M | 137 | 8 |
| Clothing, shoes and laundry | 52 | #1,038 of 2,210 | 17 | 12.1 | $1.5M | 173 | 10 |
| Auto repair shops | 52 | #1,081 of 2,378 | 22 | 15.7 | $678K | 152 | 21 |
| Hair salons | 51 | #1,103 of 2,339 | 23 | 16.4 | $571K | 133 | 9 |
| Gyms | 50 | #902 of 1,792 | 8 | 5.7 | $1.4M | 105 | Under 3 |
| Clothing and shoe stores | 49 | #1,076 of 2,087 | 13 | 9.3 | $2M | 157 | 10 |
| Pet businesses | 49 | #1,164 of 2,200 | 18 | 12.8 | $612K | 70 | 3 |
| Veterinarians | 48 | #788 of 1,485 | 5 | 3.6 | $2.2M | 81 | 3 |
| Auto repair and car care | 48 | #1,290 of 2,401 | 49 | 34.9 | $304K | 113 | 24 |
| Chiropractors | 47 | #848 of 1,490 | 10 | 7.1 | $1.9M | 78 | 3 |
| Coffee shops and cafes | 45 | #1,198 of 2,063 | 12 | 8.6 | $4.3M | 115 | 8 |
| Gyms, studios and classes | 45 | #1,289 of 2,088 | 16 | 11.4 | $680K | 103 | Under 3 |
| Pizza | 42 | #1,381 of 2,090 | 19 | 13.5 | $2.7M | 53 | 15 |
| Funeral homes | 41 | #957 of 1,472 | 7 | 5.0 | $340K | 50 | 3 |
| Restaurants and cafes | 39 | #1,667 of 2,405 | 159 | 113.3 | $322K | 87 | 50 |
| Optometrists and eye care | 37 | #959 of 1,302 | 6 | 4.3 | $3.1M | 100 | 5 |
| Electricians | 35 | #915 of 1,160 | 5 | 3.6 | $7.2M | 60 | 6 |
| Gas stations | 32 | #1,884 of 2,358 | 22 | 15.7 | $1.7M | 73 | 20 |
| Sit-down restaurants | 32 | #1,958 of 2,405 | 84 | 59.9 | $609K | 92 | 27 |
| Martial arts and dance studios | 29 | #1,154 of 1,334 | 7 | 5.0 | $1.6M | 77 | Under 3 |
| Car washes and detailing | 24 | #1,327 of 1,451 | 12 | 8.6 | $1.2M | 49 | 3 |
| Lawn, cleaning and pest control | 22 | #1,706 of 1,771 | 15 | 10.7 | $1.1M | 65 | 20 |
| Pet grooming and boarding | 16 | #1,410 of 1,461 | 10 | 7.1 | $1.1M | 43 | Under 3 |
| Insurance agencies | 16 | #2,159 of 2,272 | 24 | 17.1 | $973K | 77 | 20 |
| Landscaping and lawn care | 14 | #1,478 of 1,493 | 13 | 9.3 | $1.3M | 43 | 17 |
| Collision repair and body shops | Not scored | Not scored | 4 | 2.9 | $3.7M | 121 | 3 |
| HVAC and plumbing | Not scored | Not scored | 3 | 2.1 | $11.9M | 251 | 6 |
| Mortgage brokers and lenders | Not scored | Not scored | 3 | 2.1 | Index only | 160 | Under 3 |
| Nail salons | Not scored | Not scored | 3 | 2.1 | $4.4M | 262 | Under 3 |
| Pet stores | Not scored | Not scored | 3 | 2.1 | $3.7M | 81 | Under 3 |
| Child care and preschools | Not scored | Not scored | 2 | 1.4 | $2.5M | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 2 | 1.4 | $8.2M | Too few | 3 |
| Laundromats | Not scored | Not scored | 2 | 1.4 | $13M | Too few | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 2 | 1.4 | $9.4M | Too few | 8 |
| Roofing and gutters | Not scored | Not scored | 2 | 1.4 | $17.9M | Too few | Under 3 |
| Tire shops | Not scored | Not scored | 2 | 1.4 | $7.5M | Too few | Under 3 |
| Physical therapy | Not scored | Not scored | 1 | 0.7 | $18.7M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.7 | $18.7M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.7 | $10.9M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Bureau County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $14.9M | $1,063 | 111 |
| Gasoline and other fuels | $38.4M | $2,736 | 105 |
| Food away from home | $51.2M | $3,647 | 90 |
| Groceries | $82M | $5,844 | 92 |
| Personal care products and services | $13.1M | $936 | 93 |
| Child care and other personal services | $4.9M | $352 | 61 |
| Memberships, classes and admissions | $10.9M | $776 | 79 |
| Medical and dental services | $18.7M | $1,336 | 104 |
| Pets | $11M | $785 | 86 |
| Clothing, shoes and related services | $25.9M | $1,848 | 90 |
| Vehicle insurance | $23.3M | $1,664 | 85 |
| Home repairs, maintenance and insurance | $35.8M | $2,551 | 85 |
| Lawn care, cleaning and other household services | $16.3M | $1,163 | 82 |
| Rent and homeowner costs | $187.7M | $13,377 | 80 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Bureau County
- Population, 2025 estimate
- 32,510−2.1% since 2020
- Households
- 14,028
- Median age
- 44.2
- Homes lived in by their owners
- 76%
- Vehicles per household
- 1.9
- Land area
- 869 sq. mi.
- People per square mile
- 38
- Median household income
- $69,257+20.6% vs. 2015–2019, before inflation
- Average household income
- $87,255
- Median home value
- $126,900
- Jobs located here
- 10,627
- Daytime population
- 28,480Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Bureau County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Bureau County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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- LaSalle County, IL108,714 people
- Lee County, IL33,869 people
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- Henry County, IL48,643 people
- Woodford County, IL38,312 people
Questions
How fast is Bureau County, IL growing?
Population estimates put Bureau County at 32,510 people in 2025, down 2.1% since 2020, against +3.1% for the U.S. It has 14,028 households. Median household income rose 20.6% from the 2015–2019 survey, before inflation.
How much do households in Bureau County, IL spend?
Households in Bureau County spend about $187.7M a year on rent and homeowner costs, $82M on groceries and $51.2M on food away from home. Set against the U.S., households in Bureau County spend the most on vehicle maintenance and repairs (an index of 111, where 100 is the U.S. average) and the least on child care and other personal services (61).
Which business types have the highest market scores in Bureau County, IL?
The highest Groundwork market scores in Bureau County are for dentists and orthodontists (74), fast food and sandwich shops (68) and real estate agents and brokers (66). Bureau County ranks #168 of 1,886 scored counties for dentists and orthodontists.
How does Bureau County, IL compare with the U.S.?
The median household income in Bureau County is $69,257 a year, 14% below the U.S. median of $80,734. The population fell 2.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $126,900, against $332,700 for the U.S. For its number of households, Bureau County has the most map listings, relative to the U.S., for car washes and detailers (2.3 times the U.S. rate) and the fewest for real estate businesses (80% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 37 of the 56 business types have a score in Bureau County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Bureau County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Bureau County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Bureau County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.