Groundwork

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House cleaning businesses in Martin County, NC

Competitor counts, household spending and official business counts for house cleaning businesses in Martin County, NC, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$11.6M
On lawn care, cleaning and other household services · $1,222 a household
Spending per listing
$11.6M
Too few listings to compare
Listings per 10k households
1.1
Too few listings to compare
Population, 2025
21,601
−1.6% since 2020

See the house cleaning businesses around any address in Martin County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Martin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,222 per household (14% below the U.S. average), households in Martin County spend about $11.6M a year on lawn care, cleaning and other household services. That works out to $11.6M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses.

There is 1 house cleaning business on map listings in Martin County as of September 2026. That is 1.1 per 10,000 households.

Official counts don’t publish a figure for janitorial and carpet cleaning services in Martin County, since they leave out counts under 3.

Between 2020 and 2025, the population of Martin County declined 1.6%, against +3.1% for the U.S. With 1 house cleaning business on map listings, Martin County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Martin County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Martin County, NC compared with North Carolina and the U.S.
MeasureMartin CountyNorth CarolinaU.S.
Listings per 10k households1.12.52.2
Spending per listing$11.6M$5.8M$6.4M
Households per official establishmentn/a1,7031,735
Official establishment growth, 2019–2023n/a+4.2%+6.6%
Population growth, 2020–2025−1.6%+7.2%+3.1%
Spending per household on lawn care, cleaning and other household services$1,222$1,482$1,414
Median household income$48,578$72,388$80,734
Groundwork market scoreNot scored55

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Martin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Martin County

Population, 2025 estimate
21,601−1.6% since 2020
Households
9,502
Median age
45.9
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
456 sq. mi.
People per square mile
47
Median household income
$48,578+21.2% vs. 2015–2019, before inflation
Average household income
$65,879
Median home value
$109,700
Jobs located here
6,663
Daytime population
18,494Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Martin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of Martin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

House cleaning across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for house cleaning businesses, numbered among those based in North Carolina, with Martin County marked.

Top counties in North Carolina

Counties in North Carolina ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Orange County, NC8461.0$16.2M+6.1%#20 of 847
2Davidson County, NC7971.0$13.7M+6.6%#39 of 847
3Lincoln County, NC7871.9$8.2M+13.2%#47 of 847
4Harnett County, NC78102.0$7M+12.3%#53 of 847
5Moore County, NC78112.5$6.2M+10.3%#54 of 847
6Rowan County, NC73101.7$8.1M+5.6%#81 of 847
7Wayne County, NC6971.5$9M+3.8%#109 of 847
8Alamance County, NC68121.7$8.1M+8.5%#122 of 847
9Durham County, NC68312.2$7.3M+7.7%#125 of 847
10Cleveland County, NC6871.8$7.3M+3.4%#126 of 847
Martin County, NCNot scored11.1$11.6M−1.6%

Other business types in Martin County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in Martin County, NC?

As of September 2026, map listings count 1 house cleaning business in Martin County. The listings count house cleaners and carpet cleaners. No official count is published for janitorial and carpet cleaning services in Martin County: counts under 3 are left out.

How much do households in Martin County, NC spend on lawn care, cleaning and other household services?

About $11.6M a year, or $1,222 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 1 house cleaning business on map listings, it comes to $11.6M per business. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade. It is estimated from the incomes of the 9,502 households in Martin County and national spending patterns by income.

How does Martin County, NC compare with the U.S. for house cleaning businesses?

Martin County has 1 house cleaning business on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of house cleaning businesses to household spending, Martin County would have about 2, against 1 on map listings.

How fast is Martin County, NC growing?

Population estimates put Martin County at 21,601 people in 2025, down 1.6% since 2020, against +3.1% for the U.S. It has 9,502 households. The median household income in Martin County is $48,578 a year, 40% below the U.S. median of $80,734. That rose 21.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Martin County has no market score for house cleaning businesses: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Martin County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in Martin County

Screening a site or an acquisition in Martin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Martin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.