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Home services · Small-town market · North Carolina

Home repair companies in the Roanoke Rapids, NC area

How the Roanoke Rapids, NC area compares with other small-town markets and the U.S. for home repair companies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #323 of 526 scored small-town markets
#14 of 23 scored small-town markets based in North Carolina

Listings
21
0 chain locations (0%)
Official establishments
41
+24.2% since 2019
Household spending a year
$65.4M
On home repairs, maintenance and insurance · $2,315 a household
Spending per listing
$3.1M
28% above the U.S.
Listings per 10k households
7.4
40% below the U.S.
Population, 2025
63,025
−4.3% since 2020

See the home repair companies around any address in the Roanoke Rapids area

The site report maps the home repair companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Roanoke Rapids area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Roanoke Rapids area spend about $65.4M a year on home repairs, maintenance and insurance, or $2,315 per household, 23% below the U.S. average. Spread across 21 home repair companies, that is $3.1M per company, 28% above the U.S. figure of $2.4M.

The Roanoke Rapids area has 21 home repair companies on map listings as of September 2026. None of them are chain locations, against 4% across the U.S. Per 10,000 households, that is 7.4, 40% below the U.S. rate of 12.4.

The official count of businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in the Roanoke Rapids area was 41 in 2023, up 24.2% from 2019. That is one for every 689 households, against one for every 587 across the U.S.

Population estimates put the population change in the Roanoke Rapids area from 2020 to 2025 at −4.3%, against +3.1% for the U.S. The Groundwork market score for home repair companies in the Roanoke Rapids area is 45 (lower middle), #323 of 526 scored small-town markets and #14 of 23 scored small-town markets based in North Carolina.

How the Roanoke Rapids area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the home repair companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Home repair trades in Roanoke Rapids, NC area compared with North Carolina and the U.S.
MeasureRoanoke Rapids areaNorth CarolinaU.S.
Listings per 10k households7.412.912.4
Spending per listing$3.1M$2.2M$2.4M
Households per official establishment689544587
Official establishment growth, 2019–2023+24.2%+14.3%+9.6%
Population growth, 2020–2025−4.3%+7.2%+3.1%
Spending per household on home repairs, maintenance and insurance$2,315$2,889$3,018
Median household income$47,104$72,388$80,734
Groundwork market score4554

Official counts and lending

Businesses

Official establishments, 2019 to 2023
41+24.2% over the period
Employees, 2023
453
Annual payroll, 2023
$22.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
210 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as plumbing, HVAC, electrical and roofing contractors in the Roanoke Rapids area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Roanoke Rapids area

Population, 2025 estimate
63,025−4.3% since 2020
Households
28,240
Median age
45.1
Homes lived in by their owners
66%
Vehicles per household
2.0
Land area
1,261 sq. mi.
People per square mile
51
Median household income
$47,104+30.4% vs. 2015–2019, before inflation
Average household income
$65,240
Median home value
$108,600
Jobs located here
19,026
Daytime population
57,924Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Roanoke Rapids area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the home repair companies on map listings by name and distance.

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Home repair trades across North Carolina

Every North Carolina market ranked →

The highest-scoring small-town markets in North Carolina for home repair companies, numbered among those based in North Carolina, with the Roanoke Rapids area marked.

Top small-town markets in North Carolina

Small-town markets in North Carolina ranked for home repair companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington, NC73126.2$4.1M0.0%#33 of 526
2Lumberton, NC70276.3$3.5M+3.4%#51 of 526
3New Bern, NC665510.5$2.5M+3.6%#85 of 526
4Laurinburg, NC6275.6$4.2M−0.3%#118 of 526
5Anderson Creek, NC625911.8$2.3M+12.3%#125 of 526
6Elizabeth City, NC612314.6$1.8M+4.5%#131 of 526
7Albemarle, NC542911.5$2.3M+9.8%#218 of 526
8Henderson, NC50159.3$2.6M+0.2%#269 of 526
9Waynesville, NC483512.9$2M+1.9%#293 of 526
10Shelby-Kings Mountain, NC475213.4$1.9M+3.4%#303 of 526
14Roanoke Rapids, NC45217.4$3.1M−4.3%#323 of 526

Other business types in the Roanoke Rapids area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many home repair companies are in the Roanoke Rapids, NC area?

Map listings as of September 2026 show 21 home repair companies in the Roanoke Rapids area. None of them are chain locations. The listings count HVAC, plumbing, electrical, roofing and gutter companies. Official counts show 41 businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in 2023, up 24.2% from 2019.

How much do households in the Roanoke Rapids, NC area spend on home repairs, maintenance and insurance?

About $65.4M a year, or $2,315 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 21 home repair companies on map listings, it comes to $3.1M per company. It is estimated from the incomes of the 28,240 households in the Roanoke Rapids area and national spending patterns by income.

How does the Roanoke Rapids, NC area compare with the U.S. for home repair companies?

The Roanoke Rapids area has 7.4 home repair companies per 10,000 households, 40% below the U.S. rate of 12.4. Spending per company is $3.1M, 28% above the U.S. figure of $2.4M. At the U.S. ratio of home repair companies to household spending, the Roanoke Rapids area would have about 27, against 21 on map listings. There is one business with payroll in the industry for every 689 households, against one for every 587 across the U.S. The official count rose 24.2% from 2019 to 2023, against +9.6% for the U.S.

How fast is the Roanoke Rapids, NC area growing?

Population estimates put the Roanoke Rapids area at 63,025 people in 2025, down 4.3% since 2020, against +3.1% for the U.S. It has 28,240 households. The median household income in the Roanoke Rapids area is $47,104 a year, 42% below the U.S. median of $80,734. That rose 30.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Roanoke Rapids area scores 45 for home repair companies (lower middle), #323 of 526 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Roanoke Rapids area. It maps the home repair companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for home repair companies · All 56 business types in the Roanoke Rapids area

Screening a site or an acquisition in the Roanoke Rapids area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Roanoke Rapids area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.