Groundwork

Clothing and laundry · Small-town market · North Carolina

Laundromats in the Roanoke Rapids, NC area

How the Roanoke Rapids, NC area compares with other small-town markets and the U.S. for laundromats: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 7 out of 100: Very low

Ranked #149 of 150 scored small-town markets
#7 of 7 scored small-town markets based in North Carolina

Listings
9
1 chain location (11%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$43.9M
On clothing, shoes and related services · $1,555 a household
Spending per listing
$4.9M
61% below the U.S.
Listings per 10k households
3.2
Twice the U.S.
Population, 2025
63,025
−4.3% since 2020

See the laundromats around any address in the Roanoke Rapids area

The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Roanoke Rapids area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Roanoke Rapids area scores 7 (very low) on the Groundwork market score for laundromats, ranking #149 of 150 scored small-town markets and #7 of 7 scored small-town markets based in North Carolina. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 9 laundromats in the Roanoke Rapids area. One of them (11%) is a chain location, against 19% across the U.S. Per 10,000 households, that is 3.2, twice the U.S. rate of 1.6.

Households in the Roanoke Rapids area spend about $43.9M a year on clothing, shoes and related services, or $1,555 per household, 24% below the U.S. average. That is about $4.9M of household spending for each laundromat on map listings, 61% below the U.S. figure of $12.5M. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade.

There is no official count of businesses with payroll classed as coin-operated laundries in the Roanoke Rapids area: counts under 3 aren’t published. Between 2020 and 2025, the population of the Roanoke Rapids area declined 4.3%, against +3.1% for the U.S.

How the Roanoke Rapids area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Laundromats in Roanoke Rapids, NC area compared with North Carolina and the U.S.
MeasureRoanoke Rapids areaNorth CarolinaU.S.
Listings per 10k households3.21.11.6
Spending per listing$4.9M$16.8M$12.5M
Households per official establishmentn/a13,85911,865
Official establishment growth, 2019–2023n/a+15.3%+3.0%
Population growth, 2020–2025−4.3%+7.2%+3.1%
Spending per household on clothing, shoes and related services$1,555$1,894$2,055
Median household income$47,104$72,388$80,734
Groundwork market score761

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
91 chain location
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as coin-operated laundries in the Roanoke Rapids area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Roanoke Rapids area

Population, 2025 estimate
63,025−4.3% since 2020
Households
28,240
Median age
45.1
Homes lived in by their owners
66%
Vehicles per household
2.0
Land area
1,261 sq. mi.
People per square mile
51
Median household income
$47,104+30.4% vs. 2015–2019, before inflation
Average household income
$65,240
Median home value
$108,600
Jobs located here
19,026
Daytime population
57,924Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Roanoke Rapids area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.

Or open the report at the center of the Roanoke Rapids area. Signed out, you see a blurred preview; on an account, each report is one action.

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Laundromats across North Carolina

Every North Carolina market ranked →

The highest-scoring small-town markets in North Carolina for laundromats, numbered among those based in North Carolina, with the Roanoke Rapids area marked.

Top small-town markets in North Carolina

Small-town markets in North Carolina ranked for laundromats by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Anderson Creek, NC8171.4$12.8M+12.3%#7 of 150
2New Bern, NC7951.0$18M+3.6%#10 of 150
3Shelby-Kings Mountain, NC7551.3$12.9M+3.4%#16 of 150
4Forest City, NC5251.9$8.5M+2.1%#67 of 150
5Lumberton, NC42122.8$5.3M+3.4%#93 of 150
6Henderson, NC1953.1$5.2M+0.2%#142 of 150
7Roanoke Rapids, NC793.2$4.9M−4.3%#149 of 150

Other business types in the Roanoke Rapids area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many laundromats are in the Roanoke Rapids, NC area?

There are 9 laundromats on map listings in the Roanoke Rapids area as of September 2026. One of them (11%) is a chain location. The listings count laundromats. No official count is published for coin-operated laundries in the Roanoke Rapids area: counts under 3 are left out.

How much do households in the Roanoke Rapids, NC area spend on clothing, shoes and related services?

About $43.9M a year, or $1,555 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 9 laundromats on map listings, it comes to $4.9M per laundromat. The spending figure covers all clothing, shoes and related services, not only laundromats. It is estimated from the incomes of the 28,240 households in the Roanoke Rapids area and national spending patterns by income.

How does the Roanoke Rapids, NC area compare with the U.S. for laundromats?

The Roanoke Rapids area has 3.2 laundromats per 10,000 households, twice the U.S. rate of 1.6. Spending per laundromat is $4.9M, 61% below the U.S. figure of $12.5M. At the national ratio of laundromats to household spending, the Roanoke Rapids area would have about 4, against 9 on map listings.

How fast is the Roanoke Rapids, NC area growing?

Population estimates put the Roanoke Rapids area at 63,025 people in 2025, down 4.3% since 2020, against +3.1% for the U.S. It has 28,240 households. The median household income in the Roanoke Rapids area is $47,104 a year, 42% below the U.S. median of $80,734. That rose 30.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Roanoke Rapids area scores 7 for laundromats (very low), #149 of 150 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Roanoke Rapids area. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for laundromats · All 56 business types in the Roanoke Rapids area

Screening a site or an acquisition in the Roanoke Rapids area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Roanoke Rapids area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.