Groundwork

Home services · Small-town market · California

Home repair companies in the Sonora, CA area

How the Sonora, CA area compares with other small-town markets and the U.S. for home repair companies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 26 out of 100: Lower middle

Ranked #500 of 526 scored small-town markets
#9 of 9 scored small-town markets based in California

Listings
44
1 chain location (2%)
Official establishments
53
−8.6% since 2019
Household spending a year
$63.8M
On home repairs, maintenance and insurance · $2,811 a household
Spending per listing
$1.4M
40% below the U.S.
Listings per 10k households
19.4
56% above the U.S.
Population, 2025
53,160
−4.0% since 2020

See the home repair companies around any address in the Sonora area

The site report maps the home repair companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sonora area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for home repair companies in the Sonora area is 26 (lower middle), #500 of 526 scored small-town markets and #9 of 9 scored small-town markets based in California. That puts it in the bottom quarter of small-town markets.

Household spending on home repairs, maintenance and insurance in the Sonora area comes to about $63.8M a year: $2,811 per household, 7% below the U.S. average. Spread across 44 home repair companies, that is $1.4M per company, 40% below the U.S. figure of $2.4M.

The Sonora area has 44 home repair companies on map listings as of September 2026. One of them (2%) is a chain location, against 4% across the U.S. That is 19.4 per 10,000 households, 56% above the U.S. rate of 12.4.

In 2023, official counts showed 53 businesses with payroll in the Sonora area classed as plumbing, HVAC, electrical and roofing contractors, down 8.6% from 2019. That is one for every 428 households, against one for every 587 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $395K have gone to businesses classed as plumbing, HVAC, electrical and roofing contractors in the Sonora area. Population estimates show the Sonora area declined 4.0% from 2020 to 2025, against +3.1% for the U.S.

How the Sonora area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the home repair companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Home repair trades in Sonora, CA area compared with California and the U.S.
MeasureSonora areaCaliforniaU.S.
Listings per 10k households19.410.512.4
Spending per listing$1.4M$3.1M$2.4M
Households per official establishment428547587
Official establishment growth, 2019–2023−8.6%+12.2%+9.6%
Population growth, 2020–2025−4.0%−0.4%+3.1%
Spending per household on home repairs, maintenance and insurance$2,811$3,240$3,018
Median household income$77,404$99,122$80,734
Groundwork market score2658

Official counts and lending

Businesses

Official establishments, 2019 to 2023
53−8.6% over the period
Employees, 2023
274
Annual payroll, 2023
$17.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
441 chain location
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$395K

SBA-backed loans to businesses classed as plumbing, HVAC, electrical and roofing contractors in the Sonora area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Sonora area

Population, 2025 estimate
53,160−4.0% since 2020
Households
22,690
Median age
48.6
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
2,221 sq. mi.
People per square mile
25
Median household income
$77,404+28.8% vs. 2015–2019, before inflation
Average household income
$104,064
Median home value
$433,200
Jobs located here
16,129
Daytime population
40,598Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Sonora area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the home repair companies on map listings by name and distance.

Or open the report at the center of the Sonora area. Signed out, you see a blurred preview; on an account, each report is one action.

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Home repair trades across California

Every California market ranked →

The highest-scoring small-town markets in California for home repair companies, numbered among those based in California (a market based in another state is listed without a number), with the Sonora area marked.

Top small-town markets in California

Small-town markets in California ranked for home repair companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Crescent City, CA6366.3$4M−4.4%#110 of 526
2Red Bluff, CA59197.7$3.3M−1.7%#148 of 526
3Clearlake, CA58238.5$3M−0.6%#163 of 526
4Eureka-Arcata, CA56407.3$3.5M−3.4%#183 of 526
5Bishop, CA521012.4$2.2M−4.4%#244 of 526
Gardnerville Ranchos, NV-CA512913.3$2.3M+0.9%#260 of 526
6Ukiah, CA443710.6$2.5M−3.5%#331 of 526
7Truckee-Grass Valley, CA347818.2$1.7M−0.4%#441 of 526
8Susanville, CA301111.9$2.1M−13.1%#468 of 526
9Sonora, CA264419.4$1.4M−4.0%#500 of 526

Other business types in the Sonora area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many home repair companies are in the Sonora, CA area?

Map listings as of September 2026 show 44 home repair companies in the Sonora area. One of them (2%) is a chain location. The listings count HVAC, plumbing, electrical, roofing and gutter companies. Official counts show 53 businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in 2023, down 8.6% from 2019.

How much do households in the Sonora, CA area spend on home repairs, maintenance and insurance?

About $63.8M a year, or $2,811 per household. That is 7% below the U.S. average (an index of 93, where 100 is the U.S. average). Spread across the 44 home repair companies on map listings, it comes to $1.4M per company. It is estimated from the incomes of the 22,690 households in the Sonora area and national spending patterns by income.

How does the Sonora, CA area compare with the U.S. for home repair companies?

The Sonora area has 19.4 home repair companies per 10,000 households, 56% above the U.S. rate of 12.4. Spending per company is $1.4M, 40% below the U.S. figure of $2.4M. At the U.S. ratio of home repair companies to household spending, the Sonora area would have about 26, against 44 on map listings. There is one business with payroll in the industry for every 428 households, against one for every 587 across the U.S. The official count fell 8.6% from 2019 to 2023, against +9.6% for the U.S.

How fast is the Sonora, CA area growing?

Population estimates put the Sonora area at 53,160 people in 2025, down 4.0% since 2020, against +3.1% for the U.S. It has 22,690 households. The median household income in the Sonora area is $77,404 a year, 4% below the U.S. median of $80,734. That rose 28.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sonora area scores 26 for home repair companies (lower middle), #500 of 526 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Sonora area. It maps the home repair companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for home repair companies · All 56 business types in the Sonora area

Screening a site or an acquisition in the Sonora area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Sonora area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.