Beauty and personal care · Small-town market · Tennessee
Hair salons in the Dyersburg, TN area
The hair salons in the Dyersburg, TN area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 43 out of 100: Lower middle
Ranked #346 of 538 scored small-town markets
#12 of 17 scored small-town markets based in Tennessee
- Listings
- 29
- 7 chain locations (24%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $11.6M
- On personal care products and services · $783 a household
- Spending per listing
- $399K
- 7% below the U.S.
- Listings per 10k households
- 19.6
- 16% below the U.S.
- Population, 2025
- 36,320
- −1.1% since 2020
See the hair salons around any address in the Dyersburg area
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Dyersburg area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in the Dyersburg area spend about $11.6M a year on personal care products and services, or $783 per household, 22% below the U.S. average. Spread across 29 hair salons, that is $399K per salon, 7% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.
There are 29 hair salons on map listings in the Dyersburg area as of September 2026. Chain locations make up 24% of them, against 14% across the U.S. Per 10,000 households, that is 19.6, 16% below the U.S. rate of 23.4.
Official counts show 4 businesses with payroll classed as beauty salons in the Dyersburg area in 2023. That is one for every 3,692 households, against one for every 1,535 across the U.S. Another 122 one-person businesses have no payroll, by official counts.
Population estimates put the population change in the Dyersburg area from 2020 to 2025 at −1.1%, against +3.1% for the U.S. The Dyersburg area scores 43 (lower middle) on the Groundwork market score for hair salons, ranking #346 of 538 scored small-town markets and #12 of 17 scored small-town markets based in Tennessee.
How the Dyersburg area compares
The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Dyersburg area | Tennessee | U.S. |
|---|---|---|---|
| Listings per 10k households | 19.6 | 23.1 | 23.4 |
| Spending per listing | $399K | $379K | $430K |
| Households per official establishment | 3,692 | 2,659 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | +1.9% | +6.0% |
| Population growth, 2020–2025 | −1.1% | +5.6% | +3.1% |
| Spending per household on personal care products and services | $783 | $874 | $1,005 |
| Median household income | $58,154 | $69,595 | $80,734 |
| Groundwork market score | 43 | 51 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4
- Employees, 2023
- 32
- Annual payroll, 2023
- $876K
- One-person businesses, 2023
- 122Businesses with no payroll
- Map listings, September 2026
- 297 chain locations
- Listings at the U.S. rate for this spending
- 27The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in the Dyersburg area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Dyersburg area
- Population, 2025 estimate
- 36,320−1.1% since 2020
- Households
- 14,769
- Median age
- 40.5
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.7
- Land area
- 512 sq. mi.
- People per square mile
- 71
- Median household income
- $58,154+31.6% vs. 2015–2019, before inflation
- Average household income
- $87,907
- Median home value
- $166,400
- Jobs located here
- 15,590
- Daytime population
- 36,284Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Dyersburg area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of the Dyersburg area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Tennessee
Every Tennessee market ranked →The highest-scoring small-town markets in Tennessee for hair salons, numbered among those based in Tennessee, with the Dyersburg area marked.
Top small-town markets in Tennessee
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Athens, TN | 73 | 45 | 17.0 | $474K | +8.2% | #41 of 538 |
| 2Winchester, TN | 69 | 29 | 16.6 | $493K | +6.4% | #65 of 538 |
| 3Shelbyville, TN | 64 | 37 | 19.0 | $443K | +9.7% | #113 of 538 |
| 4Lewisburg, TN | 63 | 28 | 20.6 | $422K | +10.5% | #124 of 538 |
| 5Martin, TN | 59 | 21 | 15.7 | $473K | +1.1% | #163 of 538 |
| 6Fayetteville, TN | 58 | 33 | 22.2 | $373K | +4.3% | #182 of 538 |
| 7Crossville, TN | 56 | 60 | 21.3 | $367K | +8.0% | #206 of 538 |
| 8Greeneville, TN | 55 | 50 | 17.6 | $435K | +5.0% | #215 of 538 |
| 9Tullahoma-Manchester, TN | 51 | 73 | 28.3 | $280K | +7.3% | #272 of 538 |
| 10Newport, TN | 49 | 26 | 16.8 | $423K | +5.1% | #284 of 538 |
| 12Dyersburg, TN | 43 | 29 | 19.6 | $399K | −1.1% | #346 of 538 |
Other business types in the Dyersburg area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas36
- Hair salons43
- Barbershops
- Nail salons15
- Spas and skin care22
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in the Dyersburg, TN area?
As of September 2026, map listings count 29 hair salons in the Dyersburg area. 7 of them (24%) are chain locations. The listings count hair and beauty salons. Official counts show 4 businesses with payroll classed as beauty salons in 2023. Official counts list 122 one-person businesses without payroll.
How much do households in the Dyersburg, TN area spend on personal care products and services?
About $11.6M a year, or $783 per household. That is 22% below the U.S. average (an index of 78, where 100 is the U.S. average). Spread across the 29 hair salons on map listings, it comes to $399K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 14,769 households in the Dyersburg area and national spending patterns by income.
How does the Dyersburg, TN area compare with the U.S. for hair salons?
The Dyersburg area has 19.6 hair salons per 10,000 households, 16% below the U.S. rate of 23.4. Spending per salon is $399K, 7% below the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, the Dyersburg area would have about 27, against 29 on map listings. There is one business with payroll in the industry for every 3,692 households, against one for every 1,535 across the U.S.
How fast is the Dyersburg, TN area growing?
Population estimates put the Dyersburg area at 36,320 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 14,769 households. Median household income in the Dyersburg area is $58,154, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Dyersburg area scores 43 for hair salons (lower middle), #346 of 538 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Dyersburg area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in the Dyersburg area
Screening a site or an acquisition in the Dyersburg area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Dyersburg area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.