Beauty and personal care · County · Oklahoma
Hair salons in Murray County, OK
Competitor counts, household spending and official business counts for hair salons in Murray County, OK, set against other counties and the U.S.
Groundwork market score · out of 100
Score 34 out of 100: Lower middle
Ranked #1,897 of 2,339 scored counties
#38 of 55 scored counties in Oklahoma
- Listings
- 10
- 3 chain locations (30%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $4.1M
- On personal care products and services · $831 a household
- Spending per listing
- $412K
- 4% below the U.S.
- Listings per 10k households
- 20.2
- 14% below the U.S.
- Population, 2025
- 13,805
- −0.5% since 2020
See the hair salons around any address in Murray County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Murray County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For hair salons, Murray County has a Groundwork market score of 34 (lower middle): #1,897 of 2,339 scored counties and #38 of 55 scored counties in Oklahoma. That puts it in the bottom quarter of counties.
Household spending on personal care products and services in Murray County comes to about $4.1M a year: $831 per household, 17% below the U.S. average. That works out to $412K per salon, 4% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.
There are 10 hair salons on map listings in Murray County as of September 2026. Chain locations make up 30% of them, against 14% across the U.S. That is 20.2 per 10,000 households, 14% below the U.S. rate of 23.4.
Official counts don’t publish a figure for beauty salons in Murray County, since they leave out counts under 3. Population estimates show Murray County declined 0.5% from 2020 to 2025, against +3.1% for the U.S.
How Murray County compares
The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Murray County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 20.2 | 22.7 | 23.4 |
| Spending per listing | $412K | $370K | $430K |
| Households per official establishment | n/a | 2,315 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | +16.8% | +6.0% |
| Population growth, 2020–2025 | −0.5% | +4.0% | +3.1% |
| Spending per household on personal care products and services | $831 | $841 | $1,005 |
| Median household income | $66,322 | $65,039 | $80,734 |
| Groundwork market score | 34 | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 30Businesses with no payroll
- Map listings, September 2026
- 103 chain locations
- Listings at the U.S. rate for this spending
- 10The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in Murray County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Murray County
- Population, 2025 estimate
- 13,805−0.5% since 2020
- Households
- 4,956
- Median age
- 40.8
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.1
- Land area
- 416 sq. mi.
- People per square mile
- 33
- Median household income
- $66,322+26.4% vs. 2015–2019, before inflation
- Average household income
- $92,934
- Median home value
- $159,800
- Jobs located here
- 4,043
- Daytime population
- 12,084Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Murray County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Murray County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for hair salons, numbered among those based in Oklahoma, with Murray County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Logan County, OK | 88 | 22 | 12.3 | $773K | +11.5% | #21 of 2,339 |
| 2Wagoner County, OK | 85 | 34 | 10.8 | $845K | +14.6% | #38 of 2,339 |
| 3Grady County, OK | 78 | 32 | 15.5 | $572K | +7.7% | #107 of 2,339 |
| 4Rogers County, OK | 74 | 50 | 13.6 | $677K | +7.1% | #173 of 2,339 |
| 5Lincoln County, OK | 73 | 17 | 12.9 | $623K | +5.3% | #206 of 2,339 |
| 6Osage County, OK | 69 | 15 | 8.6 | $966K | +2.2% | #303 of 2,339 |
| 7McClain County, OK | 69 | 32 | 19.5 | $482K | +18.4% | #335 of 2,339 |
| 8Pawnee County, OK | 68 | 6 | 9.8 | $802K | +3.1% | #341 of 2,339 |
| 9Marshall County, OK | 68 | 7 | 11.7 | $665K | +6.0% | #347 of 2,339 |
| 10Creek County, OK | 68 | 46 | 16.3 | $502K | +4.4% | #369 of 2,339 |
| 38Murray County, OK | 34 | 10 | 20.2 | $412K | −0.5% | #1,897 of 2,339 |
Other business types in Murray County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas20
- Hair salons34
- Barbershops
- Nail salons
- Spas and skin care14
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Murray County, OK?
As of September 2026, map listings count 10 hair salons in Murray County. 3 of them (30%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Murray County: counts under 3 are left out. Official counts also show 30 one-person businesses without payroll.
How much do households in Murray County, OK spend on personal care products and services?
About $4.1M a year, or $831 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 10 hair salons on map listings, it comes to $412K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 4,956 households in Murray County and national spending patterns by income.
How does Murray County, OK compare with the U.S. for hair salons?
Murray County has 20.2 hair salons per 10,000 households, 14% below the U.S. rate of 23.4. Spending per salon is $412K, 4% below the U.S. figure of $430K. The count on map listings matches the U.S. ratio of hair salons to household spending.
How fast is Murray County, OK growing?
Population estimates put Murray County at 13,805 people in 2025, down 0.5% since 2020, against +3.1% for the U.S. It has 4,956 households. Median household income in Murray County is $66,322, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Murray County scores 34 for hair salons (lower middle), #1,897 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Murray County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Murray County
Screening a site or an acquisition in Murray County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Murray County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.