Beauty and personal care · County · New York
Hair salons in Ontario County, NY
Competitor counts, household spending and official business counts for hair salons in Ontario County, NY, set against other counties and the U.S.
Groundwork market score · out of 100
Score 62 out of 100: Upper middle
Ranked #591 of 2,339 scored counties
#17 of 61 scored counties in New York
- Listings
- 95
- 19 chain locations (20%)
- Official establishments
- 23
- +9.5% since 2019
- Household spending a year
- $49.2M
- On personal care products and services · $1,018 a household
- Spending per listing
- $518K
- 20% above the U.S.
- Listings per 10k households
- 19.7
- 16% below the U.S.
- Population, 2025
- 113,130
- +0.6% since 2020
See the hair salons around any address in Ontario County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ontario County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $1,018 per household (in line with the U.S. average), households in Ontario County spend about $49.2M a year on personal care products and services. Spread across 95 hair salons, that is $518K per salon, 20% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.
There are 95 hair salons on map listings in Ontario County as of September 2026. 19 of them (20%) are chain locations, against 14% across the U.S. That is 19.7 per 10,000 households, 16% below the U.S. rate of 23.4.
Official counts show 23 businesses with payroll classed as beauty salons in Ontario County in 2023, up 9.5% from 2019. That is one for every 2,100 households, against one for every 1,535 across the U.S. Official counts list 203 one-person businesses without payroll. Since fiscal 2022, 4 SBA-backed loans worth $508K have gone to businesses classed as beauty salons in Ontario County.
Population estimates put the population change in Ontario County from 2020 to 2025 at +0.6%, slower than the U.S. (+3.1%). For hair salons, Ontario County has a Groundwork market score of 62 (upper middle): #591 of 2,339 scored counties and #17 of 61 scored counties in New York.
How Ontario County compares
The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Ontario County | New York | U.S. |
|---|---|---|---|
| Listings per 10k households | 19.7 | 21.6 | 23.4 |
| Spending per listing | $518K | $495K | $430K |
| Households per official establishment | 2,100 | 1,081 | 1,535 |
| Official establishment growth, 2019–2023 | +9.5% | +0.2% | +6.0% |
| Population growth, 2020–2025 | +0.6% | −0.6% | +3.1% |
| Spending per household on personal care products and services | $1,018 | $1,070 | $1,005 |
| Median household income | $82,324 | $85,974 | $80,734 |
| Groundwork market score | 62 | 43 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 21 → 23+9.5% over the period
- Employees, 2023
- 107
- Annual payroll, 2023
- $4M
- One-person businesses, 2023
- 203Businesses with no payroll
- Map listings, September 2026
- 9519 chain locations
- Listings at the U.S. rate for this spending
- 114The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 4
- Amount
- $508K
SBA-backed loans to businesses classed as beauty salons in Ontario County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Ontario County
- Population, 2025 estimate
- 113,130+0.6% since 2020
- Households
- 48,311
- Median age
- 45.0
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.7
- Land area
- 644 sq. mi.
- People per square mile
- 175
- Median household income
- $82,324+26.8% vs. 2015–2019, before inflation
- Average household income
- $108,042
- Median home value
- $222,900
- Jobs located here
- 52,273
- Daytime population
- 111,555Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Ontario County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Ontario County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across New York
Every New York market ranked →The highest-scoring counties in New York for hair salons, numbered among those based in New York, with Ontario County marked.
Top counties in New York
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sullivan County, NY | 82 | 35 | 11.1 | $879K | +2.7% | #60 of 2,339 |
| 2Otsego County, NY | 77 | 39 | 16.8 | $550K | +3.8% | #126 of 2,339 |
| 3Rensselaer County, NY | 76 | 99 | 14.8 | $696K | −0.2% | #134 of 2,339 |
| 4Schenectady County, NY | 76 | 117 | 17.5 | $574K | +3.0% | #145 of 2,339 |
| 5Wayne County, NY | 72 | 52 | 13.5 | $696K | +0.1% | #232 of 2,339 |
| 6Tompkins County, NY | 71 | 63 | 14.6 | $679K | −1.4% | #256 of 2,339 |
| 7Ulster County, NY | 69 | 114 | 15.3 | $685K | +1.1% | #308 of 2,339 |
| 8Schoharie County, NY | 68 | 23 | 17.9 | $522K | +1.4% | #364 of 2,339 |
| 9Yates County, NY | 67 | 13 | 13.7 | $695K | −0.8% | #383 of 2,339 |
| 10Columbia County, NY | 64 | 38 | 14.3 | $735K | −2.1% | #474 of 2,339 |
| 17Ontario County, NY | 62 | 95 | 19.7 | $518K | +0.6% | #591 of 2,339 |
Other business types in Ontario County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas52
- Hair salons62
- Barbershops57
- Nail salons52
- Spas and skin care61
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Ontario County, NY?
As of September 2026, map listings count 95 hair salons in Ontario County. 19 of them (20%) are chain locations. The listings count hair and beauty salons. Official counts show 23 businesses with payroll classed as beauty salons in 2023, up 9.5% from 2019. Official counts also show 203 one-person businesses without payroll.
How much do households in Ontario County, NY spend on personal care products and services?
About $49.2M a year, or $1,018 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 95 hair salons on map listings, it comes to $518K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 48,311 households in Ontario County and national spending patterns by income.
How does Ontario County, NY compare with the U.S. for hair salons?
Ontario County has 19.7 hair salons per 10,000 households, 16% below the U.S. rate of 23.4. Spending per salon is $518K, 20% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Ontario County would have about 114, against 95 on map listings. There is one business with payroll in the industry for every 2,100 households, against one for every 1,535 across the U.S. The official count rose 9.5% from 2019 to 2023, against +6.0% for the U.S.
How fast is Ontario County, NY growing?
Population estimates put Ontario County at 113,130 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 48,311 households. Median household income in Ontario County is $82,324, 2% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ontario County scores 62 for hair salons (upper middle), #591 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Ontario County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Ontario County
Screening a site or an acquisition in Ontario County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Ontario County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.