Beauty and personal care · County · Mississippi
Hair salons in Washington County, MS
How Washington County, MS compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 36 out of 100: Lower middle
Ranked #1,828 of 2,339 scored counties
#26 of 60 scored counties in Mississippi
- Listings
- 29
- 5 chain locations (17%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $11.8M
- On personal care products and services · $690 a household
- Spending per listing
- $407K
- 5% below the U.S.
- Listings per 10k households
- 16.9
- 28% below the U.S.
- Population, 2025
- 40,446
- −9.4% since 2020
See the hair salons around any address in Washington County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for hair salons in Washington County is 36 (lower middle), #1,828 of 2,339 scored counties and #26 of 60 scored counties in Mississippi. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 29 hair salons in Washington County. Of those, 5 are chain locations, or 17%, against 14% across the U.S. That comes to 16.9 for every 10,000 households, 28% below the U.S. rate of 23.4.
At $690 per household (31% below the U.S. average), households in Washington County spend about $11.8M a year on personal care products and services. That works out to $407K per salon, 5% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
In 2023, official counts showed 4 businesses with payroll in Washington County classed as beauty salons. That is one for every 4,278 households, against one for every 1,535 across the U.S. Population estimates put the population change in Washington County from 2020 to 2025 at −9.4%, against +3.1% for the U.S.
How Washington County compares
The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Washington County | Mississippi | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.9 | 22.0 | 23.4 |
| Spending per listing | $407K | $358K | $430K |
| Households per official establishment | 4,278 | 3,793 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | +1.7% | +6.0% |
| Population growth, 2020–2025 | −9.4% | −0.1% | +3.1% |
| Spending per household on personal care products and services | $690 | $788 | $1,005 |
| Median household income | $42,165 | $56,447 | $80,734 |
| Groundwork market score | 36 | 32 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6 → 4
- Employees, 2023
- 3
- Annual payroll, 2023
- $248K
- One-person businesses, 2023
- 351Businesses with no payroll
- Map listings, September 2026
- 295 chain locations
- Listings at the U.S. rate for this spending
- 28The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in Washington County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Washington County
- Population, 2025 estimate
- 40,446−9.4% since 2020
- Households
- 17,113
- Median age
- 38.2
- Homes lived in by their owners
- 60%
- Vehicles per household
- 1.6
- Land area
- 724 sq. mi.
- People per square mile
- 59
- Median household income
- $42,165+42.0% vs. 2015–2019, before inflation
- Average household income
- $60,222
- Median home value
- $104,000
- Jobs located here
- 15,180
- Daytime population
- 41,627Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Washington County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Mississippi
Every Mississippi market ranked →The highest-scoring counties in Mississippi for hair salons, numbered among those based in Mississippi, with Washington County marked.
Top counties in Mississippi
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Marshall County, MS | 66 | 9 | 6.8 | $1.1M | +2.6% | #405 of 2,339 |
| 2DeSoto County, MS | 56 | 176 | 24.8 | $378K | +6.3% | #897 of 2,339 |
| 3Jackson County, MS | 54 | 127 | 22.0 | $383K | +3.0% | #986 of 2,339 |
| 4Walthall County, MS | 53 | 6 | 11.3 | $653K | +0.4% | #994 of 2,339 |
| 5Smith County, MS | 52 | 6 | 10.7 | $709K | −1.5% | #1,040 of 2,339 |
| 6Itawamba County, MS | 52 | 14 | 14.6 | $540K | +1.3% | #1,050 of 2,339 |
| 7Pearl River County, MS | 51 | 49 | 22.4 | $352K | +5.6% | #1,142 of 2,339 |
| 8Hancock County, MS | 50 | 46 | 22.7 | $374K | +1.6% | #1,203 of 2,339 |
| 9Scott County, MS | 49 | 14 | 14.5 | $487K | +0.4% | #1,225 of 2,339 |
| 10Tate County, MS | 49 | 19 | 17.2 | $476K | +2.1% | #1,228 of 2,339 |
| 26Washington County, MS | 36 | 29 | 16.9 | $407K | −9.4% | #1,828 of 2,339 |
Other business types in Washington County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas20
- Hair salons36
- Barbershops2
- Nail salons13
- Spas and skin care42
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Washington County, MS?
Washington County has 29 hair salons on map listings as of September 2026. 5 of them (17%) are chain locations. The listings count hair and beauty salons. Official counts show 4 businesses with payroll classed as beauty salons in 2023. Official counts also show 351 one-person businesses without payroll.
How much do households in Washington County, MS spend on personal care products and services?
About $11.8M a year, or $690 per household. That is 31% below the U.S. average (an index of 69, where 100 is the U.S. average). Spread across the 29 hair salons on map listings, it comes to $407K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 17,113 households in Washington County and national spending patterns by income.
How does Washington County, MS compare with the U.S. for hair salons?
Washington County has 16.9 hair salons per 10,000 households, 28% below the U.S. rate of 23.4. Spending per salon is $407K, 5% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Washington County would have about 28, against 29 on map listings. There is one business with payroll in the industry for every 4,278 households, against one for every 1,535 across the U.S.
How fast is Washington County, MS growing?
Population estimates put Washington County at 40,446 people in 2025, down 9.4% since 2020, against +3.1% for the U.S. It has 17,113 households. The median household income in Washington County is $42,165 a year, 48% below the U.S. median of $80,734. That rose 42.0% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Washington County scores 36 for hair salons (lower middle), #1,828 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Washington County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Washington County
Screening a site or an acquisition in Washington County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.