Groundwork

Beauty and personal care · County · Iowa

Hair salons in Louisa County, IA

How Louisa County, IA compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 31 out of 100: Lower middle

Ranked #1,993 of 2,339 scored counties
#59 of 72 scored counties in Iowa

Listings
11
1 chain location (9%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$4.1M
On personal care products and services · $975 a household
Spending per listing
$375K
13% below the U.S.
Listings per 10k households
26.0
11% above the U.S.
Population, 2025
10,416
−3.7% since 2020

See the hair salons around any address in Louisa County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Louisa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for hair salons in Louisa County is 31 (lower middle), #1,993 of 2,339 scored counties and #59 of 72 scored counties in Iowa. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 11 hair salons in Louisa County. One of them (9%) is a chain location, against 14% across the U.S. That comes to 26.0 for every 10,000 households, 11% above the U.S. rate of 23.4.

At $975 per household (3% below the U.S. average), households in Louisa County spend about $4.1M a year on personal care products and services. That works out to $375K per salon, 13% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

The official count of businesses with payroll classed as beauty salons in Louisa County was 3 in 2023. That is one for every 1,412 households, against one for every 1,535 across the U.S. Population estimates show Louisa County declined 3.7% from 2020 to 2025, against +3.1% for the U.S.

How Louisa County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Louisa County, IA compared with Iowa and the U.S.
MeasureLouisa CountyIowaU.S.
Listings per 10k households26.023.523.4
Spending per listing$375K$422K$430K
Households per official establishment1,4121,6531,535
Official establishment growth, 2019–2023n/a−2.1%+6.0%
Population growth, 2020–2025−3.7%+1.5%+3.1%
Spending per household on personal care products and services$975$990$1,005
Median household income$77,354$75,059$80,734
Groundwork market score3139

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
3
Annual payroll, 2023
$48K
One-person businesses, 2023
24Businesses with no payroll
Map listings, September 2026
111 chain location
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Louisa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Louisa County

Population, 2025 estimate
10,416−3.7% since 2020
Households
4,237
Median age
43.2
Homes lived in by their owners
80%
Vehicles per household
2.3
Land area
402 sq. mi.
People per square mile
27
Median household income
$77,354+36.5% vs. 2015–2019, before inflation
Average household income
$93,435
Median home value
$150,100
Jobs located here
3,871
Daytime population
9,399Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Louisa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Louisa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for hair salons, numbered among those based in Iowa, with Louisa County marked.

Top counties in Iowa

Counties in Iowa ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Benton County, IA821211.8$882K+1.8%#59 of 2,339
2Madison County, IA79913.4$787K+3.8%#90 of 2,339
3Warren County, IA763316.0$685K+9.0%#135 of 2,339
4Delaware County, IA721013.6$717K+1.3%#230 of 2,339
5Dallas County, IA709823.1$517K+17.8%#297 of 2,339
6Guthrie County, IA67919.6$515K+1.6%#397 of 2,339
7Marion County, IA652317.3$581K+2.3%#445 of 2,339
8Mills County, IA651120.4$526K+2.6%#451 of 2,339
9Jones County, IA641518.3$524K+2.9%#497 of 2,339
10Marshall County, IA642818.1$520K−0.5%#498 of 2,339
59Louisa County, IA311126.0$375K−3.7%#1,993 of 2,339

Other business types in Louisa County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Louisa County, IA?

Louisa County has 11 hair salons on map listings as of September 2026. One of them (9%) is a chain location. The listings count hair and beauty salons. Official counts show 3 businesses with payroll classed as beauty salons in 2023. Official counts list 24 one-person businesses without payroll.

How much do households in Louisa County, IA spend on personal care products and services?

About $4.1M a year, or $975 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 11 hair salons on map listings, it comes to $375K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 4,237 households in Louisa County and national spending patterns by income.

How does Louisa County, IA compare with the U.S. for hair salons?

Louisa County has 26.0 hair salons per 10,000 households, 11% above the U.S. rate of 23.4. Spending per salon is $375K, 13% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Louisa County would have about 10, against 11 on map listings. There is one business with payroll in the industry for every 1,412 households, against one for every 1,535 across the U.S.

How fast is Louisa County, IA growing?

Population estimates put Louisa County at 10,416 people in 2025, down 3.7% since 2020, against +3.1% for the U.S. It has 4,237 households. The median household income in Louisa County is $77,354 a year, 4% below the U.S. median of $80,734. That rose 36.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Louisa County scores 31 for hair salons (lower middle), #1,993 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Louisa County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Louisa County

Screening a site or an acquisition in Louisa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Louisa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.