Groundwork

Beauty and personal care · County · Iowa

Hair salons in Lee County, IA

The hair salons in Lee County, IA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 28 out of 100: Lower middle

Ranked #2,075 of 2,339 scored counties
#64 of 72 scored counties in Iowa

Listings
37
13 chain locations (35%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$12.7M
On personal care products and services · $885 a household
Spending per listing
$343K
20% below the U.S.
Listings per 10k households
25.8
10% above the U.S.
Population, 2025
32,306
−3.6% since 2020

See the hair salons around any address in Lee County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For hair salons, Lee County has a Groundwork market score of 28 (lower middle): #2,075 of 2,339 scored counties and #64 of 72 scored counties in Iowa. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 37 hair salons in Lee County. Of those, 13 are chain locations, or 35%, against 14% across the U.S. Per 10,000 households, that is 25.8, 10% above the U.S. rate of 23.4.

Household spending on personal care products and services in Lee County comes to about $12.7M a year: $885 per household, 12% below the U.S. average. Spread across 37 hair salons, that is $343K per salon, 20% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

Official counts show 8 businesses with payroll classed as beauty salons in Lee County in 2023. That is one for every 1,790 households, against one for every 1,535 across the U.S. Between 2020 and 2025, the population of Lee County declined 3.6%, against +3.1% for the U.S.

How Lee County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Lee County, IA compared with Iowa and the U.S.
MeasureLee CountyIowaU.S.
Listings per 10k households25.823.523.4
Spending per listing$343K$422K$430K
Households per official establishment1,7901,6531,535
Official establishment growth, 2019–2023n/a−2.1%+6.0%
Population growth, 2020–2025−3.6%+1.5%+3.1%
Spending per household on personal care products and services$885$990$1,005
Median household income$62,382$75,059$80,734
Groundwork market score2839

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9 → 8
Employees, 2023
25
Annual payroll, 2023
$640K
One-person businesses, 2023
65Businesses with no payroll
Map listings, September 2026
3713 chain locations
Listings at the U.S. rate for this spending
30The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Lee County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Lee County

Population, 2025 estimate
32,306−3.6% since 2020
Households
14,323
Median age
42.9
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
518 sq. mi.
People per square mile
64
Median household income
$62,382+25.9% vs. 2015–2019, before inflation
Average household income
$79,169
Median home value
$141,400
Jobs located here
13,626
Daytime population
31,700Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lee County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for hair salons, numbered among those based in Iowa, with Lee County marked.

Top counties in Iowa

Counties in Iowa ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Benton County, IA821211.8$882K+1.8%#59 of 2,339
2Madison County, IA79913.4$787K+3.8%#90 of 2,339
3Warren County, IA763316.0$685K+9.0%#135 of 2,339
4Delaware County, IA721013.6$717K+1.3%#230 of 2,339
5Dallas County, IA709823.1$517K+17.8%#297 of 2,339
6Guthrie County, IA67919.6$515K+1.6%#397 of 2,339
7Marion County, IA652317.3$581K+2.3%#445 of 2,339
8Mills County, IA651120.4$526K+2.6%#451 of 2,339
9Jones County, IA641518.3$524K+2.9%#497 of 2,339
10Marshall County, IA642818.1$520K−0.5%#498 of 2,339
64Lee County, IA283725.8$343K−3.6%#2,075 of 2,339

Other business types in Lee County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Lee County, IA?

Lee County has 37 hair salons on map listings as of September 2026. 13 of them (35%) are chain locations. The listings count hair and beauty salons. Official counts show 8 businesses with payroll classed as beauty salons in 2023. Official counts list 65 one-person businesses without payroll.

How much do households in Lee County, IA spend on personal care products and services?

About $12.7M a year, or $885 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 37 hair salons on map listings, it comes to $343K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 14,323 households in Lee County and national spending patterns by income.

How does Lee County, IA compare with the U.S. for hair salons?

Lee County has 25.8 hair salons per 10,000 households, 10% above the U.S. rate of 23.4. Spending per salon is $343K, 20% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Lee County would have about 30, against 37 on map listings. There is one business with payroll in the industry for every 1,790 households, against one for every 1,535 across the U.S.

How fast is Lee County, IA growing?

Population estimates put Lee County at 32,306 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 14,323 households. The median household income in Lee County is $62,382 a year, 23% below the U.S. median of $80,734. That rose 25.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lee County scores 28 for hair salons (lower middle), #2,075 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lee County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Lee County

Screening a site or an acquisition in Lee County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.