Beauty and personal care · County · Indiana
Hair salons in Vanderburgh County, IN
Competitor counts, household spending and official business counts for hair salons in Vanderburgh County, IN, set against other counties and the U.S.
Groundwork market score · out of 100
Score 37 out of 100: Lower middle
Ranked #1,782 of 2,339 scored counties
#78 of 86 scored counties in Indiana
- Listings
- 177
- 37 chain locations (21%)
- Official establishments
- 55
- +10.0% since 2019
- Household spending a year
- $70.6M
- On personal care products and services · $902 a household
- Spending per listing
- $399K
- 7% below the U.S.
- Listings per 10k households
- 22.6
- 3% below the U.S.
- Population, 2025
- 181,995
- +0.9% since 2020
See the hair salons around any address in Vanderburgh County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Vanderburgh County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Vanderburgh County scores 37 (lower middle) on the Groundwork market score for hair salons, ranking #1,782 of 2,339 scored counties and #78 of 86 scored counties in Indiana. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 177 hair salons in Vanderburgh County. Of those, 37 are chain locations, or 21%, against 14% across the U.S. That comes to 22.6 for every 10,000 households, 3% below the U.S. rate of 23.4.
Households in Vanderburgh County spend about $70.6M a year on personal care products and services, or $902 per household, 10% below the U.S. average. That works out to $399K per salon, 7% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
Official counts show 55 businesses with payroll classed as beauty salons in Vanderburgh County in 2023, up 10.0% from 2019. That is one for every 1,423 households, against one for every 1,535 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $3.2M have gone to businesses classed as beauty salons in Vanderburgh County. Population estimates put the population change in Vanderburgh County from 2020 to 2025 at +0.9%, slower than the U.S. (+3.1%).
How Vanderburgh County compares
The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Vanderburgh County | Indiana | U.S. |
|---|---|---|---|
| Listings per 10k households | 22.6 | 21.1 | 23.4 |
| Spending per listing | $399K | $460K | $430K |
| Households per official establishment | 1,423 | 1,889 | 1,535 |
| Official establishment growth, 2019–2023 | +10.0% | +6.1% | +6.0% |
| Population growth, 2020–2025 | +0.9% | +2.7% | +3.1% |
| Spending per household on personal care products and services | $902 | $971 | $1,005 |
| Median household income | $61,648 | $71,957 | $80,734 |
| Groundwork market score | 37 | 51 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 50 → 55+10.0% over the period
- Employees, 2023
- 265
- Annual payroll, 2023
- $7.4M
- One-person businesses, 2023
- 574Businesses with no payroll
- Map listings, September 2026
- 17737 chain locations
- Listings at the U.S. rate for this spending
- 164The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $3.2M
SBA-backed loans to businesses classed as beauty salons in Vanderburgh County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Vanderburgh County
- Population, 2025 estimate
- 181,995+0.9% since 2020
- Households
- 78,270
- Median age
- 39.5
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.7
- Land area
- 233 sq. mi.
- People per square mile
- 772
- Median household income
- $61,648+24.0% vs. 2015–2019, before inflation
- Average household income
- $85,065
- Median home value
- $184,000
- Jobs located here
- 109,446
- Daytime population
- 203,371Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Vanderburgh County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Vanderburgh County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Indiana
Every Indiana market ranked →The highest-scoring counties in Indiana for hair salons, numbered among those based in Indiana, with Vanderburgh County marked.
Top counties in Indiana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Morgan County, IN | 86 | 45 | 15.9 | $641K | +4.4% | #35 of 2,339 |
| 2LaGrange County, IN | 81 | 13 | 10.1 | $1M | +1.9% | #64 of 2,339 |
| 3Brown County, IN | 81 | 7 | 10.3 | $966K | +1.9% | #65 of 2,339 |
| 4Clark County, IN | 81 | 80 | 15.6 | $621K | +7.5% | #70 of 2,339 |
| 5Boone County, IN | 78 | 57 | 19.8 | $622K | +13.5% | #105 of 2,339 |
| 6DeKalb County, IN | 77 | 27 | 15.8 | $602K | +2.9% | #123 of 2,339 |
| 7Warrick County, IN | 77 | 47 | 18.7 | $582K | +4.4% | #124 of 2,339 |
| 8Parke County, IN | 76 | 7 | 11.4 | $795K | +3.0% | #130 of 2,339 |
| 9Spencer County, IN | 74 | 10 | 12.4 | $767K | +1.2% | #169 of 2,339 |
| 10Hancock County, IN | 74 | 73 | 21.8 | $510K | +13.5% | #192 of 2,339 |
| 78Vanderburgh County, IN | 37 | 177 | 22.6 | $399K | +0.9% | #1,782 of 2,339 |
Other business types in Vanderburgh County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas31
- Hair salons37
- Barbershops40
- Nail salons52
- Spas and skin care30
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Vanderburgh County, IN?
Vanderburgh County has 177 hair salons on map listings as of September 2026. 37 of them (21%) are chain locations. The listings count hair and beauty salons. Official counts show 55 businesses with payroll classed as beauty salons in 2023, up 10.0% from 2019. Official counts also show 574 one-person businesses without payroll.
How much do households in Vanderburgh County, IN spend on personal care products and services?
About $70.6M a year, or $902 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 177 hair salons on map listings, it comes to $399K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 78,270 households in Vanderburgh County and national spending patterns by income.
How does Vanderburgh County, IN compare with the U.S. for hair salons?
Vanderburgh County has 22.6 hair salons per 10,000 households, 3% below the U.S. rate of 23.4. Spending per salon is $399K, 7% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Vanderburgh County would have about 164, against 177 on map listings. There is one business with payroll in the industry for every 1,423 households, against one for every 1,535 across the U.S. The official count rose 10.0% from 2019 to 2023, against +6.0% for the U.S.
How fast is Vanderburgh County, IN growing?
Population estimates put Vanderburgh County at 181,995 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 78,270 households. The median household income in Vanderburgh County is $61,648 a year, 24% below the U.S. median of $80,734. That rose 24.0% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Vanderburgh County scores 37 for hair salons (lower middle), #1,782 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Vanderburgh County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Vanderburgh County
Screening a site or an acquisition in Vanderburgh County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Vanderburgh County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.