Beauty and personal care · Metro area · Indiana
Hair salons in the Evansville, IN metro area
The hair salons in the Evansville, IN metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #189 of 387 scored metro areas
#10 of 12 scored metro areas based in Indiana
- Listings
- 236
- 56 chain locations (24%)
- Official establishments
- 69
- +4.6% since 2019
- Household spending a year
- $108.5M
- On personal care products and services · $952 a household
- Spending per listing
- $460K
- 7% above the U.S.
- Listings per 10k households
- 20.7
- 12% below the U.S.
- Population, 2025
- 273,786
- +1.6% since 2020
See the hair salons around any address in the Evansville metro area
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Evansville metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 236 hair salons in the Evansville metro area. 56 of them (24%) are chain locations, against 14% across the U.S. That is 20.7 per 10,000 households, 12% below the U.S. rate of 23.4.
Household spending on personal care products and services in the Evansville metro area comes to about $108.5M a year: $952 per household, 5% below the U.S. average. Spread across 236 hair salons, that is $460K per salon, 7% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
The official count of businesses with payroll classed as beauty salons in the Evansville metro area was 69 in 2023, up 4.6% from 2019. That is one for every 1,652 households, against one for every 1,535 across the U.S. Another 805 one-person businesses have no payroll, by official counts. Since fiscal 2022, 3 SBA-backed loans worth $3.3M have gone to businesses classed as beauty salons in the Evansville metro area.
Population estimates put the population change in the Evansville metro area from 2020 to 2025 at +1.6%, slower than the U.S. (+3.1%). The Evansville metro area scores 49 (lower middle) on the Groundwork market score for hair salons, ranking #189 of 387 scored metro areas and #10 of 12 scored metro areas based in Indiana.
How the Evansville metro area compares
The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Evansville metro area | Indiana | U.S. |
|---|---|---|---|
| Listings per 10k households | 20.7 | 21.1 | 23.4 |
| Spending per listing | $460K | $460K | $430K |
| Households per official establishment | 1,652 | 1,889 | 1,535 |
| Official establishment growth, 2019–2023 | +4.6% | +6.1% | +6.0% |
| Population growth, 2020–2025 | +1.6% | +2.7% | +3.1% |
| Spending per household on personal care products and services | $952 | $971 | $1,005 |
| Median household income | $68,232 | $71,957 | $80,734 |
| Groundwork market score | 49 | 51 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 69+4.6% over the period
- Employees, 2023
- 316
- Annual payroll, 2023
- $8.8M
- One-person businesses, 2023
- 805Businesses with no payroll
- Map listings, September 2026
- 23656 chain locations
- Listings at the U.S. rate for this spending
- 252The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $3.3M
SBA-backed loans to businesses classed as beauty salons in the Evansville metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Evansville metro area
- Population, 2025 estimate
- 273,786+1.6% since 2020
- Households
- 113,966
- Median age
- 40.6
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.8
- Land area
- 1,027 sq. mi.
- People per square mile
- 263
- Median household income
- $68,232
- Average household income
- $93,981
- Median home value
- $204,000
- Jobs located here
- 134,954
- Daytime population
- 275,710Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Evansville metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of the Evansville metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Indiana
Every Indiana market ranked →The highest-scoring metro areas in Indiana for hair salons, numbered among those based in Indiana (a market based in another state is listed without a number), with the Evansville metro area marked.
Top metro areas in Indiana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Columbus, IN | 77 | 72 | 21.6 | $471K | +4.3% | #10 of 387 |
| 2Bloomington, IN | 67 | 115 | 16.9 | $549K | +2.0% | #48 of 387 |
| Cincinnati, OH-KY-IN | 62 | 1,919 | 21.2 | $483K | +2.7% | #80 of 387 |
| 3Indianapolis-Carmel-Greenwood, IN | 60 | 1,989 | 23.6 | $441K | +5.4% | #104 of 387 |
| 4Fort Wayne, IN | 59 | 355 | 19.5 | $493K | +3.9% | #111 of 387 |
| 5Michigan City-La Porte, IN | 58 | 74 | 17.0 | $559K | −0.9% | #116 of 387 |
| 6Lafayette-West Lafayette, IN | 58 | 166 | 18.3 | $498K | +2.1% | #117 of 387 |
| 7Elkhart-Goshen, IN | 50 | 146 | 20.2 | $468K | +0.9% | #179 of 387 |
| 8Kokomo, IN | 50 | 70 | 19.7 | $459K | +0.4% | #180 of 387 |
| 9Muncie, IN | 50 | 92 | 19.9 | $426K | +1.2% | #183 of 387 |
| 10Evansville, IN | 49 | 236 | 20.7 | $460K | +1.6% | #189 of 387 |
Other business types in the Evansville metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas49
- Hair salons49
- Barbershops49
- Nail salons60
- Spas and skin care40
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in the Evansville, IN metro area?
There are 236 hair salons on map listings in the Evansville metro area as of September 2026. 56 of them (24%) are chain locations. The listings count hair and beauty salons. Official counts show 69 businesses with payroll classed as beauty salons in 2023, up 4.6% from 2019. Official counts list 805 one-person businesses without payroll.
How much do households in the Evansville, IN metro area spend on personal care products and services?
About $108.5M a year, or $952 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 236 hair salons on map listings, it comes to $460K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 113,966 households in the Evansville metro area and national spending patterns by income.
How does the Evansville, IN metro area compare with the U.S. for hair salons?
The Evansville metro area has 20.7 hair salons per 10,000 households, 12% below the U.S. rate of 23.4. Spending per salon is $460K, 7% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Evansville metro area would have about 252, against 236 on map listings. There is one business with payroll in the industry for every 1,652 households, against one for every 1,535 across the U.S. The official count rose 4.6% from 2019 to 2023, against +6.0% for the U.S.
How fast is the Evansville, IN metro area growing?
Population estimates put the Evansville metro area at 273,786 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 113,966 households. The median household income in the Evansville metro area is $68,232 a year, 15% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Evansville metro area scores 49 for hair salons (lower middle), #189 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Evansville metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in the Evansville metro area
Screening a site or an acquisition in the Evansville metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Evansville metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.