Groundwork

Fitness and classes · Metro area · Indiana

Gyms and studios in the Evansville, IN metro area

The gyms and studios in the Evansville, IN metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #128 of 387 scored metro areas
#8 of 12 scored metro areas based in Indiana

Listings
123
20 chain locations (16%)
Official establishments
65
+3.4% since 2019
Household spending a year
$94.3M
On memberships, classes and admissions · $827 a household
Spending per listing
$767K
16% above the U.S.
Listings per 10k households
10.8
28% below the U.S.
Population, 2025
273,786
+1.6% since 2020

See the gyms and studios around any address in the Evansville metro area

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Evansville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $827 per household (16% below the U.S. average), households in the Evansville metro area spend about $94.3M a year on memberships, classes and admissions. Spread across 123 gyms and studios, that is $767K per location, 16% above the U.S. figure of $662K.

The Evansville metro area has 123 gyms and studios on map listings as of September 2026. Chain locations make up 16% of them, against 20% across the U.S. Per 10,000 households, that is 10.8, 28% below the U.S. rate of 14.9.

In 2023, official counts showed 65 businesses with payroll in the Evansville metro area classed as fitness centers and recreation instruction, up 3.4% from 2019. That is one for every 1,753 households, against one for every 1,641 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $929K have gone to businesses classed as fitness centers and recreation instruction in the Evansville metro area.

Between 2020 and 2025, the population of the Evansville metro area grew 1.6%, slower than the U.S. (+3.1%). The Groundwork market score for gyms and studios in the Evansville metro area is 56 (upper middle), #128 of 387 scored metro areas and #8 of 12 scored metro areas based in Indiana.

How the Evansville metro area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Evansville, IN metro area compared with Indiana and the U.S.
MeasureEvansville metro areaIndianaU.S.
Listings per 10k households10.811.314.9
Spending per listing$767K$767K$662K
Households per official establishment1,7532,1011,641
Official establishment growth, 2019–2023+3.4%+8.0%+8.2%
Population growth, 2020–2025+1.6%+2.7%+3.1%
Spending per household on memberships, classes and admissions$827$864$983
Median household income$68,232$71,957$80,734
Groundwork market score5665

Official counts and lending

Businesses

Official establishments, 2019 to 2023
65+3.4% over the period
Employees, 2023
1,191
Annual payroll, 2023
$17.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
12320 chain locations
Listings at the U.S. rate for this spending
142The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$929K

SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Evansville metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Evansville metro area

Population, 2025 estimate
273,786+1.6% since 2020
Households
113,966
Median age
40.6
Homes lived in by their owners
70%
Vehicles per household
1.8
Land area
1,027 sq. mi.
People per square mile
263
Median household income
$68,232
Average household income
$93,981
Median home value
$204,000
Jobs located here
134,954
Daytime population
275,710Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Evansville metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of the Evansville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Indiana

Every Indiana market ranked →

The highest-scoring metro areas in Indiana for gyms and studios, numbered among those based in Indiana (a market based in another state is listed without a number), with the Evansville metro area marked.

Top metro areas in Indiana

Metro areas in Indiana ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Indianapolis-Carmel-Greenwood, IN681,07912.8$778K+5.4%#46 of 387
2Michigan City-La Porte, IN65398.9$904K−0.9%#59 of 387
3Columbus, IN654112.3$775K+4.3%#62 of 387
4Lafayette-West Lafayette, IN649610.6$735K+2.1%#69 of 387
Cincinnati, OH-KY-IN641,20013.2$731K+2.7%#70 of 387
5South Bend-Mishawaka, IN-MI6114010.9$760K+0.1%#88 of 387
6Elkhart-Goshen, IN578011.1$728K+0.9%#118 of 387
7Fort Wayne, IN5721611.9$707K+3.9%#120 of 387
8Evansville, IN5612310.8$767K+1.6%#128 of 387
Chicago-Naperville-Elgin, IL-IN555,63215.5$741K0.0%#132 of 387

Other business types in the Evansville metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in the Evansville, IN metro area?

Map listings as of September 2026 show 123 gyms and studios in the Evansville metro area. 20 of them (16%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 65 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 3.4% from 2019.

How much do households in the Evansville, IN metro area spend on memberships, classes and admissions?

About $94.3M a year, or $827 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 123 gyms and studios on map listings, it comes to $767K per location. It is estimated from the incomes of the 113,966 households in the Evansville metro area and national spending patterns by income.

How does the Evansville, IN metro area compare with the U.S. for gyms and studios?

The Evansville metro area has 10.8 gyms and studios per 10,000 households, 28% below the U.S. rate of 14.9. Spending per location is $767K, 16% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, the Evansville metro area would have about 142, against 123 on map listings. There is one business with payroll in the industry for every 1,753 households, against one for every 1,641 across the U.S. The official count rose 3.4% from 2019 to 2023, against +8.2% for the U.S.

How fast is the Evansville, IN metro area growing?

Population estimates put the Evansville metro area at 273,786 people in 2025, up 1.6% since 2020, slower than the U.S. (+3.1%). It has 113,966 households. The median household income in the Evansville metro area is $68,232 a year, 15% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Evansville metro area scores 56 for gyms and studios (upper middle), #128 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Evansville metro area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in the Evansville metro area

Screening a site or an acquisition in the Evansville metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Evansville metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.