Groundwork

Beauty and personal care · County · Florida

Hair salons in Holmes County, FL

Competitor counts, household spending and official business counts for hair salons in Holmes County, FL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #1,509 of 2,339 scored counties
#34 of 63 scored counties in Florida

Listings
11
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.1M
On personal care products and services · $721 a household
Spending per listing
$460K
7% above the U.S.
Listings per 10k households
15.7
33% below the U.S.
Population, 2025
20,119
+2.7% since 2020

See the hair salons around any address in Holmes County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Holmes County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 11 hair salons in Holmes County. None of them are chain locations, against 14% across the U.S. That is 15.7 per 10,000 households, 33% below the U.S. rate of 23.4.

Households in Holmes County spend about $5.1M a year on personal care products and services, or $721 per household, 28% below the U.S. average. Spread across 11 hair salons, that is $460K per salon, 7% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as beauty salons in Holmes County: counts under 3 aren’t published. Official counts also show 44 one-person businesses without payroll.

Population estimates put the population change in Holmes County from 2020 to 2025 at +2.7%, in step with the U.S. (+3.1%). Holmes County scores 43 (lower middle) on the Groundwork market score for hair salons, ranking #1,509 of 2,339 scored counties and #34 of 63 scored counties in Florida.

How Holmes County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Holmes County, FL compared with Florida and the U.S.
MeasureHolmes CountyFloridaU.S.
Listings per 10k households15.727.323.4
Spending per listing$460K$333K$430K
Households per official establishmentn/a1,1621,535
Official establishment growth, 2019–2023n/a+15.0%+6.0%
Population growth, 2020–2025+2.7%+8.7%+3.1%
Spending per household on personal care products and services$721$911$1,005
Median household income$49,343$74,568$80,734
Groundwork market score4327

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
44Businesses with no payroll
Map listings, September 2026
110 chain locations
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Holmes County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Holmes County

Population, 2025 estimate
20,119+2.7% since 2020
Households
7,011
Median age
43.8
Homes lived in by their owners
76%
Vehicles per household
1.9
Land area
479 sq. mi.
People per square mile
41
Median household income
$49,343+26.2% vs. 2015–2019, before inflation
Average household income
$64,997
Median home value
$110,200
Jobs located here
4,295
Daytime population
15,999Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Holmes County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Holmes County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hair salons across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for hair salons, numbered among those based in Florida, with Holmes County marked.

Top counties in Florida

Counties in Florida ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL86669.4$953K+21.1%#30 of 2,339
2Wakulla County, FL702116.5$550K+12.3%#289 of 2,339
3Glades County, FL68511.1$661K+9.9%#348 of 2,339
4St. Johns County, FL6525021.6$515K+25.0%#453 of 2,339
5Putnam County, FL643812.1$604K+5.9%#484 of 2,339
6Santa Rosa County, FL6316022.0$446K+11.7%#556 of 2,339
7Gadsden County, FL61148.3$870K+2.0%#618 of 2,339
8Polk County, FL6053318.4$456K+19.8%#690 of 2,339
9Suwannee County, FL603018.6$415K+10.6%#700 of 2,339
10Gilchrist County, FL591318.2$460K+14.5%#748 of 2,339
34Holmes County, FL431115.7$460K+2.7%#1,509 of 2,339

Other business types in Holmes County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Holmes County, FL?

Holmes County has 11 hair salons on map listings as of September 2026. None of them are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Holmes County: counts under 3 are left out. Official counts list 44 one-person businesses without payroll.

How much do households in Holmes County, FL spend on personal care products and services?

About $5.1M a year, or $721 per household. That is 28% below the U.S. average (an index of 72, where 100 is the U.S. average). Spread across the 11 hair salons on map listings, it comes to $460K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 7,011 households in Holmes County and national spending patterns by income.

How does Holmes County, FL compare with the U.S. for hair salons?

Holmes County has 15.7 hair salons per 10,000 households, 33% below the U.S. rate of 23.4. Spending per salon is $460K, 7% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Holmes County would have about 12, against 11 on map listings.

How fast is Holmes County, FL growing?

Population estimates put Holmes County at 20,119 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 7,011 households. The median household income in Holmes County is $49,343 a year, 39% below the U.S. median of $80,734. That rose 26.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Holmes County scores 43 for hair salons (lower middle), #1,509 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Holmes County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Holmes County

Screening a site or an acquisition in Holmes County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Holmes County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.