Beauty and personal care · Metro area · Florida
Hair salons in the Gainesville, FL metro area
The hair salons in the Gainesville, FL metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 45 out of 100: Lower middle
Ranked #234 of 387 scored metro areas
#3 of 22 scored metro areas based in Florida
- Listings
- 296
- 38 chain locations (13%)
- Official establishments
- 76
- 0.0% since 2019
- Household spending a year
- $119.4M
- On personal care products and services · $838 a household
- Spending per listing
- $403K
- 6% below the U.S.
- Listings per 10k households
- 20.8
- 11% below the U.S.
- Population, 2025
- 359,036
- +5.4% since 2020
See the hair salons around any address in the Gainesville metro area
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Gainesville metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 296 hair salons in the Gainesville metro area. 38 of them (13%) are chain locations, against 14% across the U.S. Per 10,000 households, that is 20.8, 11% below the U.S. rate of 23.4.
Household spending on personal care products and services in the Gainesville metro area comes to about $119.4M a year: $838 per household, 17% below the U.S. average. Spread across 296 hair salons, that is $403K per salon, 6% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
Official counts show 76 businesses with payroll classed as beauty salons in the Gainesville metro area in 2023, unchanged from 2019. That is one for every 1,875 households, against one for every 1,535 across the U.S. Official counts also show 820 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $116K has gone to businesses classed as beauty salons in the Gainesville metro area.
Between 2020 and 2025, the population of the Gainesville metro area grew 5.4%, faster than the U.S. (+3.1%). The Gainesville metro area scores 45 (lower middle) on the Groundwork market score for hair salons, ranking #234 of 387 scored metro areas and #3 of 22 scored metro areas based in Florida.
How the Gainesville metro area compares
The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Gainesville metro area | Florida | U.S. |
|---|---|---|---|
| Listings per 10k households | 20.8 | 27.3 | 23.4 |
| Spending per listing | $403K | $333K | $430K |
| Households per official establishment | 1,875 | 1,162 | 1,535 |
| Official establishment growth, 2019–2023 | 0.0% | +15.0% | +6.0% |
| Population growth, 2020–2025 | +5.4% | +8.7% | +3.1% |
| Spending per household on personal care products and services | $838 | $911 | $1,005 |
| Median household income | $61,468 | $74,568 | $80,734 |
| Groundwork market score | 45 | 27 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 760.0% over the period
- Employees, 2023
- 264
- Annual payroll, 2023
- $8.5M
- One-person businesses, 2023
- 820Businesses with no payroll
- Map listings, September 2026
- 29638 chain locations
- Listings at the U.S. rate for this spending
- 277The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $116K
SBA-backed loans to businesses classed as beauty salons in the Gainesville metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Gainesville metro area
- Population, 2025 estimate
- 359,036+5.4% since 2020
- Households
- 142,499
- Median age
- 38.4
- Homes lived in by their owners
- 59%
- Vehicles per household
- 1.7
- Land area
- 2,344 sq. mi.
- People per square mile
- 149
- Median household income
- $61,468+31.2% vs. 2015–2019, before inflation
- Average household income
- $91,169
- Median home value
- $266,200
- Jobs located here
- 152,641
- Daytime population
- 368,793Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Gainesville metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of the Gainesville metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Florida
Every Florida market ranked →The highest-scoring metro areas in Florida for hair salons, numbered among those based in Florida, with the Gainesville metro area marked.
Top metro areas in Florida
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wildwood-The Villages, FL | 84 | 66 | 9.4 | $953K | +21.1% | #2 of 387 |
| 2Lakeland-Winter Haven, FL | 61 | 533 | 18.4 | $456K | +19.8% | #94 of 387 |
| 3Gainesville, FL | 45 | 296 | 20.8 | $403K | +5.4% | #234 of 387 |
| 4Ocala, FL | 45 | 336 | 20.4 | $392K | +17.3% | #237 of 387 |
| 5Punta Gorda, FL | 45 | 206 | 22.8 | $379K | +15.5% | #239 of 387 |
| 6Pensacola-Ferry Pass-Brent, FL | 43 | 494 | 24.5 | $368K | +6.5% | #257 of 387 |
| 7Sebring, FL | 43 | 109 | 23.3 | $327K | +9.7% | #261 of 387 |
| 8Panama City-Panama City Beach, FL | 43 | 238 | 27.0 | $325K | +15.7% | #262 of 387 |
| 9North Port-Bradenton-Sarasota, FL | 42 | 958 | 24.6 | $386K | +13.2% | #269 of 387 |
| 10Deltona-Daytona Beach-Ormond Beach, FL | 41 | 675 | 22.9 | $380K | +11.2% | #285 of 387 |
Other business types in the Gainesville metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas44
- Hair salons45
- Barbershops47
- Nail salons45
- Spas and skin care44
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in the Gainesville, FL metro area?
There are 296 hair salons on map listings in the Gainesville metro area as of September 2026. 38 of them (13%) are chain locations. The listings count hair and beauty salons. Official counts show 76 businesses with payroll classed as beauty salons in 2023, unchanged from 2019. Another 820 one-person businesses have no payroll, by official counts.
How much do households in the Gainesville, FL metro area spend on personal care products and services?
About $119.4M a year, or $838 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 296 hair salons on map listings, it comes to $403K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 142,499 households in the Gainesville metro area and national spending patterns by income.
How does the Gainesville, FL metro area compare with the U.S. for hair salons?
The Gainesville metro area has 20.8 hair salons per 10,000 households, 11% below the U.S. rate of 23.4. Spending per salon is $403K, 6% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Gainesville metro area would have about 277, against 296 on map listings. There is one business with payroll in the industry for every 1,875 households, against one for every 1,535 across the U.S. The official count held level from 2019 to 2023, against +6.0% for the U.S.
How fast is the Gainesville, FL metro area growing?
Population estimates put the Gainesville metro area at 359,036 people in 2025, up 5.4% since 2020, faster than the U.S. (+3.1%). It has 142,499 households. The median household income in the Gainesville metro area is $61,468 a year, 24% below the U.S. median of $80,734. That rose 31.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Gainesville metro area scores 45 for hair salons (lower middle), #234 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Gainesville metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in the Gainesville metro area
Screening a site or an acquisition in the Gainesville metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Gainesville metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.