Groundwork

Beauty and personal care · Metro area · California

Hair salons in the Yuba City, CA metro area

Competitor counts, household spending and official business counts for hair salons in the Yuba City, CA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 81 out of 100: High

Ranked #5 of 387 scored metro areas
#2 of 25 scored metro areas based in California

Listings
116
14 chain locations (12%)
Official establishments
12
Businesses with payroll, 2023
Household spending a year
$61.7M
On personal care products and services · $997 a household
Spending per listing
$532K
24% above the U.S.
Listings per 10k households
18.7
20% below the U.S.
Population, 2025
187,478
+3.3% since 2020

See the hair salons around any address in the Yuba City metro area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Yuba City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Yuba City metro area scores 81 (high) on the Groundwork market score for hair salons, ranking #5 of 387 scored metro areas and #2 of 25 scored metro areas based in California. That puts it in the top 10% of metro areas for hair salons.

As of September 2026, map listings count 116 hair salons in the Yuba City metro area. Of those, 14 are chain locations, or 12%, against 14% across the U.S. That comes to 18.7 for every 10,000 households, 20% below the U.S. rate of 23.4.

Household spending on personal care products and services in the Yuba City metro area comes to about $61.7M a year: $997 per household, in line with the U.S. average. That is about $532K of household spending for each salon on map listings, 24% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

The official count of businesses with payroll classed as beauty salons in the Yuba City metro area was 12 in 2023. That is one for every 5,161 households, against one for every 1,535 across the U.S. Population estimates put the population change in the Yuba City metro area from 2020 to 2025 at +3.3%, in step with the U.S. (+3.1%).

How the Yuba City metro area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Yuba City, CA metro area compared with California and the U.S.
MeasureYuba City metro areaCaliforniaU.S.
Listings per 10k households18.724.023.4
Spending per listing$532K$479K$430K
Households per official establishment5,1611,5511,535
Official establishment growth, 2019–2023n/a+8.3%+6.0%
Population growth, 2020–2025+3.3%−0.4%+3.1%
Spending per household on personal care products and services$997$1,149$1,005
Median household income$78,179$99,122$80,734
Groundwork market score8154

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12
Employees, 2023
61
Annual payroll, 2023
$2M
One-person businesses, 2023
338Businesses with no payroll
Map listings, September 2026
11614 chain locations
Listings at the U.S. rate for this spending
143The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in the Yuba City metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Yuba City metro area

Population, 2025 estimate
187,478+3.3% since 2020
Households
61,927
Median age
36.9
Homes lived in by their owners
62%
Vehicles per household
2.1
Land area
1,235 sq. mi.
People per square mile
149
Median household income
$78,179+33.5% vs. 2015–2019, before inflation
Average household income
$103,808
Median home value
$424,200
Jobs located here
48,001
Daytime population
155,297Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Yuba City metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Yuba City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across California

Every California market ranked →

The highest-scoring metro areas in California for hair salons, numbered among those based in California, with the Yuba City metro area marked.

Top metro areas in California

Metro areas in California ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Stockton-Lodi, CA8248419.7$551K+5.5%#3 of 387
2Yuba City, CA8111618.7$532K+3.3%#5 of 387
3Merced, CA8014216.5$553K+5.1%#6 of 387
4Bakersfield-Delano, CA7744415.6$609K+2.3%#8 of 387
5Visalia, CA7623516.4$580K+2.4%#12 of 387
6Riverside-San Bernardino-Ontario, CA752,98520.6$519K+3.5%#14 of 387
7Hanford-Corcoran, CA747416.8$560K+1.0%#15 of 387
8Fresno, CA7274120.0$490K+3.2%#22 of 387
9El Centro, CA717515.1$573K+1.1%#26 of 387
10Vallejo, CA7136423.1$492K+0.6%#29 of 387

Other business types in the Yuba City metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Yuba City, CA metro area?

The Yuba City metro area has 116 hair salons on map listings as of September 2026. 14 of them (12%) are chain locations. The listings count hair and beauty salons. Official counts show 12 businesses with payroll classed as beauty salons in 2023. Official counts list 338 one-person businesses without payroll.

How much do households in the Yuba City, CA metro area spend on personal care products and services?

About $61.7M a year, or $997 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 116 hair salons on map listings, it comes to $532K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 61,927 households in the Yuba City metro area and national spending patterns by income.

How does the Yuba City, CA metro area compare with the U.S. for hair salons?

The Yuba City metro area has 18.7 hair salons per 10,000 households, 20% below the U.S. rate of 23.4. Spending per salon is $532K, 24% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Yuba City metro area would have about 143, against 116 on map listings. There is one business with payroll in the industry for every 5,161 households, against one for every 1,535 across the U.S.

How fast is the Yuba City, CA metro area growing?

Population estimates put the Yuba City metro area at 187,478 people in 2025, up 3.3% since 2020, in step with the U.S. (+3.1%). It has 61,927 households. The median household income in the Yuba City metro area is $78,179 a year, 3% below the U.S. median of $80,734. That rose 33.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Yuba City metro area scores 81 for hair salons (high), #5 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Yuba City metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Yuba City metro area

Screening a site or an acquisition in the Yuba City metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Yuba City metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.