Groundwork

Beauty and personal care · County · California

Hair salons in Sacramento County, CA

How Sacramento County, CA compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 58 out of 100: Upper middle

Ranked #779 of 2,339 scored counties
#29 of 55 scored counties in California

Listings
1,301
140 chain locations (11%)
Official establishments
350
+7.7% since 2019
Household spending a year
$620.3M
On personal care products and services · $1,086 a household
Spending per listing
$477K
11% above the U.S.
Listings per 10k households
22.8
3% below the U.S.
Population, 2025
1,618,460
+2.0% since 2020

See the hair salons around any address in Sacramento County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sacramento County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1,301 hair salons in Sacramento County. Of those, 140 are chain locations, or 11%, against 14% across the U.S. That comes to 22.8 for every 10,000 households, 3% below the U.S. rate of 23.4.

At $1,086 per household (8% above the U.S. average), households in Sacramento County spend about $620.3M a year on personal care products and services. That works out to $477K per salon, 11% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

In 2023, official counts showed 350 businesses with payroll in Sacramento County classed as beauty salons, up 7.7% from 2019. That is one for every 1,632 households, against one for every 1,535 across the U.S. Official counts list 3,797 one-person businesses without payroll. Since fiscal 2022, 13 SBA-backed loans worth $5.1M have gone to businesses classed as beauty salons in Sacramento County.

Between 2020 and 2025, the population of Sacramento County grew 2.0%, slower than the U.S. (+3.1%). The Groundwork market score for hair salons in Sacramento County is 58 (upper middle), #779 of 2,339 scored counties and #29 of 55 scored counties in California.

How Sacramento County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Sacramento County, CA compared with California and the U.S.
MeasureSacramento CountyCaliforniaU.S.
Listings per 10k households22.824.023.4
Spending per listing$477K$479K$430K
Households per official establishment1,6321,5511,535
Official establishment growth, 2019–2023+7.7%+8.3%+6.0%
Population growth, 2020–2025+2.0%−0.4%+3.1%
Spending per household on personal care products and services$1,086$1,149$1,005
Median household income$92,175$99,122$80,734
Groundwork market score5854

Official counts and lending

Businesses

Official establishments, 2019 to 2023
325 → 350+7.7% over the period
Employees, 2023
1,737
Annual payroll, 2023
$46.5M
One-person businesses, 2023
3,797Businesses with no payroll
Map listings, September 2026
1,301140 chain locations
Listings at the U.S. rate for this spending
1,441The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
13
Amount
$5.1M

SBA-backed loans to businesses classed as beauty salons in Sacramento County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Sacramento County

Population, 2025 estimate
1,618,460+2.0% since 2020
Households
571,057
Median age
38.4
Homes lived in by their owners
59%
Vehicles per household
1.9
Land area
965 sq. mi.
People per square mile
1,651
Median household income
$92,175+37.3% vs. 2015–2019, before inflation
Average household income
$118,155
Median home value
$534,200
Jobs located here
724,651
Daytime population
1,607,887Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Sacramento County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Sacramento County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across California

Every California market ranked →

The highest-scoring counties in California for hair salons, numbered among those based in California, with Sacramento County marked.

Top counties in California

Counties in California ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA90217.3$1.3M+8.2%#9 of 2,339
2Madera County, CA896514.3$687K+7.4%#17 of 2,339
3Calaveras County, CA822714.6$703K+2.8%#62 of 2,339
4Yolo County, CA8012215.9$688K+3.1%#77 of 2,339
5Kern County, CA7744415.6$609K+2.3%#121 of 2,339
6Merced County, CA7714216.5$553K+5.1%#125 of 2,339
7Tulare County, CA7523516.4$580K+2.4%#158 of 2,339
8San Joaquin County, CA7548419.7$551K+5.5%#161 of 2,339
9El Dorado County, CA7212616.5$727K+0.6%#229 of 2,339
10Kings County, CA727416.8$560K+1.0%#242 of 2,339
29Sacramento County, CA581,30122.8$477K+2.0%#779 of 2,339

Other business types in Sacramento County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Sacramento County, CA?

There are 1,301 hair salons on map listings in Sacramento County as of September 2026. 140 of them (11%) are chain locations. The listings count hair and beauty salons. Official counts show 350 businesses with payroll classed as beauty salons in 2023, up 7.7% from 2019. Official counts also show 3,797 one-person businesses without payroll.

How much do households in Sacramento County, CA spend on personal care products and services?

About $620.3M a year, or $1,086 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 1,301 hair salons on map listings, it comes to $477K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 571,057 households in Sacramento County and national spending patterns by income.

How does Sacramento County, CA compare with the U.S. for hair salons?

Sacramento County has 22.8 hair salons per 10,000 households, 3% below the U.S. rate of 23.4. Spending per salon is $477K, 11% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Sacramento County would have about 1,441, against 1,301 on map listings. There is one business with payroll in the industry for every 1,632 households, against one for every 1,535 across the U.S. The official count rose 7.7% from 2019 to 2023, against +6.0% for the U.S.

How fast is Sacramento County, CA growing?

Population estimates put Sacramento County at 1,618,460 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 571,057 households. The median household income in Sacramento County is $92,175 a year, 14% above the U.S. median of $80,734. That rose 37.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Sacramento County scores 58 for hair salons (upper middle), #779 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Sacramento County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Sacramento County

Screening a site or an acquisition in Sacramento County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Sacramento County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.