Fitness and classes · Small-town market · Texas
Gyms in the Sweetwater, TX area
Competitor counts, household spending and official business counts for gyms in the Sweetwater, TX area, set against other small-town markets and the U.S.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 4.
- Listings
- 4
- 2 chain locations (50%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $3.3M
- On memberships, classes and admissions · $564 a household
- Spending per listing
- $829K
- 36% below the U.S.
- Listings per 10k households
- 6.8
- 11% below the U.S.
- Population, 2025
- 14,117
- −4.1% since 2020
See the gyms around any address in the Sweetwater area
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sweetwater area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in the Sweetwater area spend about $3.3M a year on memberships, classes and admissions, or $564 per household, 43% below the U.S. average. Spread across 4 gyms, that is $829K per gym, 36% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
There are 4 gyms on map listings in the Sweetwater area as of September 2026. Per 10,000 households, that is 6.8, 11% below the U.S. rate of 7.6.
Official counts don’t publish a figure for fitness and recreational sports centers in the Sweetwater area, since they leave out counts under 3.
Between 2020 and 2025, the population of the Sweetwater area declined 4.1%, against +3.1% for the U.S. With 4 gyms on map listings, the Sweetwater area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How the Sweetwater area compares
The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Sweetwater area | Texas | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.8 | 8.4 | 7.6 |
| Spending per listing | $829K | $970K | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | n/a | 3,173 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +18.9% | +5.8% |
| Population growth, 2020–2025 | −4.1% | +8.5% | +3.1% |
| Spending per household on memberships, classes and admissions | $564 | $810 | $983 |
| Median household income | $50,747 | $78,476 | $80,734 |
| Groundwork market score | Not scored | 41 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll fitness and recreational sports centers
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 42 chain locations
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as fitness and recreational sports centers in the Sweetwater area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in the Sweetwater area
- Population, 2025 estimate
- 14,117−4.1% since 2020
- Households
- 5,886
- Median age
- 38.0
- Homes lived in by their owners
- 68%
- Vehicles per household
- 1.7
- Land area
- 912 sq. mi.
- People per square mile
- 16
- Median household income
- $50,747+11.4% vs. 2015–2019, before inflation
- Average household income
- $74,510
- Median home value
- $96,300
- Jobs located here
- 5,992
- Daytime population
- 13,606Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Sweetwater area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of the Sweetwater area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Texas
Every Texas market ranked →The highest-scoring small-town markets in Texas for gyms, numbered among those based in Texas, with the Sweetwater area marked.
Top small-town markets in Texas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Palestine, TX | 70 | 7 | 4.0 | $1.4M | +3.2% | #53 of 506 |
| 2Fredericksburg, TX | 69 | 9 | 7.8 | $1.1M | +6.6% | #56 of 506 |
| 3Bay City, TX | 64 | 6 | 3.9 | $1.6M | +0.5% | #98 of 506 |
| 4Mineral Wells, TX | 64 | 6 | 5.3 | $1.2M | +8.2% | #105 of 506 |
| 5Kerrville, TX | 63 | 14 | 6.2 | $1.1M | +2.5% | #118 of 506 |
| 6Brenham, TX | 61 | 12 | 7.8 | $963K | +7.0% | #141 of 506 |
| 7Granbury, TX | 60 | 19 | 7.4 | $1.1M | +13.6% | #150 of 506 |
| 8Corsicana, TX | 52 | 13 | 6.8 | $903K | +8.2% | #238 of 506 |
| 9Lufkin, TX | 50 | 20 | 6.2 | $952K | +1.9% | #255 of 506 |
| 10Bonham, TX | 50 | 11 | 8.6 | $833K | +9.2% | #256 of 506 |
| Sweetwater, TX | Not scored | 4 | 6.8 | $829K | −4.1% |
Other business types in the Sweetwater area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in the Sweetwater, TX area?
As of September 2026, map listings count 4 gyms in the Sweetwater area. The listings count gyms and fitness centers. No official count is published for fitness and recreational sports centers in the Sweetwater area: counts under 3 are left out.
How much do households in the Sweetwater, TX area spend on memberships, classes and admissions?
About $3.3M a year, or $564 per household. That is 43% below the U.S. average (an index of 57, where 100 is the U.S. average). Spread across the 4 gyms on map listings, it comes to $829K per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 5,886 households in the Sweetwater area and national spending patterns by income.
How does the Sweetwater, TX area compare with the U.S. for gyms?
The Sweetwater area has 6.8 gyms per 10,000 households, 11% below the U.S. rate of 7.6. Spending per gym is $829K, 36% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, the Sweetwater area would have about 3, against 4 on map listings.
How fast is the Sweetwater, TX area growing?
Population estimates put the Sweetwater area at 14,117 people in 2025, down 4.1% since 2020, against +3.1% for the U.S. It has 5,886 households. Median household income in the Sweetwater area is $50,747, 37% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 11.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sweetwater area has no market score for gyms: the score needs at least 5 on map listings, and it has 4.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Sweetwater area. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in the Sweetwater area
Screening a site or an acquisition in the Sweetwater area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Sweetwater area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.